Hospitality News
Ras Al Khaimah, a Nature-Centric Gem in the Middle East, Highlights Tourism Industry
The Integrator had an exclusive interview with Alka Winter, Vice President of Destination Marketing and Communication for Ras Al Khaimah Tourism Development Authority.
What strategies are being implemented to attract leisure travelers to Ras Al Khaimah?
We are pleased to report that our visitor numbers in the past year have surpassed pre-pandemic levels, reaching a record of 1.13 million. The growth momentum has continued into the first quarter of this year, with a 13% increase in visitor numbers.
Our strategy is focused on balanced tourism, meaning that we not only aim to drive visitor numbers but also pay attention to the development of our tourism community. It is crucial for us to ensure that the destination’s infrastructure, supply chain, and livability are well-established alongside the growth of visitors.
The Middle East is renowned for its tourism and hospitality industry so what sets Ras Al Khaimah apart from other regions?
Tourism plays a significant role in the UAE, contributing to 12% of the GDP. In Ras Al Khaimah, tourism accounts for 5% of the GDP, and we aspire for it to grow to one-third. Ras Al Khaimah identifies itself as the Northern Emirate. We take pride in our remarkable diversity, encompassing mountains, deserts, and the sea.
Unlike other emirates, Ras Al Khaimah offers a less congested experience, with abundant natural areas and 64 kilometers of pristine beaches. We boast the highest mountain peak in the UAE, Jebel Jais. What truly sets us apart is the combination of a nature-centric experience with renowned hotel brands such as Emaar, Accor, Marriott, and Hilton.
What steps or initiatives is Ras Al Khaimah taking to become a sustainable destination in the region?
We have recently launched a program called Responsible RAK, which includes the participation of approximately 20 hotels and attractions. While our partner hotels already have excellent sustainability practices in place, we wanted to scale it up. To accomplish this, we have collaborated with EarthCheck, a leading advisory firm specializing in sustainable destinations.
As part of Responsible RAK, all the participating hotels provide data against 10 performance metrics, covering various aspects such as energy consumption, greenhouse gas emissions, waste diversion from landfills, and social factors like gender parity in the workplace. It is not a race to be the fastest, but a collective effort to reach our destination.
What initiatives have been undertaken to enhance tourism and attract more investments?
Ras Al Khaimah presents significant growth potential and opportunities. Last year, we announced the upcoming Wynn Resort on Marjan Island, an integrated resort with impressive credentials as a luxury operator. With 1,500 rooms, 24 restaurants, and various entertainment concepts, the Wynn Al Marjan Island will significantly enhance our destination’s allure.
We are focused on expanding our range of attractions and enhancing the development of our mountains. We have recently created 65 kilometers of hiking trails, making us the destination with the most developed hiking trails in the country.
Ras Al Khaimah is known for its collaboration with neighboring Emirates to promote the country. We benefit from having our own airport and thanks to the proximity of other airports, including Dubai, Abu Dhabi and Sharjah International Airport.
We recently announced a partnership with Qatar Airways, set to commence charter flights in November, adding to the excitement and activities happening in Ras Al Khaimah.
Hospitality
Orange Hub Unveils Flagship Family Entertainment Center at WTC Mall, Abu Dhabi
Orange Hub, the high-energy entertainment concept by IdeaCrate, proudly announces the grand opening of its fifth UAE center—and third in Abu Dhabi—at WTC Mall. This flagship venue cements Orange Hub’s position as a rising leader in the UAE’s family entertainment sector, bringing a new era of immersive fun, adrenaline-filled games, and elevated dining to the heart of downtown Abu Dhabi.
Located in a central, high-traffic hub, Orange Hub WTC Mall introduces next-generation attractions not seen in other branches, including a four-lane interactive bowling alley, a state-of-the-art Laser Tag Avenue, a motion-sensitive Pixel Floor Game, and a giant volcano slide in the expanded soft play area. Families, teens, and young adults can also enjoy an expansive arcade and carnival games with high-value redemption rewards.
For the first time, Orange Hub debuts a fully reimagined Orange Café, offering an elevated dining experience with a robust menu designed for comfort, variety, and style—perfect for families and youth looking for the ultimate hangout.
Signature weekly promotions return, including:
- Hi5 Tuesday: AED 5 games (select games, excluding bowling and laser tag)
- Half Price Thursday: 50% off blue reader games
- Double Dirham Friday: Double credit on spend
Shifa Yusuffali, CEO of IdeaCrate said: “Our mission is to create a next-generation family entertainment center where thrill meets play and every visit feels like a win. With cutting-edge attractions, immersive games, and our signature ‘Play. Win. Feast. Repeat.’ experience, Orange Hub is designed for kids, teens, and families to come together, have fun, and make lasting memories—all under one vibrant roof.”

