Technology
Huawei signs IoT and Big Data partnership with SAP and Seidor MENA
Huawei announced a regional joint innovation partnership with global enterprise software provider SAP and Seidor MENA, a systems integrator that provides ICT consulting services.
Huawei’s collaboration with SAP and Seidor MENA will focus on establishing a technical alliance to provide a comprehensive Internet of Things (IoT) and Big Data solution that will digitally transform the region’s enterprises, offering more agility and allowing them to run more efficiently.
The development of the IoT industry, including the utilization of Big Data, is widely considered to be the fourth industrial revolution, following those driven by the steam engine, electricity and information technology. IoT solutions have the power to address world challenges for everything from connected transportation and emergency services to energy management, by seamlessly connecting physical objects into the information network.
The synergy between the three ICT companies will allow customers to benefit from Huawei’s expertise in providing hardware and infrastructure solutions, SAP’s wide application software portfolio and Seidor MENA’s technology consulting services. The digital transformation event was recently hosted by Huawei, SAP and Seidor MENA, under the theme ‘The Internet of Things Meets Big Data’. The event demonstrated the three ICT leader’s innovation partnership through a series of sessions alongside success stories that will be presented by an end-user. The sessions addressed the role that the partnership will play to drive the IoT era using predictive analytics, reliable robust hardware infrastructure and strong consulting capabilities to help implement digital transformation.
At the event Huawei, SAP and Seidor MENA have organized a series of program sessions that will demonstrate how each of their strengths and capabilities add significant value when combined, allowing them to offer a unique holistic IoT and Big Data solution for businesses in the Middle East.
Hany Hussein, Vice President of Partners & Alliances from Huawei Middle East said,“Huawei values our new win-win partnership with SAP and Seidor MENA, which allows us to offer a truly unique IoT and Big Data for regional enterprises looking to streamline their business processes. With our expertise in ICT hardware infrastructure, Huawei is committed to collaborating with SAP’s application software solutions and Seidor MENA’s consulting services so that we can market our combined capabilities to develop differentiated IoT and Big Data solutions. This innovation partnership is designed to help local enterprises across different sectors deploy new technologies easily and quickly, making them more efficient and allow them to save bottom line costs.”
The joint innovation partnership follows previous successful collaborations between Huawei and SAP, which saw the companies integrate Huawei’s ICT infrastructure and connectivity solutions with SAP HANA Cloud Platform, SAP applications and analytic tools. This initial partnership focused on developing agile manufacturing, smart energy and transportation solutions with SAP HANA Cloud Platform.
Hannes Liebe, Chief Operating Officer, SAP MENA, said, “With the rise in Smart Cities and hyper-connected mega-events, the Middle East region is posting strong demand for cloud-based IoT solutions that can harness the power of real-time insights to simplify business operations, drive government innovation, and transform daily lives. By combining Huawei’s ICT infrastructure, the SAP HANA platform for real-time Big Data analytics, and Seidor’s regional expertise in systems integration, we are joining forces to deliver global best practices to support the Middle East’s digital transformation.”
System’s Integrator, Seidor MENA, provides SAP’s comprehensive next generation platform technology services covering consulting, infrastructure, implementation, development, and maintenance of applications. Its SAP practice is pillared by twenty-five industry solutions tailored for the small and medium business (SME) sector in the Middle East.
“We are thrilled to team up with Huawei and SAP to simplify our clients business and keep them a step ahead from competition. This partnership will add very strong value proposition in digital transformation and making business run simple,” said Ignacio Ruiz de Equilaz, Managing Director Seidor MENA.
Tech News
AmiViz Partners with Titania to Deliver Cutting-Edge Network Security Solutions Across the Middle East and Africa

AmiViz recently announced a strategic distribution agreement with Titania. This collaboration underscores a shared commitment to enhancing network security and the operational resilience of enterprises across the region.
With cyber threats growing in scale and sophistication, organisations are under increasing pressure to ensure their networks are secure, compliant, and optimised. Titania’s world-renowned solutions, including its flagship product, Nipper Enterprise, provide near-real-time visibility and analysis of all network configuration changes to detect exposure to the tactics, techniques and procedures (TTPs) used by even advanced threats such as Volt and Salt Typhoon. By automating posture reporting and identifying potential indicators of compromise, it helps streamline organisations’ incident responses and improves security outcomes.
The agreement enables AmiViz to bring Titania’s innovative solutions to its extensive partner ecosystem, catering to critical industries such as finance, healthcare, energy, and government. AmiViz offers resellers and system integrators seamless access to Titania’s advanced solutions, along with value-added services like training, technical support, and pre-sales assistance through its vast network of channel partners.
This partnership is poised to address a growing demand in the Middle East and Africa for proactive cybersecurity measures. Titania’s precise and automated network risk management capabilities align with the region’s focus on digital transformation, where secure and resilient networks are essential to success. By leveraging AmiViz’s deep market expertise and established distribution network, Titania’s solutions are set to reach a wide range of customers looking to enhance proactive network security.
Commenting on the partnership, Ilyas Mohammed, AmiViz’s Chief Operating Officer, said, “We are excited to partner with Titania, whose innovative approach to proactive configuration security addresses a critical need in today’s cybersecurity landscape. Together, we aim to equip enterprises across the Middle East and Africa with the tools they need to safeguard their networks and ensure operational resilience.”
Titania CEO, Victoria Dimmick, added, “Titania’s mission to enable organisations to protect their critical network infrastructure and remain operationally ready, resilient, and recoverable, is one we are advancing through partnerships. AmiViz’s strong presence and expertise in the Middle East and Africa will be instrumental in supporting organisations in the region to enhance network security.”
This agreement strengthens AmiViz’s portfolio of advanced cybersecurity offerings and reinforces Titania’s position as a trusted partner in network security innovation worldwide.
Tech News
This Ramadan: Snap Inc. is giving businesses the chance to Snap like a Snapchatter

