Hospitality
Who Says Luxury Can’t Care? The H Dubai Rewrites the Rulebook!
Integrator Media had an exclusive interview with Sophie Blondel, General Manager, The H Dubai Hotel
What personally motivated you to champion sustainability and accessibility at The H Dubai?
I’m deeply committed to social responsibility and ethical practices, which fuels my personal motivation to champion these crucial causes. Understanding the significance of businesses operating ethically and their positive impact on society and the environment is fundamental to me. This commitment is not just rooted in professional obligations but also reflects my core values, awareness of global challenges, and a sincere desire to create a meaningful difference through my work.
What drove you to pursue the Certified Autism Center designation for The H Dubai, and how did it reflect your personal values?
I pursued the Certified Autism Center designation as a testament to our commitment to honesty and transparency in our business practices. It’s an acknowledgment of the imperative to enhance our hotel’s services for autistic guests, showcasing a genuine concern for the well-being and comfort of all our guests. By prioritizing a welcoming and inclusive environment, we ensure that everyone feels valued and respected.
This designation not only elevates the reputation of The H Dubai and attracts a broader range of guests but also mirrors my personal values of honesty, care, and integrity. It’s a reflection of the values embraced by our entire team, underlining our dedication to providing exceptional experiences while staying true to our principles of inclusivity and compassion.
What inspired the idea of hosting iftar events for kids from the Dubai Autism Center and Georgetown Early Intervention Center?
The inspiration stemmed from various factors that naturally led us to this initiative. Last year as we were looking at partnering with an organisation to host an Iftar as part of our CSR initiatives, the altruistic spirit of a former employee who was actively involved in a biker association supporting autism awareness deeply influenced us. Additionally, my personal experiences during college, where I was also engaged in weekly activities supporting autism awareness, played a significant role.
Furthermore, the exceptional personality of Zahra Alijasmi from the Georgetown Early Intervention Center further solidified our decision. Zahra came to the hotel and provided a training and awareness session to all team members and seeing the number of colleagues who attended the training, we were certain that this is the right initiative that we as a team would like to support.
The timing was also crucial; when we were ready and equipped, the opportunity presented itself, aligning perfectly with our values and mission.
Combining these reasons, we organically decided to host an iftar event for children from Georgetown Early Intervention Centre as a testament to promote inclusivity and autism awareness. Building on this success, partnering with Dubai Autism Centre this year felt like a natural progression, allowing us to extend our support to children, their families, and the dedicated educational teams not just once, but twice. These events not only fostered a sense of togetherness but also provided a platform to celebrate Iftar joyfully and inclusively.
Based on your experiences, what key piece of advice would you give to leaders aiming to integrate CSR deeply into their business models?
The pivotal advice I would give is to ensure that CSR initiatives mirror the values and objectives of the organization. When CSR efforts align seamlessly with the company’s core beliefs and long-term aspirations, they gain depth and longevity. It’s crucial to integrate CSR into the overarching business strategy rather than treating it as a standalone entity. This involves ingraining CSR considerations into decision-making processes across all facets and departments of the organization.
Furthermore, engaging stakeholders is paramount. This includes employees, customers, suppliers, and local communities. Actively seek their input, involve them in decision-making processes, and maintain transparent communication regarding CSR initiatives to cultivate trust and garner support.
Collaboration is another key aspect. Partner with other organizations, NGOs, government bodies, and industry peers to amplify the impact of CSR endeavours. By pooling resources and expertise, companies can effectively address complex social and environmental challenges.
Lastly, recognize that meaningful change requires dedication and time. Be prepared to invest resources and effort into initiatives that hold the potential to create lasting positive impacts.
Among all the projects you’ve led at The H Dubai, which one resonates with you the most on a personal level?
The recent Art Exhibition and workshop with the Dubai Autism Center kids, orchestrated by the exceptionally talented Kanyeyachukwu Tagbo Okeke, and hosted at The H Dubai hotel to mark the World Autism Awareness Month, struck a chord with me on a profoundly personal level. It brought back memories of my own past experiences assisting autistic children with their studies in Normandy. Witnessing the transformative influence of creativity and human connection firsthand during this event left a lasting impact on me.
You recently held a World Tourism Day panel on inclusive tourism, so what was the purpose behind this discussion?
Since receiving the “First Certified Autism Center (CAC) designation” in Dubai, we have been actively looking for opportunities and ways to raise awareness and World Tourism Day was a perfect opportunity to cast a light on the topic. The panel aimed to raise awareness and foster understanding regarding the crucial integration of autism-friendly practices into the hospitality industry, with a specific emphasis on luxury 5-star hotels and beyond. The esteemed panel members comprised of thought leaders and mom’s who not only shared views on the future of industry but shared what is needed to achieve complete inclusive environment with first-hand experiences. It sought to underscore the advantages of offering inclusive services for individuals with autism and their families. Furthermore, the discussion aimed to provide actionable advice and insights for those interested in pursuing certification as autism-friendly destinations within the travel and entertainment sectors.
