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Hospitality

Shifting the focus from brick-and-mortar to service-driven hospitality

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hotel hospitality

Anand’s journey from a seasoned hotelier within the corporate world to the founder and CEO of LEVA Hotels is a testament to determination, innovation, and a relentless pursuit of excellence in hospitality. With over two decades of experience working for some of the world’s largest hotel chains, Anand gained invaluable insights into the industry’s intricacies and the evolving needs of travelers.

After spending more than two decades immersed in the hospitality industry, Anand began to notice a significant gap between the offerings of traditional hotel chains and the changing desires of modern travelers. Guests were no longer satisfied with cookie-cutter experiences; they craved authenticity, personalized service, and a deeper connection to the destinations they visited. Recognizing this shift in consumer behavior, Anand saw an opportunity to create a new kind of hotel experience—one that would prioritize meaningful interactions, local immersion, and genuine hospitality.

Thus, the idea for LEVA Hotels was born. Anand envisioned a brand that would cater to the needs of discerning travelers who sought more than just a place to stay—they wanted a personalised experience that would leave a lasting impression. LEVA positioned itself within the 3 and 4-star segment, offering a unique blend of comfort, style, and affordability. Unlike traditional hotel chains that focused solely on standardization and consistency, LEVA aimed to create properties that felt distinct, authentic, and welcoming.

But building a brand from scratch in a fiercely competitive market was akin to navigating a maze with blindfolds with securing funding, the lifeblood of any startup venture, proved to be one of the most daunting challenges. Anand found himself knocking on countless doors, pitching his vision to skeptical investors who were hesitant to bet on an unknown entrepreneur in an unfamiliar market.

Despite facing multiple rejections, Anand refused to succumb to despair. His unwavering belief in his vision and his relentless determination propelled him forward, driving him to explore every possible avenue to bring his dream to life. When traditional sources of funding dried up, Anand made the difficult decision to tap into his personal savings, a move that underscored his commitment to the cause.

With an initial investment of AED 10,000 and a strategic partnership with Ahmed Khalaf Ahmed Khalaf Al Otaiba from Siraj Holdings, along with the involvement of Co-Founder, Noni, Anand was able to kickstart operations and lay the groundwork for future growth. This modest funding, while meager in comparison to the monumental task at hand, served as a lifeline for LEVA Hotels in its infancy, providing the necessary resources to overcome initial hurdles and establish a foothold in the competitive hospitality market.

LEVA underwent a comprehensive branding exercise to refine its identity and positioning in the market. Collaborating with a renowned branding firm, Anand and his team worked tirelessly to craft a brand story that would resonate with their target audience. The result was a brand that stood out for its emphasis on art, design, technology, and human capital—a brand that promised a fresh perspective on hospitality and travel.

While starting the brand may have been a success, maintaining its momentum required a team of dedicated individuals committed to excellence. Central to LEVA’s success is its “People First, World Focused” philosophy, spearheaded by Anand himself. Recognizing that exceptional guest experiences are rooted in a motivated and skilled workforce, Anand prioritized employee well-being and career development. Through training programs, mentorship opportunities, and pathways for advancement, he cultivated a culture of excellence and innovation at LEVA, where every team member felt valued and empowered.

Looking ahead, Anand’s vision for LEVA Hotels is one of continued growth and expansion. In just five years, LEVA has grown to 10 hotels in key cities across the globe, including Dubai, Saudi Arabia, Nigeria, Zimbabwe, Ivory Coast, and Ethiopia. Anticipating further growth, Anand has set his sights on entering new markets across the Middle East, Africa, and Europe. By staying true to its core values of authenticity, innovation, and guest-centricity, LEVA is poised to redefine the hospitality landscape and set new standards for excellence in the industry.

Anand’s journey from a corporate hotelier to an entrepreneurial trailblazer is a testament to the power of passion, perseverance, and a commitment to putting people first. By daring to dream big and refusing to settle for the status quo, Anand has not only built a successful business but has also created a brand that is redefining the future of hospitality—one unforgettable experience at a time.

