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Hospitality
CRAFTING EXPERIENCES THAT CELEBRATE PLACE, PEOPLE, AND PURPOSE
Exclusive interview with Sébastien Carre, Group Head of Hospitality at Red Sea Global Hospitality
With more than three decades in luxury hospitality, what continues to fuel your passion for creating world-class guest experiences?
What continues to drive me is the sense of discovery that comes with every new project. Saudi Arabia is incredibly disruptive at the moment, surprising the world and emerging as a completely new destination. For people like us who have spent our lives crafting experiences across the world, this is an extraordinary new playground.
The quality of the resorts, the pristine coastline and the heartfelt nature of Saudi hospitality make it an enormous canvas for professionals to create on. What excites me most is being part of something that feels authentically Saudi yet resonates with guests from everywhere. Red Sea Global Hospitality is the country’s first homegrown luxury operator. We are built on Hafawah, the Saudi spirit of generosity and intuitive care. Our focus is on creating places that connect people to nature, to culture and to one another.
You can see this philosophy come to life in our first resorts. Desert Rock is carved into the Hijaz mountains, while Shebara rises above a turquoise lagoon surrounded by coral, its mirrored villas appearing to float on water. Each property is entirely different, yet both share the same purpose to celebrate nature rather than compete with it. Together, they set a new benchmark for how luxury can look and feel when it grows out of its environment.
Every day brings new learning and new challenges, and that sense of constant evolution is what keeps me passionate. There is something special about seeing guests react with wonder, because it reminds us that we are part of something that is fundamentally redefining what luxury hospitality can be.
With such an expansive career behind you, what personal philosophies have kept you grounded through the shifts in global hospitality?
I believe hoteliers are humble by nature, because at the end of the day, our purpose is to serve and to create meaningful memories for others. The humanity of this profession is what gives it its purpose and keeps us grounded.
Of course, hospitality is also a business with commercial outcomes, but that is not what drives most of us. The difference between good and great hospitality always comes down to people. Genuine care for guests and for colleagues creates an environment where excellence happens naturally. When you lead with empathy and listen, everything else tends to follow.
Throughout my career, whether in the Indian Ocean, the Pacific or now here in Saudi Arabia, what has remained constant is the respect for people and the recognition that genuine hospitality stems from cultural values, family upbringing and the social codes that define a community. When people share values and feel proud of what they are building together, excellence comes naturally. Whether it’s connecting guests to new cultures or building teams with shared values, it always comes back to people who genuinely want to care for others.
What inspired your transition from Four Seasons’ legacy of luxury to Red Sea Global’s vision of regenerative luxury? Was there a defining moment that made you say, “This is where the future lies”?
After many years with an exceptional organisation that shaped much of my professional outlook, I wanted to be part of something different and The Red Sea offered that possibility. It combines extraordinary natural beauty with a commitment to rethinking how destinations are built and sustained.
When I first visited the region two years ago, the scale of its untouched landscapes left a lasting impression on me. I had travelled to Saudi Arabia many times for business in Riyadh and Jeddah, but I had never imagined that the coastline was so pristine. Flying over the region in seaplanes reminded me of the South Pacific. The lagoons, coral reefs and desert terrain were pristine, protected by a master plan that ensures ninety-nine percent of the area remains preserved, with only one percent designated for development. That level of stewardship is rare in our industry.
As hoteliers, we have spent the past decade focusing more on sustainability, but here it is part of the project’s DNA from the beginning. Seeing regeneration move from intention to measurable reality gives our work meaning. It also resonates with guests and with the new generation of employees who want to be part of something that matters.
This is what convinced me that the future of our industry lies here. We have the chance to redefine what luxury means for the next generation, where comfort and conservation coexist, and where travel truly becomes a force for good.
Having managed world-class resorts across Seychelles, Bora Bora, and Provence, how do you translate those refined operational standards into the DNA of The Red Sea and AMAALA?
Throughout my career, I have learned that local culture shapes how guests connect with a destination. Today’s travellers seek authenticity and moments that reveal a place’s true character. This comes from diversity, meeting people, understanding different ways of life, and connecting with their stories. This philosophy underpins everything we do at Red Sea Global Hospitality. Every property is rooted in its surroundings, whether it is Desert Rock, which sits in the mountains or Shebara that rises from the water, or Thuwal Private Retreat, which offers Saudi Arabia’s first private island for exclusive hire. Each expresses luxury differently, yet all share the same foundation of precision, genuine care, and deep respect for the environment and community.
In Saudi Arabia, guests are discovering a culture still largely unknown to them and are often surprised by the warmth and generosity of the people. Translating that authenticity into our operations is just as crucial as maintaining international standards. For us, service excellence and local pride go hand in hand.
In every property, we combine operational precision with emotional intelligence, ensuring that international service standards are met while honouring the warmth and authenticity of Saudi hospitality. Our expectations for service, sustainability and design are exacting, but we balance them with Hafawah, the Saudi spirit of warmth, sincerity and intuitive care. That is how we transform global excellence into a Saudi-born expression of luxury.
