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Wego data highlights top destinations for Saudi Travelers

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wego travel

Wego has revealed the top summer European destinations favored by Saudi travelers this year.

Summer is one of the peak travel periods for Saudi travelers. The lengthy summer break also means more time to explore beyond the backyard and Europe is where families, couples, and solo travelers are keen to be heading this time of the year. Wego data shows that Saudi travelers prioritize comfort, with 4-star and 5-star hotels constituting a combined 66.66% stake of all European hotel bookings. This hotel preference remains largely unchanged since last year.

The United Kingdom is receiving most European summer travel bookings from Saudi Arabia, constituting 18.38% of all bookings to Europe. Trailing closely behind the UK is Georgia, with 14.97% share of total bookings to Europe. Mamoun Hmedan, Chief Business Officer of Wego, said: “Searches for trips to Europe from Saudi Arabia during summer holiday have more than doubled compared to the same travel period during earlier months of 2024. As summer travel season is still in full swing, it may be a close race once again between the UK and Georgia for shares of bookings from Saudi Arabia this time around.”

Last summer, the UK and Georgia were tied for the position of the most in-demand summer European destinations from Saudi Arabia on Wego, with about 1% difference in booking numbers. Among the steepest drops are flights to the UK, down by 22.56%, and flights to Azerbaijan, now 31.45% cheaper than last summer.

Wego’s list of most searched European summer destinations from Saudi Arabia this year features a mix of well-known hotspots such as Italy, Germany, and Spain, along with a handful of Eastern European countries. Bosnia and Herzegovina, Azerbaijan, Poland, and Austria are among top countries from the region that is receiving a lot of interest. Some of these Eastern European countries are relatively budget-friendly and offer convenient visa arrangements for Saudi passport holders, which explain their popularity among Saudi travelers.

Hospitality

SUN SIYAM VILU REEF WELCOMES FITNESS EXPERT ILARIIA AUVITU FOR A REJUVENATING WELLNESS WEEK

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Sun Siyam Vilu Reef, part of the Privé collection within the House of Siyam, is set to host an exclusive Wellness Week from 15th to 22nd June 2026, led by international creative and fitness expert Ilariia Auvitu in honour of Global Wellness Week.

Ilariia offers a sophisticated perspective on modern well-being, shaped by her life across seven countries and four languages. As an actor, model, and mother, her “high-performance lifestyle” provides a unique intersection of professional discipline and authenticity.

A central pillar of the week is the Tech-Free Sunrise Yoga and Breathwork Ritual. In an era of digital saturation, this hour of stillness is designed to help guests regulate the nervous system and improve mental health. The curated schedule includes Morning Yoga with Flow, specifically designed to cultivate sustainable energy flow for the day ahead. For those seeking more dynamic activity, Pool Fitness offers engaging water aerobics sessions held at the Pool Bar for a refreshing take on physical movement. Selected days will be concluded with Sunset Pilates and Stretching, featuring low-impact strength and toning exercises finished with a 15-minute quality stretch to release the muscles and embrace the evening’s iridescent glow.

Sun Siyam Vilu Reef offers guests the opportunity to rediscover a sense of harmony on the occasion of Global Wellness Week, guided by the island’s natural pace on a transformative journey of rejuvenation and balance.

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Hospitality

CELEBRATE MOTHER’S DAY WITH A LUXURIOUS DAYCATION AT AL JADDAF ROTANA

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Treat the most special woman in your life to a memorable Mother’s Day Daycation at Al Jaddaf Rotana from 8th to 10th May. Thoughtfully designed to celebrate mothers, this indulgent experience offers the perfect blend of relaxation, refined dining, and well-deserved pampering.

Mothers can savour an elegant high tea, unwind with optional pool access, or elevate the celebration with a delightful Saturday Brunch accompanied by a glass of bubbly.

Offer Details

Date: 8thto 10th May
High Tea: AED 105 per person | High Tea with Pool Access: AED 150 per person (fully redeemable on F&B during the offer period) | Special Saturday Brunch Offer: AED 125 per person, including a glass of bubbly.

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Hospitality

CELEBRATE INTERNATIONAL MOTHER’S DAY AT PUBLIQ EUROPEAN BISTRO

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Make Mom feel extra special this International Mother’s Day at Publiq European Bistro, where families dining in groups of more than three guests can enjoy a complimentary meal for Mom. Gather your loved ones and celebrate together over a relaxed European-style dining experience designed to make the occasion memorable.

Details:
Offer: Mom eats free (for families of more than three guests) | Time: 12:00 PM – 6:00 | Location: Publiq European Bistro, Four Points by Sheraton Sheikh Zayed Road, Dubai | For reservations: +971 56 414 2213

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