Looking ahead, what new CSR initiative are you most passionate about introducing at The H Dubai?
I’m excited about the prospect of introducing baking classes as a new CSR initiative, especially when tailored to include individuals on the autism spectrum. Our ongoing organization of both adult and children’s baking classes throughout the year, including private sessions, has been well-received. Given our highly experienced pastry team, I am confident that baking classes offer numerous benefits that align seamlessly with our values : such as skill enhancement, therapeutic value and social interaction.
I am also looking forward to the upcoming Vocational Training Programe that is currently being developed together with Dubai Autism Centre for the children at the centre. Under this program the hotel team will first provide vocational training to select students at DAC, following which the final aim is to then provide them with industry internship at the hotel grounds.
Quote: The hospitality industry is dynamic and ever-changing. Leaders must be adaptable and flexible, ready to pivot strategies, embrace new technologies, and respond swiftly to market trends and guest preferences.
Hospitality
VELAA PRIVATE ISLAND ANNOUNCES THE VELAA VAMPIRE CHRONICLES FOR HALLOWEEN 2026
Velaa Private Island has announced The Velaa Vampire Chronicles, an eight-day Halloween takeover running from 25th October to 1st November 2026 in the Maldives’ Noonu Atoll.
For GCC travellers, the programme lands on a Halloween weekend, the 31st falls on a Saturday this year, making it a short-haul family escape at the close of the region’s October school break period.
Rather than a single themed night, the Chronicles run as a series of separate experiences, with a dedicated children’s strand across all eight days.
Across the resort, the weekend brings several experiences together at once. Younger guests can join the Lha Velaa Kids Club’s Little Vampires programme, while the Vampire’s Lair Escape Room and Scary Train Ride offer after-dark thrills for the whole family. Meanwhile, The Immortals’ Stage brings a night of live music and entertainment, before it all builds to the gothic-themed Halloween Gala Dinner on 31st October.

Tokey & Friends: Little Vampires
What: Tokey and his friends turn into the island’s littlest vampires, with fang-tastic games, spooky crafts and daily Halloween surprises.
When: 25th October – 1st November 2026
Where: Lha Velaa Kids Club, Velaa Private Island
The Vampire’s Lair Escape Room
What: Enter the Count’s hidden realm, follow the trail of clues and escape before darkness claims you.
When: 26th – 27th, 29th – 30th October and 1st November 2026
Where: The Velaa Coral House, Velaa Private Island
The Immortals’ Stage
What: Charly’s Angels take the stage for an evening of music, dance and live entertainment.
When: 28th October 2026
Where: Athiri Beach, Velaa Private Island
The Scary Train Ride
What: A haunting night-time journey through the island’s shadows, with vampires waiting around every corner.
When: 29th – 30th October and 1st November 2026
Where: Velaa Private Island
Age: All ages
The Halloween Gala Dinner
What: The Count’s invitation to an evening of exceptional dining and captivating performances, beneath the moonlit sky. The dress code is gothic.
When: 31st October 2026
Where: Velaa Private Island
To know more or for reservations, please visit the website https://www.velaaprivateisland.com/.
Hospitality
Accor Loyalty Pays Off: Members Spend 2.6x More, Driving Growth at Mövenpick Hotel Apartments Downtown Dubai
Subscription-based hotel loyalty is delivering measurable returns across the Accor network, according to newly compiled data from ALL Accor+ Explorer, the premium tier of Accor’s loyalty subscription line.
Explorer members now number more than 480,000 across 22 countries, including the UAE, and are driving outsized value for the hotels they stay in: 2.9 times more stays, 74% more repeat visits, and 2.6 times more spend compared to non-members. These figures rise to 4.8x and 4.1x respectively when compared against guests with no ALL Accor loyalty status at all.
Across the Accor network, Explorer members have already logged more than 3.5 million room nights and contributed €454 million in room revenue, with Asia Pacific accounting for 36% of total ALL Accor loyalty contribution, underscoring the region’s growing weight in the group’s global loyalty strategy.
In the UAE, that momentum is playing out at a hotel level. Mövenpick Hotel Apartments Downtown Dubai, the five-star, 244-apartment property located moments from Burj Khalifa and The Dubai Mall, is among the Accor hotels offering the full suite of Explorer member benefits.