As hospitality becomes more purpose-driven, how do you inspire teams to align with RSG’s regenerative tourism vision, beyond the traditional guest-service mindset?
The key is aligning with the purpose of a generation rather than trying to convince them. We integrate regeneration and sustainability into our master planning and priorities, so people can see for themselves, without being pitched, that this is who we are.
Many of our team members join because they already share that sense of purpose. There is strong pride and belonging, especially among young Saudis who are deeply connected to their homeland and its progress. They understand that by joining the tourism sector they are contributing not only to an industry but also to a national vision.
That pride, combined with strong family and community bonds, is what makes Saudi hospitality so genuine. It comes from upbringing, from values that have been passed down through generations.. The kindness and generosity you experience here are not scripted, they are simply part of who people are. That authenticity is what makes this new era of hospitality so meaningful.
When team members believe so deeply in what they are doing, that authenticity becomes contagious. It shows in every guest interaction, and it travels organically through word-of-mouth and social channels. Many of our guests come from countries where we have done zero marketing, simply because the experience is disruptive and worth sharing.
This festive season, Nova Maldives invites travellers to embrace the magic of authentic island life with its curated programme, Maldivian Magic – A Festive Fusion. Running from 21 December 2025 to 7 January 2026, the soulful festive celebration draws inspiration from the Maldives’ 2,500-year cultural tapestry, rich with heritage, shaped by seafarers and storytellers, and steeped in rituals of connection and joy.
The year’s programme offers enriching experiences that combine the spirit of the sea with vibrant celebrations. Start your day off with a series of marine adventures, from Ocean Glides with Koamas, a thrilling jet ski ride to spot dolphin pods swimming in their natural habitat, to Whale Shark and Manta Snorkelling sessions, offering the chance to observe these majestic creatures of the sea in their hypnotic swim. Seafarers can also board a Private Catamaran Sunset Cruise, where gentle winds and golden light guide an unhurried sail across turquoise waters, perfect for couples or friends seeking calm connection.
In the evening, join marine lovers on a night snorkelling session to discover squads of nocturnal fishes, baby reef sharks and crustaceans, a sensory tribute to the ocean’s quiet magic.
Nova’s culinary offering for the season, themed around the Taste of the Atolls, introduces gourmands to a trio of intimate, flavour-led experiences. Each afternoon from 1:30pm to 2:00pm at Wink Bar, Elixirs of the Isles offers a playful mixology class featuring cocktails infused with Maldivian fruits and botanicals. As the sun sets, Mizu—Nova’s overwater teppanyaki restaurant—presents a refined, multi-course Ocean Umami dinner, artfully preparing the freshest catch from the sea with Japanese and Maldivian cooking techniques. Evenings at FLAMES are reserved for the indulgent Maldivian Fishermen’s Feast, wherea beachside seafood spread with a curated menu, a splash of bubbles, and live island rhythms.
Bringing a distinct cultural note to the festivities, Malaafaiy Keyn, a seasonal item, offers experimental diners a rare taste of traditional Maldivian cuisine. This special dish is arranged on a handcrafted malaafaiywooden platter, featuring fragrant rice, richly spiced curries, and time-honoured sides, and is served in a customised Mauloodh Haruge dining hall, bridging historical flavours with modern day community dining.
For those seeking a softer rhythm, whether alone, with a partner, or simply in search of quiet time to recharge and be present, a mid-day Private Finolhu Sandbank Escape offers a serene pause from the island’s energy: a white-sand retreat where time slows, waves whisper, and a bottle of chilled Prosecco with curated canapés sets the tone for an unhurried afternoon.
Nearby at EsKape Spa and available exclusively during the season, the Kaashi Naashi Ritual welcomes guests into a tender journey of release and renewal. Starting with the warmth of coconut oil and smooth coconut shells to guide the body into deep relaxation, it concludes with a soothing head massage that quiets the mind and softens the senses. Complementing this, the Soulful Healing through Dhivehi Beys treatment, which involves a deeply restorative oil massage that harnesses the natural power of locally sourced herbs, spices, and virgin coconut oil, draws on ancestral practices and therapeutic touch to bring the body into balance.
The season unfolds with a festive calendar designed to elevate celebrations through to the new year. Beginning with the Grand Christmas Tree Lighting, a joyful gathering that brings the island community together beneath the stars, where carols are sung and traditions are shared in heartfelt company. On Christmas Eve, the shoreline comes alive with the rhythm and energy of a dazzling fire show and party, followed by a Gala Dinner where Maldivian flavours and festive favourites are savoured in celebration. Christmas morning brings its own kind of magic as Santa Claus makes a cheerful arrival at Wink Beach, greeted with handcrafted cocktails, sweet treats, and wide-eyed wonder.
