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Unifonic unveils state-of-the-art AI at Seamless Saudi Arabia, elevating customer experiences to new heights

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Unifonic

Unifonic proudly presents its AI-powered Chatbot at the Seamless Saudi Arabia 2023 event.

As a key player in the region’s communications landscape, Unifonic takes center stage at Seamless Saudi Arabia 2023, one of the largest events focusing on payments, fintech, retail, and eCommerce innovations, to showcase their game-changing platform and their latest innovations in Artificial intelligence and machine learning technology.

Unifonic is committed to pioneering innovative solutions that enhance customer relationships and elevate brand experiences, and Seamless is a great opportunity for industry professionals and tech enthusiasts to experience Unifonic’s new AI-powered Chatbot, which is set to transform the landscape of customer experiences.

The Unifonic Chatbot leverages AI to collect and analyze behavioral patterns and human language, enabling precise customer interactions and engagement. It boasts multilingual capabilities, catering to English, Arabic, and Urdu users, fostering inclusivity and accessibility. With its advanced decision-making abilities, the Chatbot enables seamless connections between brands and customers, resulting in significant benefits for organizations, such as qualified leads, 24/7 support, increased cost optimization, and more.

Furthermore, it adheres to global best practices and industry standards, prioritizing data privacy and security to instill user confidence and trust. The AI Chatbot is integrated with 100+ SaaS applications like HubSpot, Zid, Salla, Salesforce, and more to help organizations automate business processes and offer a more connected experience.

Unifonic has incorporated the Natural Language Understanding (NLU) module into the Chatbot to enhance its capabilities even further, allowing it to discern intent with greater precision and learn from user interactions with machine learning algorithms. This creates smart experiences that will improve all customer journeys.
“We are thrilled to participate in Seamless Saudi Arabia 2023, reaffirming our commitment to excellence as a platinum sponsor for the second year running,” stated Mohammed Sleeq, COO at Unifonic. “At Unifonic, we believe in the transformative potential of AI to enhance customer engagement and deliver exceptional experiences. Our goal is to seamlessly integrate AI across our platform and solutions, facilitating effortless communication and creating personalized and effective interactions. By constantly innovating and refining our platform, we aim to exceed client expectations and deliver unrivaled value.” he added.

Unifonic’s AI Chatbot is not replacing human contact; it is designed to augment and empower it. The Chatbot allows human agents to focus on complex and value-added customer encounters by handling common inquiries and tasks. When the Chatbot encounters an inquiry beyond its capabilities, it promptly transfers the interaction to a human agent, ensuring a seamless customer experience.

The acquisition of Sestek in 2022 further enabled Unifonic to enhance its AI offerings by adding market-leading voice recognition technology.

In addition to their AI Chatbot, Unifonic is showcasing a range of cutting-edge products and services at the event that elevate reliable customer engagement while upholding the highest standards of technological advancements. This commitment aligns with Unifonic’s objective of supporting the Kingdom’s vision, including Saudi Vision 2030 and the Smart Government Strategy, driving digital transformation across public and private sectors.

Established in 2006, Unifonic has solidified its position as a leading enterprise-grade, multilingual, and seamless omnichannel communications platform provider in the Middle East. Its no-code, automation, and orchestration platform has transformed customer experiences across various sectors, enabling businesses to exceed customer expectations for seamless digital interactions.

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THIRD EDITION OF BENTLEY’S EXTRAORDINARY WOMEN INITIATIVE WELCOMES STUDENTS FROM THE UK AND QATAR TO CREWE

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Extraordinary Women

The third edition of Bentley Motors’ Extraordinary Women initiative has concluded with students from universities in the UK and Qatar spending a week at the luxury car brand’s headquarters in Crewe, England. As part of a specially designed schedule, they met with Bentley experts and executives, went behind the scenes of its manufacturing operations, and tackled individual tasks.

Designed to encourage and develop the next generation of young female leaders, the 2024 edition of the Extraordinary Women programme has seen the students receive one-on-one mentorship over the past three months from a selection of inspirational Pioneers from the fields of technology, engineering, design, and business.

The students, who passed through a structured selection process focused around these four specific fields, came from a variety of participating universities: including The University of Doha for Science and Technology in Qatar, and the Universities of Bath, Loughborough, and Manchester Metropolitan in the UK.

Noora Al-Hajri, University of Doha for Science & Technology student, commented, “This experience has been nothing short of life-changing. Through the programme, I have gained invaluable knowledge and skills that will significantly impact my personal and professional growth. The opportunity to learn from inspiring mentors in both Qatar and the UK has been particularly enriching. Their guidance has broadened my horizons, challenged me to think critically, and empowered me to pursue my dreams with renewed confidence. The opportunity to visit the Bentley headquarters at the end of the programme has also been truly awe-inspiring. Thank you, Bentley, for believing in us and for creating such a transformative programme.”

The Pioneers were equally carefully selected. In the UK, entrepreneur Sara Davies MBE, founder and owner of Crafter’s Companion and TV personality from BBC One show Dragons’ Den, provided business mentorship, with Cecilia Harvey, founder of Tech Woman Today, offering the same in the field of technology.

Titi Oliyide CEng MIET, Senior Process Safety Engineer and winner of the 2023 Young Woman Engineer of the Year, mentored the engineering student, and renowned interior designer and Founder of Studioilse, Ilse Crawford provided design support.

