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Rasha Al Mubarak on Empowering UAE Creators: Redefining Music Rights in Hospitality and Beyond

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Rasha Al Mubarak, Founder and Chairwoman of Music Nation, portrait in black abaya against modern office interior background.

By: Rasha Al Mubarak, the visionary Founder & Chairwoman of Music Nation

  1. Can you tell us a bit about your background and what drew you to the world of music rights?

I was fortunate to grow up in a family that deeply valued culture, justice, and humanitarian work. At the same time, I have always been passionate about music, art and storytelling as powerful ways to share our heritage. The intersection of these influences: law, humanitarianism, and creativity, naturally drew me to music rights, where I saw an opportunity to protect creators, empower communities, and ensure that culture remains accessible and celebrated.

  • How would you describe Music Nation’s mission and the role it plays in supporting artists and the creative economy as a whole?

Music Nation was founded with a clear and compelling mission: to support music creators and rightsholders within the UAE by protecting and licensing their copyrighted works to businesses that use music, but also offering guidance on their career development throughout the music industry. We empower creators to understand the business landscape, cultivate meaningful industry relationships, and effectively monetize their work.

  • Congratulations on Music Nation’s Collective Management Organization (CMO) permit award by the Ministry of Economy and Tourism. What does this milestone mean for music creators as well as the hospitality sector, and why is such recognition so important for all parties?

For me, this historic milestone is about recognition. It means that music creators in the UAE, and from around the world, now have an official, trusted body that protects their rights and ensures they are fairly compensated whenever their music is played. That sense of security allows them to focus on their craft, knowing their work is valued and protected.

At the same time, hotels, restaurants, and other venues also benefit from this system. Instead of navigating a gray area, they now have a clear legal framework to play music, while respecting the creators behind it. This creates a healthier, more transparent ecosystem where everyone wins: artists are rewarded, businesses have peace of mind, and audiences get to enjoy music in spaces that honor creativity.

  • Your collaboration with global entities BMI and SoundExchange is notable. How do these partnerships enhance Music Nation’s capacity to meet international standards in rights management?

I’m grateful for the opportunity to work alongside our partners BMI and SoundExchange; organizations with long-standing, global reputations. BMI helped us build the foundation for public performance licensing in the UAE years ago. Their expertise ensures that songwriters and publishers are properly supported and compensated through proven technology and systems.Our partnership with SoundExchange has taken things further in the neighboring rights space. Their advanced technology, data tools, and administration capabilities are the best in the business, and these systems allow us to collect and distribute royalties for performers and producers/labels with speed, accuracy and transparency.

What this means for our artists is that they’re getting world-class rights protection and royalty distribution. For me, it’s a source of pride to bring these advanced systems home to the UAE, so that artists here benefit from fairness, clarity, and credibility that matches what creators around the world expect and deserve.

  • It can be problematic when it comes to businesses playing music because of the complexity and legal risks involved. How does Music Nation simplify this process for restaurants, hotels, and other F&B operators?

In the past, music licensing was cumbersome and essentially ambiguous. Today it is just the opposite. Our leadership recognizes the positive impact of the UAE’s creative and cultural industries and has introduced robust copyrights legislation to protect and nurture our creatives and provide them with the opportunity to build sustainable careers through royalty distribution. The ambiguity of the past has been resolved through regulation, and using music today without a license is considered copyright infringement, carrying significant risks. With Music Nation, we facilitate all of that licensing officially, seamlessly and throughout the UAE.

Music Nation was built for this purpose. In the world of music copyright law, we have authors rights that protect the authors and publishers of a song  and we have neighboring rights (also known as related rights) that protect the performers and producers/labels of recorded music. In most other markets, a business would have to pay a license fee to one society for author/publisher rights and another fee to another society for neighboring rights. Music Nation is the one-stop solution for licensing all of these rights under a single umbrella. This simplifies things enormously, and we believe we are the first Collective Management Organization in the world to natively achieve this. Rather than juggling multiple contracts with multiple parties or risking unlicensed use, hospitality licensees like restaurants and hotels can now secure clear, legal access to music with one efficient license from Music Nation.

  • Music is often seen as culture, but it’s also a powerful economic driver. How do you see licensed music contributing to the growth of the UAE’s creative economy?

I’ve always believed that music is both a cultural heartbeat and an economic engine. When music is properly licensed, it ensures that creators are fairly compensated, which in turn encourages more artists to invest their time, talent, and resources into making more music. This cycle doesn’t just benefit artists; it supports businesses, creates jobs, and attracts investment into the wider creative industries.

In the UAE, this has an even greater significance. The country has placed the creative economy at the center of its National Strategy for Cultural and Creative Industries 2031, aiming to make it one of the nation’s key growth sectors. Licensed music plays a direct role in that vision: it gives artists a reliable income stream, provides venues and businesses with legal clarity, and builds trust in the ecosystem.

  • As a successful Emirati entrepreneur, what lessons have you learned on your journey that you would like to pass on to the next generation of women leaders?