This Ramadan, Snap is allowing brands to Snap like a Snapchatter, by tapping into the platform’s most beloved features, from the camera and chat to the creativity of its community of creators. In the GCC, Ramadan is a celebration of community, and Snapchat is deeply embedded in the heart of Ramadan celebrations, with Snapchatters planning, shopping, and connecting with loved ones.
Engagement on Snapchat is massive during Ramadan. In KSA, GCC audiences open the app over 45 times a day. This importance of personal connections is why Snapchat has become the go-to platform for communal shopping during Ramadan. The GCC audience is highly active, constantly searching for their next Ramadan must-have across all categories. Shopping becomes a social event during Ramadan and brands have the opportunity to raise awareness, gain consideration and drive conversion on a platform where during Ramadan in markets like KSA, an average of 10 billion stories are viewed each day, and Snapchatters play with AR lenses over 220 million times daily.
This Ramadan, Snapchat is giving brands the chance to Snap like a Snapchatter, with the launch of Sponsored Snaps, a game changing new ad placement tool which has been designed to empower businesses to connect with the Snapchat community in more innovative ways. Strategically being scaled first globally in KSA and the UAE during Ramadan—a season defined by reflection, togetherness, and meaningful connections—the initiative reinforces Snapchat’s role as a digital extension of these cherished moments. Sponsored Snaps offer an opportunity to engage audiences in ways that are both authentic and impactful, by seamlessly integrating brands into the cultural and social fabric of Ramadan.
In a natural extension of the way Snapchatters already engage with businesses on the platform, Sponsored Snaps will allow brands to deliver full-screen vertical video messages directly into Snapchatters’ Chat inboxes, enabling deeper engagement with audiences. Maintaining the user-first design philosophy for which Snapchat has long been known, Sponsored Snaps are visually distinct messages from brands, ensuring a clear separation from personal messages. They are also opt-in, so Snapchatters can choose to view the Snap, respond directly to the advertiser, or use the embedded call-to-action to visit a predetermined link.
The holy month will also see the return of the Snap AR Ramadan Mall, following an impressive 16M shoppers visiting in 2024. The new edition has been reimagined to embody the essence of GCC old towns and modern day shopping districts making for the ultimate retail experience.
Further empowering brands to connect authentically with audiences this Ramadan, a third experience will also be introduced onto the platform that seamlessly blends tradition with innovation – HAZAR FAZAR, an AR experience that spotlights stories deeply rooted into GCC culture, brought to life through a series of branded lenses that are opened by riddles and showcase unique characters.
Snapchatters in the GCC have a very strong and personal relationship with the Creators they follow and during moments like Ramadan audiences are tuned in to the Creators they follow. Brands will have the opportunity to leverage Creators’ credibility on Snapchat to reach new audiences by collaborating with their favorite Snap Stars and utilizing programs such as Creator Midrolls, the Creator Collab Studio or through sponsoring or promoting Creator content.
Hala Zgeib, Head of Luxury MENA at Snap Inc. said; “Innovation, while staying true to the essence of the platform, has always been at the heart of Snapchat. We empower businesses to connect with our community’s inner circle, both online and offline, fostering authentic relationships and driving success across the region. This Ramadan marks an exciting chapter for Snap, as we enable brands to engage more meaningfully with their audience through Snaps, deepen resonance, and celebrate culture with initiatives like the Snap AR Ramadan Mall and HAZAR FAZAR, while also making it easier to collaborate with our creators.”
Snapchat is empowering brands to create authentic connections with audiences, driving deeper engagement and accelerating ROI across the full funnel this Ramadan, making the platform more interactive and communal than ever before.
Tech News
AI-Enhanced Romance Scams are Stealing Hearts and Bank Accounts

Be cautious not to “swipe right” into a scam as Valentine’s Day approaches. Researchers at Tenable, Inc. warn that romance scams continue to be the biggest consumer threat today. Scammers exploit dating apps and messaging platforms to target victims looking for companionship. Unsurprisingly, scammers are now leveraging generative AI to refine their messages, making their deception more convincing than ever.

“Many of these scammers operate from overseas and don’t speak fluent English,” said Satnam Narang, senior staff research engineer at Tenable. “AI helps them craft sophisticated, emotionally compelling messages that make their scams more believable and harder to detect.”
Romance scams affect people of all ages and backgrounds, but elderly individuals, former military personnel, and those seeking financial arrangements are among the most vulnerable. Scammers deploy various tactics, from impersonating service members using stolen photos to orchestrating fake “sugar mummy and daddy” schemes, luring victims into fraudulent financial transactions. Others entice victims into adult video chats that require paid registrations, generating illicit profits in the process.
The most dangerous form of romance scam today is ‘romance baiting,’ previously known as pig butchering. In these long-term cons, scammers establish fake relationships to build trust before convincing their victims to invest in bogus cryptocurrency or stock platforms. This method has now overtaken other romance scams in terms of prevalence and financial impact.
“People have lost their life savings to romance scams, and it’s heartbreaking,” said Narang. “Victims are often blamed for falling for these schemes, but these scams are highly manipulative and exploit vulnerabilities that anyone could have.”
Recovering stolen funds is notoriously difficult, particularly when cryptocurrency is involved. To make matters worse, scammers often double down by targeting victims again, posing as recovery agents who promise to retrieve lost funds—for a fee.
The best defence is scepticism. If someone you’ve never met in person asks for money, whether for a sudden emergency, a business opportunity, or an investment, consider it a major red flag. If you believe you’ve been scammed, report the crime to your local law enforcement and cybercrime authorities immediately.
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