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Majid Al Futtaim ties up with Parkin Company to introduce barrierless parking at top UAE malls

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Majid Al Futtaim in collaboration with Parkin, is introducing barrierless parking at three of its most popular malls; Mall of the Emirates, City Centre Deira and City Centre Mirdif, revolutionising the parking experience.

Set for launch by January 2025, this solution in collaboration with the largest provider of innovative parking solutions in Dubai, will offer a seamless experience for thousands of daily mall visitors. The new system is expected to ease the journey for more than 20 million cars annually across the three malls, transforming the way customers use parking spaces at Majid Al Futtaim’s top shopping destinations.

The introduction of barrierless parking marks a significant milestone in Majid Al Futtaim’s ongoing mission to enhance the customer experience through innovation and unparalleled convenience. Thanks to the new system, cars will no longer need to stop upon entering or exiting the mall car parks, as advanced cameras will automatically capture the vehicle’s license plate, resulting in smoother traffic flow.

“At Majid Al Futtaim, we are constantly seeking innovative ways to enhance the customer experience at every touchpoint,” said Khalifa Bin Braik, Chief Executive Officer, Majid Al Futtaim Asset Management “Our partnership with Parkin demonstrates our commitment to offering advanced solutions that simplify the parking process while addressing common visitor challenges. Whether it’s the convenience of barrier-free entry of the ease of electronic payment, this technology will provide millions of our customers with a seamless parking experience each year, and will be one of the many smart solutions that we will introduce at our malls.”

“This strategically important new agreement with a leading mall operator complements our existing operations and underscores our ongoing commitment to continued growth. Our smart systems will reduce congestion and enable smooth traffic flow, enhancing the overall customer experience at some of the busiest and well-known retail properties in Dubai. As the clear market leader in parking operations, management and technology, we will continue to leverage our unique capabilities and know-how to pursue further attractive partnership opportunities in this growing sector,” commented Eng. Mohamed Abdulla Al Ali, CEO of Parkin Company.

How it works

Shoppers arriving at Mall of the Emirates, City Centre Deira and City Centre Mirdif will no longer have to pause for a ticket at the parking barrier. Instead, as they drive in and out, licence plate recognition technology will automatically track their car.

If there is a parking fee to be paid, the driver will be sent an SMS alert with a payment link to pay the charges immediately through a web-based platform.

Customers also have the choice to link their account with the Parkin’s wallet, adding to the overall convenience.

This technology is expected to drastically reduce queues, particularly during peak hours, and eliminate delays caused by lost tickets or unpaid parking fees. Drivers will be able to enter and exit parking facilities in seconds, ensuring a more efficient and stress-free experience.

What sets it apart

The parking fees at Mall of the Emirates, City Centre Deira, and City Centre Mirdif will remain unchanged, offering customers a consistent and transparent pricing model.

The barrierless parking solution is only the beginning of the digital transformation of Majid Al Futtaim’s parking services. The integration of additional digital features to enhance customer experience is also in the offing. “This launch represents a major achievement in our efforts to create a digitally integrated and customer-centric shopping experience,” added Bin Braik.

“We are committed to ensuring that our parking solutions evolve with the changing needs of our customers, without adding extra burdens. By keeping our current rates while offering a faster, more efficient, and seamless parking experience, we offer our mall visitors greater peace of mind.”

Over the next few months, customers can anticipate more improvements that continue to deliver on Majid Al Futtaim’s promise of setting new standards in convenience, safety, and innovation.

Hospitality

Cancro Calls for a Fresh Look at Hydration as UAE Families Return to Routine

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Cancaro's product lineup

As wellness becomes a top priority for UAE families, Cancro, a wellness-focused hydration company, is calling for a rethink of how families stay hydrated during the busy season ahead.  With the UAE’s long, hot climate and demanding routines, hydration plays a critical role in maintaining focus, energy, and immunity — yet it is often overlooked.

What makes Cancro’s approach different is its use of deuterium-depleted water (DDW). Most water contains a small amount of deuterium, a naturally occurring form of hydrogen sometimes referred to as heavy hydrogen.  In high amounts, deuterium can slow down how efficiently cells produce energy.

DDW has much of this deuterium removed, making it lighter. Early research suggests that it may support healthier cell function, improved energy, and faster recovery — benefits that align with today’s wellness-driven lifestyles.

Health specialists point to three areas where hydration is especially important for families in September:

  • Focus & Learning: Even mild dehydration can affect concentration and memory, making it harder for children to perform at school.
  • Energy & Productivity: For parents balancing work and family commitments, hydration is key to sustaining energy throughout long days.
  • Immunity & Recovery: Proper hydration strengthens the body’s defenses against seasonal illnesses and supports recovery after activity.