As the year draws to a close, the final night of the year lights up with fireworks,a symbol celebrating fresh starts and new beginnings. The celebration carries into the night with live music, DJ sets, and festive cocktails that fill the air with rhythm and warmth. Welcoming the new year in soft contrast the next morning, the First Brunch of ’26 offers a leisurely gathering of palate-pleasing dishes and live cooking to start the year in a relaxed, sunlit setting.
“At Nova, we believe in celebrating more than just the season. Our festive offerings embrace our island’s deep cultural roots, offering an immersive experience where heritage, joy, and meaningful connections come to life,” says Abdulla Aboobakuru, Nova’s General Manager.
With the festive season in full swing, Silk Lantern, Dubai’s newest pan-Asian dining destination, nestled within Dubai’s Jebel Ali Recreation Club, is unveiling a lineup of sizzling celebrations and irresistible offers, from a glamorous Masquerade New Year Party to vibrant Christmas festivities. Bringing together bold, expressive dishes inspired by Asia’s rich culinary heritage, Silk Lantern is creating the perfect setting to share traditions, stories, and flavours with loved ones.
Renowned artist, Oxana will enchant guests performing Christmas favourites live during Christmas Eve and Christmas brunch. For New Year’s, DJ Miggy will take over the decks, bringing the party to life with an electrifying mix.
Silk Lantern: Christmas and New Year specials to warm your festive spirit
- Christmas Eve Dinner on 24th December | 7:00 PM – 10:00 PM
Celebrate Christmas Eve with an exquisite 3-course sharing set menu paired with sparkling festive vibes.
- AED 195 for soft beverages + 3-course sharing set menu. | AED 295 for selected house alcoholic beverages + 3-course sharing set menu. | AED 99 for the kids aged 6–11 years (Kids 5 & below: Complimentary).
- Enjoy live entertainment by dynamic Oxana for a spectacular evening.
- Christmas Day Brunch on 25th December | 1:00 PM – 5:00 PM
- Indulge in a wide-spread Christmas brunch with a festive carving station, designed perfectly for a family feast capturing the spirit of the season.
- AED 222 for soft beverages + 3-course sharing set menu. | AED 295 for selected house alcoholic beverages + 3-course sharing set menu. | AED 109 for kids aged 6–11 years (Kids 5 & below: Complimentary).
- Enjoy live entertainment by dynamic Oxana for a spectacular evening.
- New Year’s Eve Indulgence on 31st December | 8:00 PM – Midnight
Step into a realm of grandeur at the Silk Lantern Masquerade New Year’s Eve for unforgettable celebration.
- AED 249 buffet dinner + soft beverages. | AED 295 for gala dinner + unlimited free flow selected house beverages. | AED 150 for kids 6–11 years (Kids 5 & below: Complimentary)
- Get ready to rock the night in the electrifying performance by DJ Miggy.
With its vibrant festive lineup, exquisite cuisine, and immersive entertainment, Silk Lantern invites guests to celebrate the season in style. Whether gathering with loved ones for Christmas or ringing in the New Year at the Masquerade Party, every moment promises memorable experiences, warm hospitality, and exceptional value.
Hospitality
A NEW CHAPTER IN REFINED ARRIVAL: ADDRESS DOWNTOWN INTRODUCES ITS DIGITAL CHECK-IN EXPERIENCE
In line with Dubai’s continued vision for innovation and guest-centric excellence, His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of The Executive Council, has approved the rollout of the Dubai Digital Hotel initiative – a pioneering transformation that reimagines the future of hospitality across the emirate.
As one of the city’s flagship luxury destinations, Address Downtown is proud to be among the first hotels to bring this vision to life with the debut of its new Digital Check-In Experience. Seamlessly integrated, elegantly designed, and thoughtfully crafted around the needs of the global traveller, the new system ensures that every arrival begins with ease, comfort, and a sense of quiet luxury.
Guests may now complete their pre-arrival verification from anywhere in the world, allowing the hotel to prepare their stay with greater precision and personalised attention. Upon arrival, guests are welcomed into an environment where the transition from travel to tranquillity is effortless – reflecting Address Downtown’s enduring commitment to hospitality that is both intuitive and refined.
This milestone marks a significant step towards Dubai’s ambition to set new benchmarks for digital excellence. Address Hotels + Resorts is honoured to contribute to this movement, elevating the guest journey through technology that enhances – rather than replaces – the warmth and authenticity of its service.
With Digital Check-In now live, Address Downtown invites its guests to experience a stay where innovation and hospitality coexist in perfect harmony, reaffirming its position as a leader in luxury hospitality in the region.
A FESTIVE SEASON WHERE MALDIVIAN MAGIC COMES TO LIFE
PAN-ASIAN FESTIVE FEAST AT SILK LANTERN
A NEW CHAPTER IN REFINED ARRIVAL: ADDRESS DOWNTOWN INTRODUCES ITS DIGITAL CHECK-IN EXPERIENCE
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