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Michelin Appoints Vitor Silva as President, Africa, India, and Middle East Region

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Vitor Silva - Michelin new President

Michelin, the world’s leading tyre technology leader, today announced the appointment of Vitor Silva as President of the Africa, India, and Middle East (AIM) Region. He will be based out of Pune, India.

Across his 28-year plus tenure with the Michelin Group, Vitor has held several key leadership roles in sales, marketing and other commercial functions across North America, Europe and Asia.

Most recently, Vitor was the Chief Operating Officer at Euromaster, a wholly owned Michelin Group subsidiary and Europe’s leading service provider for car, van and truck fleets, that operate in over 2,500 centres across 18 countries. Earlier in his career, he has held several other leadership positions within the Michelin Group in various domains such as Two-wheel, Truck, Retread and Distribution.

In his new role, Vitor will steer Michelin’s growth in the Africa, India, and Middle East region, in addition to enhancing customer experiences, and drive innovation that aligns with the company’s vision of sustainable mobility.

Automotive

How Machine Learning Makes Super Cruise Smarter Every Day

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An over the shoulder shot of the GM SuperCruise in action in a GM-branded vehicle.

When technology works effortlessly, it’s easy to forget the incredible engineering behind it. That was the goal with GM’s Super Cruise hands-free driver assistance technology. Super Cruise is designed to execute precise lane centering, perform smooth lane changes, interact with a driver’s requests and handle steering maneuvers. These advanced capabilities are managed by a single, modular software stack called the Unified Lateral Controller, or ULC. Looking inside, GM engineers built a self-learning system made up of machine learning algorithms to update the vehicle’s dynamics and controls. The algorithm makes quick decisions to ensure efficiency.

Imagine you’re driving with Super Cruise engaged, and you initiate a left lane change with the turn signal. Super Cruise then starts to shift the vehicle into the left lane. But let’s say you then decide to stay in the current lane, so you signal to the right. Super Cruise will respond by bringing you back to the center of the original lane – a seemingly effortless transition, but one that requires complex and rapid calculations.

Super Cruise needs to maneuver as naturally as possible for drivers to remain comfortable and confident as they drive hands free. Diving deeper, the ULC must consider many data inputs: The curvature of the road from the LiDAR map data, lane geometry from the cameras, trajectory of the vehicle based on current speeds, vehicle load, current weather conditions, and the behavior of surrounding vehicles–all in a matter of seconds.

One of the unique features of Super Cruise is its ability to maintain precise hands-free lane centering while towing a trailer – a capability unmatched in the industry. One of Super Cruise’s standout features is its ability to maintain precise, hands-free lane centering even while towing a trailer—a capability unmatched in the industry and currently available on select GM vehicles. With a trailer attached, ULC automatically accounts in real time for the additional mass and its effects on vehicle dynamics, optimizing steering commands to control both the vehicle and the trailer.

The self-learning system analyzes real-time sensor data, enabling Super Cruise to make more accurate decisions and perform proactive adjustments, improving driver comfort and confidence over time. That allows Super Cruise to adapt for each vehicle and each driver in different environmental conditions.

Let’s go back to our trailering example: Tight lateral control is important for keeping both the vehicle and the trailer centered in the lane. The model learns how the presence of the trailer changes the vehicle’s steering response and works with the ULC to optimize its responses and keep the vehicle and trailer centered in the lane. This model also scales Super Cruise enabled by OnStar , and is now available across 13 vehicle models on select trims, and counting . No matter the shape, size, or weight of the vehicle, the ULC and our self-learning algorithms can adapt, reducing complexity. We’re bringing Super Cruise to consumers on more models, offering consistent, predictable, safe hands-free driving.

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Goodyear and Peugeot Drive the Future of Intelligent Mobility with the Polygon Concept Car

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A side-angle shot of the tire of the Polygon Concept Car made in partnership by Goodyear and Peugeot.

Goodyear and Peugeot have partnered to shape the future of intelligent mobility with the unveiling of the Peugeot Polygon concept car. This next-generation vehicle features Goodyear SightLine—an advanced suite of intelligent tire technologies—integrated directly into the cockpit for the first time alongside three bespoke Goodyear tires tailored to the car’s versatile configurations.

The Peugeot Polygon is designed to adapt to a range of driving styles through three distinct configurations, Urban, Player and Explorer, and Goodyear’s tires and solutions are uniquely designed to support the vehicle’s purpose.

The collaboration marks a milestone moment and a bold move toward seamless connectivity between vehicle and tire, delivering enhanced safety, performance, and driver confidence.

Goodyear SightLine Technology: Intelligence at Every Turn

Goodyear SightLine is a proprietary suite of smart tire technologies that provides real-time insights for safety and performance improvements in vehicles, from tire properties estimation, tire health information to road conditions. These insights can be displayed directly on the driver’s heads-up display, ensuring clarity and control throughout every journey, or it can be integrated into other advanced systems of a vehicle, allowing it to mitigate situations that are driver dependent today.