“Families in the UAE live fast-paced, high-demand lives, often in extreme heat or air-conditioned environments that contribute to dehydration,” said Arsh Mehta, Founder of Cancro. “At Cancro, we believe hydration should be about more than quenching thirst — it’s about supporting wellbeing in a holistic way. With advanced hydration solutions like deuterium-depleted water, we aim to help families feel stronger, more focused, and more resilient every day.”

Cancro is encouraging UAE families to see hydration not as routine, but as a daily health investment — one that supports sharper minds, stronger immunity, and better energy for both children and parents.

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Hospitality

DIVE INTO GREATNESS: SUN DIVING WELCOMES WORLD CHAMPION FREEDIVER ALESSIA ZECCHINI TO SUN SIYAM OLHUVELI

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Alessia Zecchini, world champion freediver, in yellow and black wetsuit smiling by the ocean before diving event at Sun Siyam Olhuveli.

Sun Diving is proud to present a one-of-a-kind ocean experience with world champion freediver Alessia Zecchini on 13th October 2025. The event will be held at Sun Siyam Olhuveli’s Sunrise Beach from 4:00 PM to 5:30 PM. Guests will have the rare opportunity to meet the athlete recognized as “The Deepest Woman in the World.”

Born in Rome in 1992, Alessia began freediving training at just 13 years old and went on to set multiple world and European records. She was the first woman to dive to 100 meters in free immersion and has since reached the deepest at 123 meters in constant weight with monofin. Her inspiring career has been celebrated worldwide, including in the movie Vertical Breath and the acclaimed Netflix documentary The Deepest Breath. Today, she continues to push boundaries while sharing her passion for the ocean and the importance of its conservation.

This unique guest engagement by Sun Diving offers dive enthusiasts the chance to meet Alessia during an informative talk. She will share her journey and experiences in freediving, reflect on her accomplishments, and discuss ocean preservation and breath control. Following her talk, a Q&A session will allow guests to connect directly with Alessia and the Sun Diving team. Sun Diving will also host an interactive beach experience where guests can try scuba and snorkel gear in shallow water with instructors. Guests can capture photos and autographs from Alessia and explore the dive booth to learn about the world of diving and special offers at Sun Diving.

“Welcoming Alessia Zecchini is an honor for us and an inspiration for our guests,” said Ahmed Nihaan, Dive Center Manager at Sun Siyam Olhuveli. “Her achievements beneath the waves embody both human potential and the importance of protecting our oceans.”

Sun Diving, the official diving arm of Sun Siyam Group, offers SSI-certified courses, snorkelling, freediving, and specialty programs across its Maldives properties. As a subsidiary, it enhances guest experiences with curated dive packages, illustrated dive maps, lifeguard programs, and eco-focused initiatives, positioning Sun Siyam as a leader in sustainable and memorable ocean adventures.

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THE RETURN OF JAZZ & JUICE NIGHTS AT CUCINA, THE PALM

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Three-piece jazz trio performing live at Cucina The Palm during Jazz and Juice Nights, featuring upright bass, piano, and drums against decorative wall backdrop.

Jazz, cocktails and Italian flair are back! Cucina, The Palm is bringing back its much-loved Jazz & Juice Nights, starting Friday, 3rd October, where live music, Italian dining, and vibrant energy set the scene for an unforgettable night.

Every Friday and Saturday from 7pm to midnight, Cucina comes alive with a dynamic three-piece jazz trio led by award-nominated arranger and composer Rudo Pieterse on upright bass and vocals, accompanied by Jose Roman Nunez on piano and Janelle Bernado on drums. Their soulful melodies and lively rhythms fill the restaurant with energy, immersing guests in the sounds of classic jazz and the warm ambience of an Italian piazza.  

Guest can enjoy two hours of unlimited beverages for just AED 165, featuring Italian classics such as the timeless Negroni and refreshing Aperol Spritz, alongside the Hugo Spritz and the restaurant’s signature Cucina Spritz – a mix of Martini Fiero, Martini Ambrato, berry shrub, sparkling wine, and chocolate bitters. Wine lovers can also explore Cucina’s unique wines-on-tap selection and savour an impressive selection of reds, whites and rosés.

For those seeking a complete dining experience, Cucina’s a la carte menu celebrates the essence of Italy. Guests can indulge in freshly made pasta, wood-fired pizzas, and other Italian favourites, all crafted with fresh ingredients and time-honored recipes. Each dish is designed to complement the live entertainment and drinks, transporting diners to the heart of Italy for a truly immersive experience. 

With the trio’s vibrant performances, Cucina’s lively yet sophisticated ambiance, inventive drinks offering and delicious à la carte options, Cucina’s Jazz & Juice Nights deliver the perfect weekend ritual – ideal for long evenings of dining, sipping and soaking up the atmosphere.

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