One of the most important lessons I’ve learned is to take the time to truly search for your passion. It’s not always obvious at first, but once you find what excites you, what gives you energy, that’s where your strength lies. And when you do discover it, I encourage you to think about how to turn that passion into something both innovative and meaningful, while staying authentic. Something that not only allows you to express your creativity but also benefits the community around you.

For me, combining my love for law, humanitarian work, and the arts led to building organizations that protect creators and give back to society. That balance is what keeps me motivated.

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Hospitality

TIMES SQUARE CENTER FOSTERS COMMUNITY TOGETHERNESS THIS EID WITH MR. KIND

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Times Square Center will mark Eid Al Fitr with a three-day family experience from 20–22 March 2026, running 12:00 PM – 7:00 PM daily, featuring the beloved mascot Mr. Kind.

Under the theme “LOVE EID – A Day of Caring, Sharing & Fun!”, the event invites families to experience a lively programme of interactive shows, creative workshops, and engaging activities designed to entertain children while sharing positive messages around kindness, courage, and friendship.

Young visitors will also receive a complimentary Mr. Kind’s Book of Missions, packed with activities, badge stickers, and access to a library of transformational songs and missions that extend the fun beyond the event.

Event schedule

  • Mr. Kind Village Workshop (Creativity corner) : 12:00 PM – 7:00 PM | Ground Floor
  • Mr. Kind Show  + Meet & Greet: 4:15 – 5:00 PM & 6:00–6:45 PM | Ground Floor  
  • Mr. Kind Parade: 5:15 PM – 5:35 PM | Roaming throughout the Mall

With music, performances, and interactive experiences throughout the day, Times Square Center aims to provide a friendly space for families to connect and share meaningful moments together.

At Times Square Center, the safety and wellbeing of our community remain a priority. We encourage everyone to follow any guidance or protocols issued by the relevant authorities.

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Hospitality

BKRY PARTNERS WITH BROOKI BAKEHOUSE FOR EXCLUSIVE LIMITED-EDITION CROOKIE

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This Ramadan, bkry unveils an exclusive collaboration with Australia’s cult-favourite Brooki Bakehouse by introducing the bkry Brooki Crookie. Priced at AED 39 per piece, this special edition pastry will be available daily until the end of Ramadan in limited quantities exclusively at the bkry pop-up in Marsa Boulevard.

Thoughtfully developed as a celebration of shared creativity and experimental baking, the collaboration brings together bkry’s artisanal approach with Brooki Bakehouse’s globally renowned flavours. Designed to be enjoyed as a moment of indulgence after sunset, the Crookie reflects both brands’ craftsmanship, curiosity, and comfort-led baking.

At the heart of the collaboration is the Crookie: a buttery, flaky croissant filled and topped with wholewheat brown-butter cookie dough, and enveloped with Tanzanian milk chocolate. Baked until golden and crisp on the outside, with a soft, gooey centre, the Crookie offers a layered textural experience that combines richness with subtlety.

To mark the official launch, bkry Founder and Head Chef Kameel and Brooki Bakehouse Founder Brooke Bellamy will be present at Marsa Boulevard on Saturday, 28 February at 8:00 PM, celebrating the partnership and their shared passion for innovative baking.

Founded by Brooke Bellamy, Brooki Bakehouse is an Australian-born bakery known for its indulgent, cult-favourite baked goods and playful approach to classic flavours. What began in Brisbane has grown into a globally recognised brand with a loyal international following, driven by Brooke’s distinctive style and community-led storytelling. Celebrated for bold flavours, generous textures, and modern comfort baking, Brooki Bakehouse brings a globally relevant perspective to the collaboration, making it a natural partner for bkry’s experimental, craft-led approach.

Available throughout Ramadan at bkry’s Marsa Boulevard pop-up, the bkry x Brooki collaboration reflects the brand’s ongoing commitment to meaningful partnerships and thoughtful experimentation – bringing together global influence and local craftsmanship in moments designed to be shared and savoured, setting the tone for a collaboration everyone has been waiting for.

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Hospitality

THE BILTMORE VILLAS DUBAI INTRODUCES EXCLUSIVE PRIVATE VILLA STAYCATIONS THIS EID

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The Biltmore Villas Dubai unveils a limited-time Exclusive Private Villa Staycation, inviting guests to indulge in a rare blend of seclusion, sophistication, and resort-style living within one of Dubai’s most prestigious luxury villa resorts.

Conceived for discerning guests who appreciate privacy and understated luxury, the fully serviced villas offer the spaciousness of a private residence complemented by the attentive service and refined amenities of a world-class resort. Each villa is appointed with a private temperature-controlled swimming pool, an in-villa cinema, and secure underground parking with direct access to the residence, all set within a gated enclave with round-the-clock security.

Guests booking during the promotional period will enjoy a curated collection of premium benefits:

  • 25% off the Best Available Rate
  • AED 1,000 daily resort credit
  • Underground secure parking
  • Complimentary 60-minute daily padel session
  • Complimentary daily fitness classes
  • Complimentary daily laundry service

The experience offers an elegant urban retreat where privacy, generous living space, and personalized hospitality come together to create an exceptional staycation in the heart of Dubai.

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