Orange Hub at WTC Mall is now open and ready to welcome families, youth, and anyone seeking the best in urban leisure culture. Whether it’s a birthday celebration, a casual outing, or a new spot to feast and play, Orange Hub promises a rewarding experience for all.
Hospitality
RIVA BEACH CLUB WELCOMES THE FESTIVE SEASON WITH UNFORGETTABLE BEACHFRONT EVENTS AND EXCLUSIVE OFFERS
The festive season in Dubai is here, and there’s no better place to embrace the celebrations than Riva Beach Club on Palm Jumeirah. Blending golden sands, turquoise waters, and a relaxed spirit, Riva is turning up the fun with a sparkling lineup of events, from weekly experiences to Christmas and New Year’s Eve celebrations. Early bird offers are available until 10 November 2025 – because who doesn’t love a good discount?
Christmas Day Brunch – Celebrate in True Riva Style
Gather your loved ones for a spectacular Christmas feast that blends beachside charm with festive cheer. Indulge in an unlimited buffet of holiday classics and sweet treats, all paired with free-flowing drinks and live entertainment. Little ones will be thrilled with the dedicated kids’ fun zone and crafts, while adults can toast the day with complimentary wine on arrival.
For those looking to welcome 2026 in style, the New Year’s Eve Celebration promises a vibrant beachfront evening with panoramic skyline views, live music, festive décor, and free-flowing drinks under the stars. It’s the ultimate way to ring in the New Year with friends and family right on the sand!
In addition to its festive offerings, Riva Beach Club continues to host a variety of weekly experiences designed for every guest.
UAE Resident Offer (Every Monday): Start the week with sunshine and flavour. Residents enjoy 50% off the à la carte menu, perfect for a midweek pause with Mediterranean favourites and waterfront vibes.
Mankind Tuesdays (Every Tuesday): Turn a regular Tuesday into an adventure. Men get full beach and pool access, curated dining, up to 50% off water sports rentals with Ignite Water Sports, and 30% off at Kalm Grooming Salon – all for AED 99 per person. Paddleboards, kayaks, and e-foils bring adrenaline and fun, making it the ultimate weekday escape.
The Great Family Weekend (Saturday & Sunday): Weekends just got better. Families can enjoy pool and beach access, curated dining, and kids’ entertainment. The package is AED 399 for two adults and AED 99 per child, with night swim access until 10 PM, because the fun shouldn’t stop when the sun goes down.
Located along Palm Jumeirah’s scenic coastline, Riva Beach Club continues to define the city’s beach lifestyle. With Mediterranean-inspired cuisine, relaxed energy, and stunning views, it remains a favourite destination to celebrate, dine, and unwind for all ages.
Hospitality
CELEBRATE THE MAGIC OF THE SEASON AT VOCO BONNINGTON DUBAI
‘Tis the season to sparkle and voco Bonnington Dubai is wrapping up the year with a line-up of festive feasts and celebrations that promise to make this holiday season your most memorable yet. From lavish brunches and glittering gala dinners to gourmet takeaways that bring the magic home, every moment at voco Bonnington is designed to be merry, bright and full of flavour!
Festive Takeaways – A Feast to Remember (with a 20% Early Bird Offer!)
Why cook when you can celebrate? This year, voco Bonnington Dubai is serving up the ultimate festive feast to enjoy in the comfort of your own home. Choose between a succulent roast turkey with all the trimmings (AED 849) or a perfectly cooked roast beef with Yorkshire pudding and rich gravy (AED 549) – both crafted by the hotel’s culinary team to perfection.
Make it extra jolly with the Early Bird 20% discount on all takeaway orders placed before 10th December – the perfect excuse to start celebrating early!
Christmas Day Brunch at The Cavendish Restaurant
Unwrap joy this Christmas Day with a spectacular international buffet spread, live entertainment, and a festive atmosphere that feels like home – only better. Whether you’re toasting with bubbles or keeping it family-style, The Cavendish sets the scene for a day of good food, great company and endless cheer.
New Year’s Eve Gala Dinner – Countdown in Style
Say goodbye to 2025 and welcome 2026 with an evening to remember at The Cavendish. Enjoy a decadent international buffet, live entertainment, and the perfect setting to toast to new beginnings as the clock strikes midnight.
Festive Group Bookings – Gather, Feast, and Celebrate Together
Whether it’s an office party or a year-end get-together with friends, The Cavendish Restaurant is the perfect spot for festive group celebrations. Enjoy a specially curated menu starting from AED 149 per person (minimum 20 guests) and raise a glass to togetherness in true voco style.
This season, let voco Bonnington Dubai take care of the details so you can focus on what really matters — celebrating with the people you love, in a place where every moment feels special.
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