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Axis Communications to showcase cutting-edge security innovations at ISNR 2024 in Abu Dhabi

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Axis Communications, a leader in security and network surveillance solutions, will be participating in the 2024 edition of the International Exhibition for National Security and Resilience (ISNR). The event is scheduled to take place from 21 to 23 May at the Abu Dhabi National Exhibition Centre (ADNEC).

ISNR brings buyers, officials, experts, and all supply chain stakeholders together for the opportunity to do business, showcase the latest innovations and products, engage in high-impact discussions, and unpack the security trends that are shaping the world.

“In line with this year’s theme of accelerating transformation in the national ecosystem, Axis’s presence at ISNR 2024 is about showcasing the full value offering of our solutions to enhance security posture at an organisational and national level. ISNR provides an opportunity to explore and critically evaluate the current security landscape, as well as engage on important topics such as cybersecurity and the total cost of ownership of security products. We are excited to showcase everything Axis has to offer and be part of the solutions to problems the region currently faces,” said Ettiene van der Watt, Regional Director of Axis Communications MEA.

Axis will be participating in ISNR 2024 alongside two of its trusted industry partners, Milestone Systems and Dell Technologies.

A leading provider of open platform video management software (VMS), Milestone Systems’ solutions are leveraged across multiple different industries and enable organisations to monitor their premises and resources securely. Milestone’s VMS platform can be integrated into a wide range of third-party devices and is highly scalable, offering unparalleled network flexibility and efficiency.

As one of the world’s leading technology companies, Dell Technologies designs, develops, manufactures, and supports IT infrastructure that transforms companies and effectively protects data, their most important asset. Dell Technologies’ comprehensive portfolio ranges from client systems and storage solutions to software, security, and consulting.

Visitors at the Axis exhibition stand can engage with Axis representatives and co-exhibitors, experience the latest innovations in integrated security technologies, and unpack key focus areas of product research and development. Highlights of the Axis stand will include:

  • Body Worn Solutions: A valuable method of capturing evidence, Axis body worn devices can effectively deter bad behaviour and influence the actions of both wearers and members of the public. Body worn solutions can be connected to an Axis VMS platform and produce high-quality video and images that leave nothing to interpretation.
  • Axis Object Analytics: Using sophisticated video analytics platforms that provide actionable insights, organisations can leverage real-time intelligence and enhance their decision making across their organisational structures.
  • Axis Perimeter Defender: With Axis Perimeter Defender, organisations can optimise their physical access controls with automated detection and response capabilities.
  • End-to-End Access Control Solutions: Control access with Axis solutions that offer flexibility and scalability, built to suit and adapt to your changing security requirements.
  • The Lifecycle Approach to Cybersecurity: With so much at stake, Axis’s approach to cybersecurity mitigates risks and helps secure operations from the beginning to the end of the whole value chain.
  • Total Cost of Ownership (TCO): From installation to decommissioning, a TCO approach to security allows organisations to capture all costs associated with their systems, thus enabling them to optimise even further and improve overall system quality and performance.

In addition, Axis will be showcasing several physical security devices that push the boundaries of what’s possible with network surveillance. These include the following:

  • AXIS XC1311 Explosion-Protected Horn Speaker: Certified for use in Class 1/ Division 1 hazardous areas, the AXIS XC1311 enables live, scheduled, and event-triggered voice messages and enhances health and safety, security, and operational efficiency in hazardous environments.
  • AXIS W120 Body Worn Camera: With on-demand streaming and location tracking, the AXIS W120 Body Worn Camera enables operators to clearly see and hear what camera wearers see and hear. The AXIS W120 also connects to the operator’s VMS, letting them manage video and audio their way.
  • AXIS P1468-XLE Explosion-Protected Bullet Camera: The world’s first explosion-protected camera designed for Zone 2/Division 2 hazardous areas, the AXIS P1468-XLE is ideal for health and safety applications and supports deep-learning based analytics on the edge.
  • AXIS Q1656-DLE Radar-Video Fusion Camera: Offering wide-area intrusion protection and 24/7 detection, the AXIS Q1656-DLE combines two powerful technologies for precise localisation and object classification.