The four Qatari Pioneers included Qatar’s UNESCO art ambassador, Muna Al-Bader, in the field of design. Dr Noora Fetais Al Marri, honoured by the Arab Women of the Year 2024 awards for her contributions to cyber security. Education and founding President of the Arab Association for Cyber Security, offered technology mentorship.

Covering the field of engineering was Dr. Hanan Farhat, founder of the Qatar Association for Women Engineers, and Dr. Buthaina Al Ansari in the field of business, who is a senior advisor at the organisation that established Tamkeen Training and Consulting Solutions.

Member of the Board for Human Resources at Bentley Motors, Dr. Karen Lange, commented, “With every year, the Extraordinary Women programme grows stronger, as exemplified by the quality of this year’s Pioneers, all who have generously given their time in the spirit of collaboration as we seek to build a legacy for young women. It has been a great honour to meet and engage with such talented young women during their visit – witnessing their energy and ability fills me with great optimism for the future.”

Launched in the UK and Middle East in 2022, the Extraordinary Women initiative has previously engaged students and Pioneers from the United Arab Emirates, Saudi Arabia, and the United Kingdom. It forms part of Bentley’s wider commitment to diversity, equity, and inclusion under its Beyond100 strategy, and was created to encourage women to explore a variety of career paths in the STEM and automotive sectors.

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Reem Finance signs with Network International to accelerate digital transformation

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Network International (Network) has announced the signing of a strategic partnership with Reem Finance, the leading financial services provider in the UAE. The strategic alliance aims to leverage Network’s expertise to provide a fully-fledged payment processing solution to support the digital transition.

The partnership with Network complements Reem Finance’s focus on offering customers with a unique banking experience in tune with the digital age. The scope of services includes a comprehensive range of products and services from transaction processing, card hosting and management, as well as value-added services. As the region’s largest payment solutions company, Network is committed to supporting the UAE financial services sector by providing innovative solutions to customers and enhancing the experience of consumers.

Navneet Dave, Managing Director & Co-Head of Processing – Middle East at Network International, commented, “We are thrilled to partner with Reem Finance as we jointly deliver innovative digital payment solutions that offer an effortless and secure experience for customers. Our collaboration builds on Network’s three decades of experience and expertise in creating world-class digital payments infrastructure and services for clients. It underscores Network’s commitment to empowering our partners with cutting-edge processing services and value-added solutions and driving growth in the UAE financial services industry.”

Mr. Seraj Faidi, CEO of Reem Finance,said: “As part of our ongoing commitment to enhancing the quality of our products and services for our esteemed clients, and in light of our recent collaborations with prominent service providers and partners, we are delighted to partner with Network International to explore innovative paths to accelerate digitizing our services to better serve our customers. This engagement is an important step for Reem Finance in expanding our capabilities to provide top tier, friendly and easy to use services to our customers. We are confident that with Network International, the processing of card transactions related to both consumer and commercial sectors will be state-of-the-art and seamless. We are committed to playing a vital role in elevating the financial system in the UAE, delivering value to our shareholders, and prioritizing the needs of our clients.”

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Financial

Wio Bank Redefines SME Banking with New Embedded Finance

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Wio Bank PJSC is introducing a new embedded finance service designed especially for the UAE’s small and medium-sized enterprises (SMEs). This initiative includes strategic partnerships with leading accounting software platforms Zoho Books, Fiskl and Wafeq, aiming to embed banking services into daily business operations and simplify financial management.

Wio Business, the bank’s first digital banking application, caters to micro, small, and medium enterprises (MSMEs), as well as freelancers and entrepreneurs. By directly integrating with accounting and financial management systems through APIs, Wio Business facilitates seamless financial workflows, enhancing management and eliminating the need for third-party intermediaries. This integration automates bookkeeping, significantly reducing manual labor and allowing businesses to concentrate on their core activities.

Jayesh Patel, Chief Executive Officer of Wio Bank PJSC, shares his vision for the new service: “By adopting Embedded Finance, we are transforming how businesses manage their finances. Our direct integration initiative simplifies how financial services are delivered and managed, making it easier and more transparent for SMEs.”

With over 94% of UAE businesses categorized as SMEs and significant contributors to employment, Wio Bank’s new service is tailored to meet a vital market need. This initiative, along with its strategic partners, is designed to simplify business operations, allowing them to thrive by focusing on growth rather than administrative financial tasks.

A New Era of Financial Management

Through Wio Business, companies can now link their accounts with selected software platforms such as Zoho Books, Fiskl, and Wafeq, offering a holistic view of their financial health. This integration eliminates the dependency on third-party intermediaries, simplifies financial workflows, ensures real-time financial insights with automatic updates, and streamlines accounting tasks with features like auto-reconciliation of bank statement. Additionally, integrating Wio Business APIs into Corporate ERPs and payment platforms facilitates automated account payables and instant transaction reconciliation, thus reducing manual labor and errors, and enhancing cost efficiency and operational gains.

Wio Bank was established to redefine banking in the UAE for both businesses and consumers. Its second digital offering, Wio Personal, is a day-to-day banking platform that changes how individuals see, manage, and grow their money. It provides users with unprecedented financial visibility and flexibility, serving as a foundation for achieving personal financial goals with an engaging experience that includes smart cards and exciting rewards.

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