Home Integrator
WESTERN FURNITURE REVEALS A NEW ERA OF ITALIAN DESIGN WITH ITS GRAND RELAUNCH DURING DUBAI DESIGN WEEK 2025
Western Furniture LLC, one of the UAE’s leading destinations for premium Italian and European furniture, marked a major milestone with the grand relaunch of its flagship showroom on Umm Hurair Road, Dubai, held on November 6, 2025, as part of Dubai Design Week, 2025, the region’s most influential platform for design, innovation, and creative business exchange.
The prestigious evening brought together celebrity designers, international brand CEOs, media representatives, and influencers, along with industry leaders from Italy’s most renowned furniture houses, in a celebration of Dubai’s growing prominence as a global capital for creativity, craftsmanship, and design investment.
“Dubai Design Week stands as the region’s most influential platform for design and innovation,” said Mikdad Babhrawala, CEO of Western Furniture. “Our showroom relaunch celebrated Dubai’s vision for creative and economic growth, bringing together the world’s most iconic design houses in a city that continues to inspire innovation and excellence.”

A Legacy Rooted in Vision and Craftsmanship
Founded in 1992, Western Furniture LLC was established under the visionary leadership of Mr. Abdullah Ahmed Al Moosa, Founder and Chairman of the Arenco Group of Companies, one of the UAE’s most respected family-owned business groups. From its inception, Western Furniture shared Dubai’s forward-thinking spirit, introducing the region to the elegance of Italian and European design and helping shape the nation’s modern interiors landscape.
Partners Mohammed Habib Al Yousuf and Abdulla Majed Bin Thaneya have been instrumental in driving Western Furniture’s sustained growth and success. Their strategic leadership has expanded the brand’s presence across the UAE, strengthened relationships with leading global design houses, and reinforced its standing as a trusted name in premium interiors. Their continued commitment reflects the brand’s enduring values of innovation, quality, and excellence that have defined Western Furniture for over three decades.

Over the years, Western Furniture has become synonymous with design excellence and craftsmanship, curating spaces that reflect the UAE’s evolving identity: a fusion of timeless artistry and contemporary innovation that mirrors Dubai’s transformation into a global design powerhouse.
Design Partnerships that Define a Legacy
For more than thirty years, Western Furniture has served as the bridge between Italian craftsmanship and the UAE’s modern lifestyle, forging partnerships with the world’s most prestigious furniture brands. Each collaboration embodies the company’s dedication to creativity, innovation, and cultural dialogue, aligning perfectly with Dubai Design Week’s mission to showcase global design leadership from the heart of the Middle East.
During Dubai Design Week 2025, Western Furniture presented an exceptional showcase of its international partners, including Natuzzi Italia, Natuzzi Editions, Calligaris, Tonin Casa, Tomasella, Reflex, Miniforms, Adriani & Rossi, Draenert, Schuller, and Unopiù. Guests experienced the unveiling of new collections and met celebrity Italian designers and brand CEOs who shared insights on the future of contemporary living.
“Our partnership with Western Furniture spans more than 27 years, and we’re truly proud to continue this journey through our new Calligaris showroom at Western Furniture and our standalone store in Dubai Hills,” said Simone Cervi, Sales Director EMEA, Oceania & India at Calligaris S.p.A. “This renewal beautifully reflects our shared values and vision. The brand identity and surrounding environment perfectly express who Calligaris is, showcasing our bestselling collections, from sofas to beds, and reinforcing our presence across the Emirates. We look forward to the next 27 years of innovation, design excellence, and collaboration.”
“I’m truly happy and proud to be in Dubai this week, together with our partner Western Furniture, in this amazing store where visitors can discover our new collection alongside our most iconic products,” said Beniamino Garofalo, CEO of Unopiù.