Visitors to the Axis stand will also have the opportunity to view and experience the Wiseled STARLING Q62, the latest PTZ network camera developed in collaboration with Axis. Capable of recognising and identifying targets in large open areas in low or poor lighting conditions, the STARLING Q62 offers military-grade multispectral illumination thanks to its long-range searchlight and infrared module. The camera is ideal for comprehensive network security deployments in various application areas, including border protection, critical infrastructure, and production and logistics.

“ISNR 2024 poses a unique opportunity to demonstrate the full potential of partnering with Axis to meet all your security and surveillance needs. We’re looking forward to hosting stimulating discussions and forging new relationships, while strengthening those we already have,” said Mohammed Hoteit, Regional Sales Manager at Axis Communications MEA.

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FVC and SearchInform Join Forces to Boost Insider Threat Prevention and Data Protection in MENA

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FVC and SearchInform Join Forces to Boost Insider Threat Prevention and Data Protection in MENA

FVC, a prominent distributor specialising in innovative technology solutions, is pleased to announce its strategic partnership with SearchInform, a leader in information security and insider threat prevention solutions. Together, they are committed to strengthening organizations’ defenses against data leaks, corporate fraud, human-factor related risks.

K.S. Parag, Managing Director, FVC:

“We are excited to welcome SearchInform to our cybersecurity portfolio. The company offers the most powerful and localized DLP on the MENA market. SearchInform solution stands out from the competition due to a number of advantages. The system can be deployed within a few hours, protects the maximum number of data transfer channels, provides smart content-based blocking for all controlled channels and also use digital watermarks to trace the source of potential leaks. SearchInform DLP supports analysis of data in Arabic and has security policies, tailored for requirements of local organizations, enabling timely detection and prevention of confidential data leaks. The solution leverages AI to monitor atypical data transfer channels, recognize graphic elements, transcribe audio into text, detect attempts to photograph PC screens with smartphones.”

SearchInform offers a range of products, including DCAP, DLP, and SIEM. All the tools are seamlessly integrated. Technical support is provided through a specialist assigned to the company, who has extensive experience thanks to clients from various fields.

Commenting on the Partnership, Artem Volodin, CEO SearchInform MENA, stated:

“We are proud to collaborate with FVC, whose expertise in the Middle Eastern market will strengthen our efforts to combat insider threats and data leaks. The region needs a comprehensive solution that will enable organizations to meet regulatory standards, including SAMA, PDPL, DCC, ECC, UAE Information Assurance (IA) Regulation etc. and global ones, such as GDPR, PCI DSS. SearchInform delivers tools for data protection and risk mitigation across all levels: FileAuditor secures file systems, DLP covers workstations and human risks, Risk Monitor addresses corporate fraud, and SIEM protects IT infrastructure.”

The partners are currently conducting expert training, partner enablement sessions, and are also negotiating the implementation of SearchInform products in local companies.

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Etihad Salam and AFR-IX telecom Join Forces to Boost Intercontinental Digital Links Across Europe, Middle East, and Africa 

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Etihad Salam and AFR-IX telecom Join Forces

Etihad Salam, a premier telecommunications and digital infrastructure company in Saudi Arabia, has entered into a strategic with AFR-IX telecom, an infrastructure and telecom operator and the developer and operator of the Medusa Submarine Cable System.

This collaboration aims to elevate digital connectivity spanning Europe, North Africa, the Middle East, Gulf Cooperation Council (GCC) countries, and Asia.  Through this agreement, Etihad Salam becomes the primary landing and interconnection hub for the Medusa system within Saudi Arabia through Aqaba (Jordan), solidifying the Kingdom’s position as a pivotal digital gateway connecting Asia, Europe, and Africa.

The partnership introduces resilient, high-bandwidth, and low-latency pathways from the Mediterranean to the Arabian Peninsula, fostering expansion for hyperscale data centers, cloud service providers, and digital operators throughout the region. 

With this partnership, Etihad Salam will deliver terrestrial backhaul services and capacity swapping to seamlessly incorporate Medusa’s network into Saudi Arabia and the broader GCC, and onward to Asia. This initiative represents a significant advancement in Etihad Salam’s global cable strategies and underscores its dedication to Saudi Vision 2030’s goals for digital innovation and economic diversification. 