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Hospitality

Dave’s Hot Chicken Lands in Abu Dhabi!

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Dave’s Hot Chicken, the cult-favorite LA-born brand known for its Nashville-style hot chicken, has officially landed in Abu Dhabi with the grand opening of its newest branch at Marina Mall. This highly anticipated launch marks the brand’s debut in the capital, bringing its bold flavors and signature heat to one of the UAE’s most vibrant culinary hubs.

Walid Hajj, CEO of Lavoya Group, stated: “We’re incredibly excited to open our doors in Abu Dhabi, especially in a landmark location like Marina Mall. This marks our first location in the capital, and it’s a significant milestone for the brand’s journey in the UAE. The response to Dave’s Hot Chicken across the UAE has been overwhelming, and expanding into the capital is a natural next step in regional growth. We’re here to bring fans our crave-worthy menu, while also introducing new audiences to the bold experience that defines Dave’s Hot Chicken.”

The Abu Dhabi launch reinforces Lavoya Group’s commitment to catering to its growing fan base across the UAE and expanding its presence in key markets. With a continued focus on accessibility and innovation, the new Marina Mall branch is strategically positioned to serve both residents and tourists in the heart of the city.

Known for its Hot Chicken Sliders, Tenders and Dave’s Bites, the brand offers a build-your-own-heat experience with seven spice levels, from No Spice to the infamous Reaper, a fiery challenge that even comes with a signed waiver. Sides like creamy Mac & Cheese, fresh Kale Slaw, Top-Loaded Fries, and loaded milkshakes round out the menu, making it a destination for flavor seekers of all kinds!

The Marina Mall branch delivers the unmistakable Dave’s Hot Chicken vibe. Designed to welcome both groups and solo diners, the space offers energetic indoor seating alongside a relaxed outdoor area, perfect for everything from weekend hangouts to mid-shopping fuel-ups. This opening marks another milestone in the brand’s UAE journey, with more exciting expansions on the horizon, including a second Abu Dhabi location set to open soon in Yas Mall.

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Hospitality

Moscow Travel GCC: Why UAE & Gulf Tourists Are Choosing Moscow

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Regina Gleim, Head of the International Сooperation Division of the Moscow City Tourism Committee


Moscow travel GCC is growing rapidly, as more tourists from the UAE and Gulf countries discover the city’s unique blend of history, culture, and modern attractions. In this exclusive Q&A, Regina Gleim, Head of the International Cooperation Division of the Moscow City Tourism Committee, shares insights with Hospitality Integrator on why Moscow is becoming a top destination for Middle Eastern travelers.

1. Growth in GCC Tourism to Moscow

Q: How has Moscow experienced growth in tourist inflow from the UAE and GCC in recent years?
Over the past few years, Moscow has seen consistent growth in inbound tourism from the Gulf region. In fact, in 2024 alone, the city welcomed 337,400 visitors from the Middle East — a 1.4-fold increase compared to the previous year. Notably, the UAE is among our fastest-growing markets, with arrivals rising from 18,200 in 2019 to over 62,100 in 2024.

This upward trend is no coincidence. It is supported by improved air connectivity, simplified entry procedures, and tailored travel experiences. Moreover, satisfaction levels are high, with Middle Eastern visitors giving Moscow an average rating of 8.2 out of 10, according to our research. Clearly, we are moving in the right direction when it comes to accessibility, comfort, and hospitality.

2. Why GCC Travelers Should Visit Moscow

Q: Why should travellers from the UAE and GCC consider Moscow as their next holiday destination?
Moscow offers a compelling mix of centuries-old landmarks and modern flair. For example, Red Square, the Kremlin, the Bolshoi Theatre, and the Tretyakov Gallery are iconic sites that continue to attract Emirati and GCC visitors.