These partnerships highlight a shared philosophy that transcends furniture design, as each brand tells a story of heritage, innovation, and emotional connection. From Natuzzi Italia’s harmony of comfort and craftsmanship to Calligaris’ modern versatility, Tonin Casa’s refined elegance, Tomasella’s adaptable contemporary designs, and Reflex’s artistic innovation, every brand curated by Western Furniture celebrates the spirit of “Made in Italy” interpreted through Dubai’s global design culture.
Through these collaborations, Western Furniture continues to champion Dubai’s position as the creative and commercial heart of design in the Middle East, fostering meaningful connections between international craftsmanship and regional innovation.
A Showroom Reimagined for the Future
The newly redesigned Western Furniture showroom embodies a refined sense of minimalism, blending Italian artistry with contemporary innovation to create an immersive design experience. Characterized by open layouts, clean lines, and thoughtfully curated lighting, the space offers a versatile environment that adapts seamlessly to every brand’s identity while maintaining aesthetic harmony. Each area has been reimagined to showcase the individuality of Western Furniture’s partners within a cohesive, gallery-like setting that feels both modern and timeless.
Designed as a dynamic hub for architects, designers, and homeowners, the showroom reflects Western Furniture’s enduring vision to make world-class design accessible, inspirational, and enduring.
“We anticipate trends and continuously keep pace with development,” said Majed Abdullah Bin Thaneya, Board Member at Western Furniture. “As the first foreign furniture brand established in the Gulf, we take pride in leading innovation in this sector. The relaunch of Western Furniture began with a clear concept, followed by thoughtful design and precise execution, a process that embodies our forward-looking philosophy and commitment to excellence.”