Medusa Submarine Cable System is an 8,760 km undersea cable network linking critical points in the Mediterranean, such as Spain, France, Italy, Malta, Greece, Cyprus, Morocco, Algeria, Tunisia, Libya and Egypt. Engineered for high-speed, reliable data transfer between Europe, North Africa, and the Middle East, Medusa delivers up to 480 Tbps of capacity, serving as a vital conduit for surging intercontinental data flows. 

Quote from Salam

“Our partnership with Medusa underscores Salam’s commitment to positioning Saudi Arabia as a central hub for regional connectivity,” stated Amjad Arab, Chief Wholesale and Alliances Officer at Etihad Salam. “By linking the Medusa cable to our robust infrastructure, we’re creating innovative international routes that expand our worldwide presence and meet the surging needs for digital and cloud services in the Kingdom. Through this partnership, we seek to offer enriched connectivity services, experiences and bring the world closer, ultimately empowering businesses to scale and innovative in an increasingly digital landscape.” 

Quote from AFR-IX telecom

“We’re excited to collaborate with Etihad Salam, whose expertise and network complement our objective of providing secure, expansive, and high-performance connectivity from the Mediterranean outward,” said Norman Albi, Chief Executive Officer of AFR-IX. “This partnership elevates reliability and coverage for carriers worldwide, driving forward digital advancement across Europe, Africa, and the Middle East.” 

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Infinia Technologies and Satya Retail Launch AI and Blockchain-Powered Retail Transformation at GITEX 2025

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  • Revolutionizes India’s retail market by empowering merchants with first time real use case of AI and Blockchain
  • SAII is a world’s first initiative set to turn millions of low-tech, high-potential neighbourhood retailers into a data-rich, AI-enabled commerce network



Infinia Technologies, a subsidiary of Sirius International Holding, announced a strategic partnership with Satya Retail, a DS Group affiliate, at GITEX Global 2025, the world’s largest technology and innovation event in Dubai. Through this collaboration, Infinia Technologies aims to leverage its advanced AI operating ecosystem to power Satya Retail’s merchant network with AI-driven analytics, blockchain-based invoicing, and digital financial tools, transforming India’s retail landscape.

By combining Infinia Technologies’ AI and blockchain infrastructure with DS Group’s unmatched distribution expertise and Satya Retail’s deep merchant network, this initiative will create an intelligent, scalable, and inclusive retail ecosystem designed to empower millions of small businesses across the country. The official signing took place today at GITEX Global 2025, in the presence of Arif Khan, CEO of Infinia Technologies, along with Ritesh Kumar, Director at DS Group.

The collaboration marks the launch of SAII – Smart AI Integrator, a world’s first initiative that turns millions of low-tech, high-potential neighbourhood retailers into a data-rich, AI-enabled commerce network. Branded as “The Digital Saathi for Merchants,” SAII provides a single platform for all merchant needs; from blockchain-based e-invoicing and micro-financing to insurance, hyperlocal advertising with two-way data transfer for merchants and vendor network.

For the first time, India’s retailers will receive access to powerful digital capabilities at scale through SAII. It will help merchants operate smarter, improve efficiency, and build deeper partnerships across the supply chain.

Commenting on the announcement, Arif Khan, CEO of Infinia Technologies, said: “This partnership represents a defining moment in how AI and Blockchain can drive real-world impact. This collaboration will positively accelerate India’s digital economy. Through SAII, we’re enabling millions of India’s retailers to access intelligent tools and digital services that were once out of reach, while advancing our mission to take advanced AI from Abu Dhabi to the world. This is only the beginning; we plan to extend the SAII model across Asia, the Middle East, and North Africa, with more projects to be announced soon.”

Ritesh Kumar, Director at DS Group added: “Our collaboration with Infinia Technologies brings together the strength of our retail network and their AI innovation to empower small businesses across India. SAII will help local merchants modernize their operations, access financial and digital tools seamlessly, and become part of a larger connected commerce ecosystem. This is a major step toward building a more inclusive and technology-driven retail economy.”

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