In addition, families enjoy attractions such as Dream Island Park, the Moscow Zoo, and the Central Children’s Store. Meanwhile, art lovers are increasingly drawn to the GES-2 House of Culture and the Museum of Russian Impressionism. Furthermore, Moscow City, with its skyscrapers and luxury shopping, provides a distinctly contemporary experience. Additionally, green urban spaces like Zaryadye Park and VDNH showcase ecological design and interactive museums.

Ultimately, the diversity of experiences — whether it’s exploring historic estates, cruising along the Moskva River, or enjoying panoramic views from Europe’s tallest Ferris wheel — makes Moscow a destination that appeals to all ages and travel styles.

3. Initiatives for Middle Eastern Tourists

Q: What initiatives has Moscow introduced to cater to Middle Eastern tourists?
To better serve Middle Eastern visitors, we’ve launched several targeted initiatives. These include regional marketing campaigns, strategic partnerships with tour operators, and active participation in key travel industry events.

For instance, in 2024, we hosted UAE Culture Days in Moscow, which welcomed more than 300,000 attendees and celebrated cultural exchange. Additionally, we developed the Muslim-Friendly Guide to Moscow, offering information on halal restaurants, prayer facilities, and cultural points of interest.

Moreover, five major tourist centres across the city now assist in Arabic and English. Over 100 certified guides are available in multiple languages. We also introduced a Welcome Pack for Middle Eastern guests, featuring discounts on accommodation, wellness, restaurants, and local experiences.

Thanks to the Discover Moscow portal and our official Snapchat account, visitors can easily access up-to-date tips and recommendations in both English and Arabic. As a result, planning a trip to Moscow has never been more convenient for GCC travelers.

4. Family-Friendly Experiences in Moscow

Q: How does Moscow cater to family experiences?
Moscow is increasingly recognized as a family-oriented destination. The city offers a wide variety of experiences for all ages — from nature-filled eco-parks and green boulevards to aquaparks, interactive museums, and amusement parks like Dream Island.

One of the highlights is the ‘Summer in Moscow’ festival. Designed with families in mind, it includes open-air theatre, live music, creative workshops, and cultural markets. These events are held in parks, estates, and central boulevards, encouraging families to explore the city together in a festive atmosphere. Best of all, most events are free and open to everyone — from Muscovites to international guests.

Consequently, with its safe infrastructure, welcoming hospitality, and child-friendly programming, Moscow continues to position itself as a top choice for families from the UAE and the broader GCC.


5. New Attractions in Moscow This Summe

Q: What are the newest attractions or experiences that Moscow is offering this summer season?
Summer is the perfect time to visit Moscow. From June to August, the city hosts the annual ‘Summer in Moscow’ festival, featuring over 1,000 outdoor events across parks, cultural venues, and heritage sites. Key highlights include:

  • Moscow Estates Festival – Over 40 historic estates host theatrical performances and immersive heritage activities.
  • Theatre Boulevard – A 92-day cultural season with more than 600 live shows across 14 open-air stages and over 3,000 performers.
  • Gardens and Flowers Festival – Rare botanical installations and vibrant floral displays transform city parks and public spaces.
  • Music in the Parks – Live jazz, rock, electronic, and acoustic music in iconic venues like Gorky Park and VDNH.
  • Forum Moscow 2030 – A citywide forum-festival designed to immerse youth and families in the technologies, culture, and lifestyles of tomorrow’s world.

In conclusion, these seasonal events allow visitors to enjoy Moscow’s artistic and cultural energy in a refreshing and engaging environment. For those looking beyond the summer months, Moscow in winter is equally enchanting — with snow-covered streets, sparkling decorations, festive markets, and traditional seasonal events. Therefore, whether in summer or winter, Moscow is a year-round destination offering unforgettable experiences.