The Grand Relaunch during Dubai Design Week 2025 featured live demonstrations, brand showcases, and designer meet-and-greets, giving guests, including leading media and influencers, an exclusive look at the artistry and innovation shaping the next generation of interiors.
“This relaunch was a celebration of our heritage, our partners, and the people who continue to inspire us,” added Mikdad Babhrawala. “Dubai remains a beacon of creativity and innovation, and we are proud to contribute to its global reputation as a design capital.”
Home Integrator
BEYOND THE PRICE TAG
Exclusive interview with Tahir Majithia, Real Estate Advisor and Founder of Prime Capital
An in-depth look at buying a home in the UAE across different luxury property segments. How are consumer patterns shifting between renting and purchasing, and what are the key considerations for buyers before they commit?
We are seeing two types of buyers at the moment. A lot of people who are new to the city prefer to rent for the first couple of years, until they have settled in and worked out where they actually want to live. Once they know the answer to that, they buy. The second group already knows Dubai well and is moving here, and they tend to arrive with a much clearer idea of what they are looking for.
What both groups have in common is that they want the best of the best, and that is true across every segment. Whether someone is buying a home at AED 5 million, AED 10 million or AED 15 million, they want the best for their money. Quality, design, layouts, facilities, amenities, all of it matters a lot today. There was a time when buyers didn’t really focus on these things and a standard product would do. Now, with the kind of money people are spending, they want something genuinely different. They want the wow factor, especially in the luxury segment.
What changes as you move up the price ladder is the definition of “best.” Around the AED 5 million mark, buyers are usually weighing up location, the reputation of the developer and how the home will hold its value if they decide to sell in a few years. By the time you get into the AED 10 to 15 million bracket and above, the conversation moves on to space, privacy, the quality of the finishing and views, and how well the building or community is actually managed once everyone has moved in.
That same expectation is now shaping the rental market too. We are seeing some very high ticket size rentals, even with the conflict going on in the region. The people who are still confident in this market and want to move here want to arrive somewhere they don’t have to do anything to, homes that are specced and fitted out to the best international standards. If it is something good, tenants are willing to spend serious money on rent, and the top of the market is now well into the millions a year.
The thing that decides it in the end is value. Prices have gone up, yes, but buyers today are smart and they know exactly what they are buying. Over the last few months in particular, people want good value for their money, so there is a lot of negotiation happening, especially given the current situation. But when the value is genuinely there, buyers move quickly.
My advice to anyone about to commit is to look past the headline price. Check what the service charges are and what they actually cover, because that cost stays with you every year. Look at the developer’s track record for delivering on time and to the standard they promised. Read the payment plan and handover terms properly. Ask how easily homes in that community resell, not just what they sell for. And add up the full cost of the transaction, not only the purchase price. Those are the things that decide whether a home still looks like a good decision five years later.
Home Integrator
NEVER NOT SUEDE: PUMA MIDDLE EAST LETS THE SUEDE BLOOM
The Suede’s new era continues to blossom with the introduction of Suede Bloom, part of PUMA’s “Never Not Suede” campaign.
Following the return of the OG, this new release places the iconic silhouette back in the spotlight while celebrating the qualities that have defined the Suede since the very beginning.
One facet that has defined the Suede since its introduction in 1968 is its ability to reinvent itself alongside changing times, subcultures, and movements, all while remaining unequivocally itself. This latest release brings a unique touch to the Suede. Faux pearl detailing, interchangeable satin and frilled lace options, and soft colorways bring a refined femininity to the timeless silhouette.
Arriving in understated shades like “Powder Pink,” “Vintage Cream,” and “Black,” the release is joined with visuals that capture togetherness and individuality, pairing the Suede Bloom with whimsical styling that evokes spontaneity and lightness.
Bringing the spirit of Suede Bloom to life, PUMA Middle East has collaborated with talents including the Fawaz sisters Rania, Dania and Talia, alongside other style muses from the region. Each talent brings their own perspective and personal touch to the Suede Bloom, showcasing how the silhouette can be styled and interpreted in individual ways.
This new vision for the PUMA Suede is designed to be styled your way, while embracing the idea of blooming as both a seasonal shift and a form of personal expression.
Home Feature
Inside ORLA: Beachfront Living, Composed by OMNIYAT
ORLA, Dorchester Collection, Dubai is an iconic beachfront address bringing together exceptional design, private beach access and the legendary service of Dorchester Collection. With fewer than ten residences remaining, ORLA offers a rare opportunity to experience one of Dubai’s most distinguished waterfront destinations.
Residents enjoy an extraordinary suite of private amenities, including a 150-metre beach, infinity and lap pools, a wellness and spa retreat, fitness and yoga studios, private cinema, bowling alley and dedicated children’s spaces, complemented by the discreet, highly personalised service of Dorchester Collection.

ORLA Duplex Show Residence
An exceptional expression of beachfront living, the ORLA Duplex Show Residence unfolds across two levels, offering a remarkable sense of scale, privacy and effortless sophistication. A private lift provides direct access to the four-bedroom residence, while expansive living and entertaining spaces extend towards generous private terraces and a private pool overlooking the tranquil lagoons of Palm Jumeirah.
Crafted by OMNIYAT Atelier, the interiors bring together sculptural forms, refined natural materials, bespoke detailing and a curated selection of art, creating a layered residential experience where design, craftsmanship and indoor-outdoor living converge. Every element has been thoughtfully composed to create an atmosphere of timeless elegance, privacy and exclusivity.

ORLA Simplex Show Residence
Bathed in natural light and framed by panoramic views of the Arabian Gulf, the ORLA Simplex Show Residence unfolds across a single level, creating an effortless continuity between its interiors and the world beyond.
Accessed by private lift, the four-bedroom beachfront residence is distinguished by an impressive double-height living space, bringing exceptional volume and openness to the heart of the home. Crafted by OMNIYAT Atelier, sculptural forms, natural materials, bespoke detailing and a carefully curated collection of art come together throughout, while expansive living spaces extend towards a private terrace and pool.
Ocean horizons frame the residence, creating a profound connection to its beachfront setting and a serene expression of contemporary living.
For high-resolution Images: https://www.dropbox.com/t/qRxs5y7adDhAMbEM
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