Connect with us

Tech News

Salesforce Expands Dubai Presence with New Office to Support UAE Customers’ AI-driven Digital Transformation

Published

on

Salesforce

Salesforce has officially inaugurated its new office in the United Arab Emirates (UAE) in Dubai Internet City. The company’s expansion in Dubai is part of its commitment to support AI innovation, customer success and growth in the UAE.

The opening ceremony was attended by His Excellency Omar Sultan AlOlama, Minister of State for AI, Digital Economy, and Remote Work Applications, Malek Al Malek, Chairman of TECOM Group PJSC, and Abdulla Belhoul, CEO of TECOM Group, alongside Salesforce executives, other key customers and representatives from the company’s thriving partner ecosystem.

The launch of Salesforce’s new state-of-the-art office at Dubai Internet City, a leading technology hub, builds on the company’s ongoing investment in the UAE. Last year, Salesforce made Hyperforce, the company’s trusted cloud platform, generally available in the UAE in partnership with Amazon Web Services (AWS). This year the company achieved the Dubai Electronic Security Centre (DESC) Cloud Service Provider (CSP) Security Standard for Salesforce Services on Hyperforce in the UAE to support government and public sector entities.

Salesforce is experiencing rapid growth in the UAE as more companies invest in AI-driven digital transformation and look to partner with Salesforce as a trusted AI partner. The new office, with its collaboration and innovation spaces, will enable Salesforce to showcase its latest AI technology innovations and better serve local customers.

At Dreamforce, Salesforce unveiled Agentforce, a groundbreaking suite of autonomous AI agents that augment employees and handle tasks in service, sales, marketing, and commerce, helping to drive unprecedented efficiency and customer satisfaction. These agents are integrated on Salesforce apps and leverage real-time data from Salesforce’s Data Cloud to deliver accurate, personalized, and automated responses. They can perform complex business processes autonomously, significantly reducing manual workload and enhancing productivity​.

“I am thrilled to introduce Salesforce’s latest transformative AI-driven solutions to the UAE, and the entire team is eager to collaborate with customers and showcase how these best-of-breed solutions unlock new possibilities,” said Srini Tallapragada, President and Chief Engineering Officer, Salesforce. “The Salesforce Platform, with Data Cloud at its center, enables Agentforce and every Salesforce app to deliver seamless, AI-powered experiences across every customer touchpoint.”

“Our new presence in Dubai Internet City further strengthens our dedication to serving customers in the UAE. We are especially excited to bring the AI innovations announced at Dreamforce empowering public and private sector organizations to thrive by leveraging AI and cloud-based solutions to optimize data use, enhance agility and truly prioritize customer centricity,” said Thierry Nicault, Area Vice President and General Manager, Salesforce Middle East. “Additionally, our participation in Gitex later this month further underscores this commitment, as we continue to engage with the region’s most forward-thinking enterprises to drive the next wave of digital transformation.”

“Salesforce’s launch strengthens our nations’ legacy of collaborative advancement and signifies a long-term investment in the digitally enabled knowledge economy, which Dubai Internet City has nurtured for more than two decades. Its expansion in our district is a profoundly positive move that will help unlock the UAE’s and Dubai’s vision for inclusive, sustainable progress and talent development, in line with the goals of Dubai Economic Agenda D33,” said Ammar Al Malik, Executive Vice President of Commercial at TECOM Group, and Managing Director of Dubai Internet City. “Technological collaboration is enriching the shared vision for collective prosperity that has underpinned the UAE-US economic corridor for more than 50 years. We are delighted to welcome Salesforce to our ecosystem, the region’s leading technology hub.”

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Tech News

BOLT EXPANDS INTO THE UAE CAPITAL

Published

on

Dubai Taxi Company PJSC (“DTC”), the leading provider of mobility services in Dubai, and its strategic partner Bolt today announced the entry of Bolt’s ride-hailing services in Abu Dhabi, marking a significant step in the partnership’s expansion across the UAE.

The expansion builds on strong e-hailing momentum across the DTC–Bolt strategic partnership. In 2025, DTC reported a 24% year-on-year increase in e-hailing activity across its taxi and limousine segments, supported by continued fleet expansion and growing customer adoption of digital booking channels.

Bolt will initially launch limousine services where customers in Abu Dhabi will be able to access ride-hailing services backed by a huge network of fleet owners, drivers, and vehicles. This will be followed by taxi services in weeks to follow.

Vasilis Hadjiaslanis, General Manager of Bolt UAE, said: “Abu Dhabi is a natural next step for Bolt in the UAE. We have seen exceptional demand for reliable, app-based mobility, and this milestone gives residents and visitors in the capital access to a service that is fast, convenient, and built around their needs. We are proud to be on this journey alongside our partners at DTC, and we look forward to continuing to grow our presence across the UAE.”