For members, that includes two complimentary Stay Plus nights every membership year, 15% off public rates at more than 4,500 Accor hotels worldwide, up to 50% off through limited-time Red Hot Rooms offers, and 30% off dining plus 15% off drinks for tables of up to ten guests. Guests can put those savings towards dining at the hotel’s Grazer Restaurant, relaxing at the Oasis Terrace & Garden restaurant, or enjoying its signature daily Chocolate Hour in the lobby.
The data adds to a broader industry conversation about the economics of hotel loyalty: as subscription models mature, hotels are increasingly finding that the depth of a guest’s engagement, not just their volume of bookings, is what drives long-term revenue.
For a destination like Downtown Dubai, where business travellers, families and long-stay guests converge around landmarks like Burj Khalifa and The Dubai Mall, that engagement is translating directly into repeat stays and higher spend at the property level.
ALL Accor+ Explorer membership is available for USD 249 annually and can be purchased via accorplus.com or directly through participating hotels, including Mövenpick Hotel Apartments Downtown Dubai.
Hospitality
Majestic Hotels Celebrates World Tourism Day with Two Decades of Dubai Hospitality and a Growing Homegrown Legacy
As the world comes together to celebrate World Tourism Day on Sunday, 27 September, UAE based hospitality group Majestic Hotels is marking the occasion by celebrating two decades of homegrown hospitality, meaningful guest experiences and its continued growth alongside one of the world’s most dynamic tourism destinations.
With a distinguished collection of upscale four-star properties across Dubai, including Majestic City Retreat, Majestic Premier and Majestic Cove, Majestic Hotels has built its reputation around a simple philosophy: “Make a Memory.” The tagline reflects the group’s commitment to creating stays that go beyond accommodation, connecting guests with the character, culture and energy of Dubai while giving them experiences worth remembering.
The group is celebrating a particularly significant year in 2026, marking its 20th anniversary while also expanding its portfolio with the launch of its fourth property, further strengthening its presence in Dubai’s competitive and rapidly evolving hospitality landscape.
For Majestic Hotels, the milestone reflects not only the growth of its portfolio, but also the evolution of Dubai itself. Over the past two decades, the city has transformed into one of the world’s leading destinations for leisure, business, retail, gastronomy and international events, welcoming millions of visitors from around the globe.
A Homegrown Hotel Group Rooted in Dubai Strategically located across Dubai, Majestic Hotels’ properties provide guests with convenient access to the city’s key attractions, transport links and business districts.
The group’s hotels place visitors within easy reach of some of Dubai’s most iconic cultural and leisure landmarks, including Meena Bazaar, Dubai Frame, the Gold and Spice Souqs, Dubai Museum, Dubai Creek, Dubai Mall and Dubai World Trade Center. Convenient access to metro connections and Dubai International Airport also makes the properties well suited to both international leisure travellers and business guests.
This balance between contemporary comfort and Dubai’s cultural heritage is central to the Majestic Hotels experience. Rather than simply offering a place to stay, the group encourages guests to explore the city, discover its neighbourhoods and create their own Dubai stories.
The result is a hospitality proposition that combines the comfort expected from an upscale four-star hotel with a distinctly local sense of place.
Looking ahead to Dubai’s Q4 Tourism Season
World Tourism Day also comes at an important point in Dubai’s annual tourism calendar, as the city prepares to enter its traditionally vibrant Q4 season.
With cooler weather bringing increased opportunities for outdoor experiences, cultural exploration, shopping, dining and entertainment, the final quarter of the year is a particularly important period for Dubai’s hospitality sector. The season also brings a diverse mix of international visitors, families, business travellers and returning residents to the city.
For Majestic Hotels, the upcoming season represents an opportunity to welcome both first-time visitors discovering Dubai and returning guests looking to experience the city from a familiar base.
From exploring historic Dubai Creek and the traditional souqs to visiting world-renowned attractions, shopping destinations and major business and entertainment venues, guests staying at Majestic Hotels can experience the many sides of Dubai within easy reach of their hotel.
As the group enters its third decade, its focus remains firmly on the guest experience, creating comfortable stays, meaningful connections and memories that encourage visitors to return.
Twenty years of making memories
For 20 years, Majestic Hotels has grown alongside Dubai, evolving with the city’s tourism landscape while maintaining its identity as a homegrown hospitality group.
Its latest expansion in 2026 marks another milestone in that journey, bringing the portfolio to four properties and opening a new chapter for the group.
As Dubai continues to attract visitors seeking authentic experiences alongside world-class hospitality, Majestic Hotels is looking to the future with a clear ambition: to continue growing while remaining deeply connected to the destination that has shaped its story.
This World Tourism Day, the message is simple: travel may take guests to new places, but it is the memories they create that bring them back, and for Majestic Hotels, every stay is an invitation to “Make a Memory”.
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