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Hospitality

Coop House weekly offers: your new go-to in Mirdif

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The COOP

The Coop House is turning weekdays and weekends into mini occasions. With the Coop House weekly offers, the Mediterranean-meets-Italian favourite at Mirdif City Centre now pairs comfort dishes with sharp value and a touch of theatre. Moreover, the space mixes rustic textures and modern lines, so families, foodies, and casual diners feel instantly at home. Meanwhile, the menu still delivers its signatures—wood-fired pizzas, rich pastas, coastal seafood, and playful crossovers like the Risotto Biryani—yet the new line-up adds a rhythm to every day.

Coop House weekly offers: Pizza & Pasta Night (Thursdays)

Every Thursday from 6 PM, dinner shifts into comfort mode. Guests choose from creamy Penne Alfredo, bubbling Lasagna al Forno, classic Spaghetti Bolognese, or aromatic Truffle Mushroom Risotto. For pizza lovers, options include a blistered Margherita, smoky Pepperoni, and earthy Spinach & Mushroom Bianca. Even better, the Live Pasta Station brings flair as the chef finishes dishes to order—steam, sizzle, and all. Each main comes with a soft drink for AED 69, so you can wind down the week with flavour and fun.

Coop House weekly offers: Seafood Nights (Fridays)

Fridays from 3 PM, the kitchen leans into seaside comfort. The Seafood Linguine is generously tossed with prawns, calamari, and mussels in a light cherry-tomato sauce. Meanwhile, the Pan-Seared Salmon with herbed roast vegetables keeps things wholesome. For bolder palates, Chargrilled Prawns with lemon butter or Grilled Calamari with spicy salsa deliver a satisfying kick. Naturally, each seafood dish with a soft drink is AED 79, turning Friday into your coastal reset.

Business Lunch that feels special (Mon–Thu)

The COOP

Weekdays from 12 PM to 3 PM, the Business Lunch brings a three-course menu that’s anything but routine. Start with Figs & Walnut Salad or creamy Tomato Burrata, then move to Rotisserie Chicken with velvety hummus and freshly baked fuchsia bread, or Basil Pesto Linguine. To finish, pick a rich Chocolate Fondant or a light Tiramisu. Thoughtfully portioned and swiftly served, the set menu lands at AED 79—perfect for colleagues, client catch-ups, or a solo upgrade to your workday.

Happy Hours, happier afternoons (Mon–Wed)

From Monday to Wednesday, 4 PM to 6 PM, take a well-earned pause. With 40% off the total bill, you can graze on crispy Dynamite Prawns, Feta & Beetroot Salad, golden Fried Calamari, or indulgent Truffle Fries topped with cheese and herbs. Pair your picks with an iced tea, a classic mocktail, or a freshly brewed coffee. Because the window sits before dinner, it’s an easy meet-up slot for friends and families alike.

Breakfast Tray for Two (daily)

From 9 AM to 1 PM, mornings start strong. The Breakfast Tray for Two blends Mediterranean and Arabic favourites: fluffy scrambled eggs, warm shakshouka, creamy labneh, hummus, foul medames, mini croissants, soft breads, jams, and marinated olives. It arrives with freshly brewed coffee or signature iced tea—all for AED 99. It’s abundant, shareable, and perfect for a relaxed start.

Spin the Wheel surprises (select days)

On quieter days, spending AED 75 or more earns a spin at The Coop House prize wheel. You might land exclusive discounts, complimentary bites, or a sweet treat to take home. It’s a simple touch, yet it keeps the experience playful and rewarding.

Plan your visit

You’ll find The Coop House at Mirdif City Centre, an easy stop for families and after-work diners. Because the venue is equally suited to quick lunches and long catch-ups, it works for almost any plan. And since the Coop House weekly offers run across multiple dayparts, you can pick the moment that fits—Thursday pasta theatre, Friday seafood, a weekday power lunch, or a leisurely breakfast.

Ultimately, the new offers are about more than price points. They’re about rhythm—adding dependable moments of flavour to your week. Come for the pizzas and pastas; stay for the seafood and sweets; return for the service and the way the room feels when the plates hit the table. That’s how regulars are made.

Check out our previous post, DoubleTree Nathiagali Pakistan: Hilton’s first hotel

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