That momentum carried into Q1 2026, with e-hailing activity rising a further 9% year-on-year, reflecting the continued resilience of app-based mobility and the long-term growth potential of digital transport services in the UAE.

The expansion also relies on the partnership’s growth in Dubai, where Q1 2026 saw the integration of 1,823 National Taxi vehicles into the Bolt platform. Broadening Bolt’s UAE footprint and strengthens its role in supporting the country’s evolving ecosystem, shaping how residents, visitors, and businesses move across cities.

Driven by this high demand, Bolt expansion into Abu Dhabi reinforces DTC’s commitment to delivering more accessible mobility solutions for residents, visitors, and businesses nationwide, and support the UAE’s wider shift toward smart mobility.

Continue Reading

Tech News

London Business School Hosts MENA Leaders to Discuss AI, Investment, and the Digital Economy

Published

on


London Business School (LBS) hosted its 23rd Annual MENA Conference at its London campus, bringing together policymakers, investors, entrepreneurs, academics, and industry leaders to discuss the forces reshaping the Middle East and North Africa’s economic future.

Over the years, the conference has evolved into one of the region’s most recognised platforms for discussions around innovation, entrepreneurship, investment, and economic transformation. This year’s edition focused heavily on the intersection of technology, capital, sustainability, and policy, reflecting the region’s growing role within the global digital economy.

“This year’s MENA Conference highlights how the region is positioning itself at the intersection of capital, innovation, and global economic transformation,” said Florin Vasvari, Executive Dean of Executive Education, Middle East, at London Business School.

The agenda explored themes including global capital flows, fintech, climate resilience, artificial intelligence, and the financing landscape surrounding the region’s technology ecosystem. Discussions also examined how regional markets are evolving to support stronger startup ecosystems, deeper capital markets, and long-term economic competitiveness.

Artificial intelligence emerged as one of the defining themes of the conference, with speakers discussing how regional organisations can build sustainable AI capabilities through investments in infrastructure, talent, data, and capital. Conversations also explored how fintech is reshaping financial infrastructure and improving access to digital financial services across the region.

Throughout the event, senior executives, policymakers, founders, and investors shared perspectives on the MENA region’s evolving role within global markets, as governments and businesses increasingly position technology and innovation at the centre of long-term economic diversification strategies.

The conference also highlighted London Business School’s growing regional engagement, following the opening of its executive office in Riyadh alongside its longstanding Dubai campus, strengthening its support for leadership development and executive education across the GCC.

Continue Reading

Tech News

HOLCIM LAUNCHES UAE’S LOWEST-CARBON CEMENT, CRAFTED FROM LOCALLY SOURCED MATERIALS

Published

on

 

Holcim, the leading partner for sustainable construction, has launched its latest ECOPlanet low-carbon cement in the UAE, produced from locally sourced materials and designed to support the country’s drive toward stronger, more self-reliant industrial growth.

The launch reflects the UAE’s continued focus on building a more resilient manufacturing base and minimizing dependence on imported construction inputs. By using materials sourced within the country and produced locally, ECOPlanet helps strengthen in-country value while supporting the construction sector’s transition to lower-carbon building practices.

Holcim’s new product achieves a 30% reduction in carbon footprint compared to traditional cement and offers developers, contractors, architects and engineers a locally made solution that aligns with both sustainability targets and national industrial priorities. ECOPlanet is engineered to deliver reduced carbon emissions without compromising performance, offering the same strength, durability, and consistency required for large-scale infrastructure and commercial developments. Its formulation enables ready-mix producers and contractors to integrate low-carbon solutions into existing construction workflows with ease.

In the UAE, ready-mix concrete producer Conmix is already using ECOPlanet in an active project, demonstrating the material’s real-world applicability and readiness for immediate deployment at scale. This marks an important step in translating low-carbon construction materials from production into on-ground execution.

As the UAE continues to lead regional growth across the built environment, ECOPlanet establishes the new benchmark for high-performance, low-carbon construction, delivering the scalable foundations required for projects ranging from critical infrastructure and industrial hubs to the icons of the future.

“ECOPlanet reflects our commitment to delivering real, measurable progress in sustainable construction. It is made in the UAE, from UAE materials, and designed to help reduce emissions while strengthening the country’s industrial ecosystem.” said Ali Said, CEO of Holcim UAE and Oman. Holcim is showcasing ECOPlanet at Make it in the Emirates 2026, highlighting how material innovation and local production are helping shape the future of construction in the UAE. The presence reflects the company’s broader role in supporting industrial development, while early adoption by partners such as Conmix demonstrates growing momentum for low-carbon building solutions across active projects in the country.

ECOPlanet is part of Holcim’s global portfolio of low-carbon building materials and solutions designed to deliver high performance while supporting the transition to more sustainable construction practices, building progress for people and the planet.

                                                                    

Continue Reading

Trending

Copyright © 2023 | The Integrator