Across all Polygon configurations, SightLine features are accessible from the cockpit, offering:

• Tire Maintenance: Integrated tire wear monitoring enables vehicles to automatically adjust performance settings as tires age—helps ensuring optimal handling and safety throughout their lifecycle.

• Safe Driving: SightLine predicts and detects aquaplaning risks, allowing vehicle control systems to respond instantly and maintain stability, even in challenging conditions.

Goodyear delivers insightful journeys to Polygon drivers thanks to its integration with Peugeot Drive-by-Wire technology.

Ben Glesener, senior technology director, Product Development, Consumer EMEA, commented:

“SightLine represents more than technology—it’s a vision for connected mobility. By partnering with Peugeot, we are envisioning an ecosystem where tires become active contributors to vehicle intelligence, shaping a smarter future.”

Already available in several global markets, Goodyear SightLine is not just a concept—it’s a proven smart tire service ready for real-world applications.

Goodyear Tires: Built for Today’s Roads and Tomorrow’s Possibilities

As part of this visionary collaboration, Goodyear engineered three unique tires—each custom-designed to match the aesthetic and performance needs of the Polygon’s configurations:       

  • The Urban and Player tires feature the legendary Eagle F1 tread pattern, celebrating its 45th anniversary in 2025—a symbol of high-performance heritage.
  • The Explorer tire pays tribute to the iconic Goodyear Wrangler, incorporating its rugged tread design to deliver traction to unleash unforgettable off-road experiences.

Beyond performance, the sidewall designs were crafted to visually express a new era of automotive innovation using coloring and laser technologies —where tire aesthetics and functionality converge to push the boundaries of design.

This collaboration showcases Goodyear’s long-standing expertise in combining craftmanship with premium manufacturing technologies to deliver the highest levels of customization from product performance to aesthetics.

Together, Goodyear and Peugeot are setting new trends and driving a new era—where every journey is smarter and more expressive.

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Stage Set for World’s Largest Autonomous Race as A2RL Reaches Full Fan Capacity at Yas Marina Circuit

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A top-wide-angle shot of all the A2RL race cars parked in formation on the race track.

The world’s largest autonomous car race will take place in Abu Dhabi on the 15th of November, as 11 teams from across the globe compete at the frontier of robotics, autonomy and AI for a US$2.25 million prize pool. A2RL Season 2 has been 18 months in the making, with the six fastest teams making it through the tough qualification process to the Grand Final. Ticket allocation for the Yas Marina Circuit event has once again reached full capacity of the main grandstand, as motorsport and technology enthusiasts excitedly prepare to witness an AI competition unlike any other.

Grand Final: Front row seat to AI history

The A2RL Grand Final will mark the first time that six fully autonomous racecars will compete wheel-to-wheel on track. The six teams – TUM, Unimore, Kinetiz, TII Racing, PoliMOVE and Constructor – were determined by a rigorous qualification process in October. Representing Germany, Italy, and the UAE, they will compete in a 20-lap, multi-car race to crown the A2RL Season 2 Champion. Reigning Champions, TUM, have qualified in pole position after a fierce ‘Multi-Car Qualification’ sprint race against rival Unimore, setting the stage for a historic showdown.

For the remaining five teams, A2RL will host a Silver Race, offering them the opportunity to push their algorithms to the limit and cement their overall position in the standings. The Silver Race teams are RAPSON, Code 19, Fly Eagle, FR4IAV and TGM Grand Prix.

Human vs AI: Performance gap closing

Pre-season build-up for the race has seen record-setting performance as the gap between human and AI performance narrows. During qualification, Italian team Unimore was the first to beat a benchmark lap time set by a human racing driver while testing.

This demonstration of machine precision versus human instinct, and the rapid evolution of AI performance, will be showcased on race day. Reigning champion TUM will have the privilege of racing against former F1 driver Daniil Kvyat in A2RL’s second Human vs AI showcase. A close battle is expected in this exhibition, following record-breaking pace from teams during qualifying.

Supercars, Fan Zone, and more

Kicking off the evening’s main events, Group 63 will take to the track for a spectacular Supercar Parade Laps display, setting the stage for the autonomous race. This will be followed by awards for the A2RL STEM Competition, which involved 140 students from across all seven Emirates racing AWS DeepRacer 1/18th-scale autonomous cars, a mirror of the A2RL competition.

This year’s world-class Fan Zone will offer an immersive experience for all ages. It will feature humanoid robot showcases, interactive games, hands-on tech activations, live entertainment, and family-friendly attractions that will bring the excitement of autonomous innovation beyond the track.

The race will be broadcast globally this Sunday, 16th November at 3pm GST, on the Abu Dhabi Media Network, StarzPlay, Motorsport TV and the official A2RL YouTube Channel. Once again, fans can step right into the action with A2RL’s live VR platform, experiencing the track, live car data, and high-speed action unfolding all around them, in real time.

A2RL is supported by SteerAI, alongside leading partner du; official partners AWS and Abu Dhabi Mobility; official supporters Wio and Castore; technical partners PACETEQ, Live in Five, Meccanica 42, and Vislink; as well as event partners Abu Dhabi Gaming, Miral and the UAE Cybersecurity Council.

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