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Middle East’s Strategic Priorities: Economic Diversification, Visionary Reforms, and Stability

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Middle East economy

By Dr. Sunita Mathur, Assistant Professor at Heriot-Watt University Dubai

The Middle East has experienced a remarkable transformation in recent years, establishing itself as a global centre for diverse industries and sectors. Once primarily recognized for its rich cultural heritage, expansive deserts, and complex geopolitics, the region is now emerging as a dynamic and influential force on the international stage. Strategic investments, economic diversification, and a strong emphasis on innovation have fueled this evolution. This article delves into the factors driving this shift, highlighting the Middle East’s growing prominence in business, technology, culture, and diplomacy.

The Middle East’s rise as a global hub is driven by its dedication to economic diversification, significant advancements in technology and innovation, and a revival in cultural heritage, which together draw worldwide attention. Additionally, the region has made notable contributions to global diplomacy, exemplified by the historic Abraham Accords of 2020, which brought the UAE, Israel, and Bahrain together in agreement. Substantial investments in education and talent development have led to the development of human capital and the establishment of world-class universities, attracting students and researchers globally. This focus on knowledge sharing and innovation has further strengthened the Middle East’s position in the global arena.

Growth as a Financial Hub

The discovery of oil in Saudi Arabia in 1938 led to an oil boom across the Gulf Cooperation Council (GCC) member states, including the UAE, Bahrain, Oman, Qatar, and Kuwait, driving significant economic growth. However, GCC leaders are shifting toward alternative sectors like finance to lessen their dependence on oil for environmental and economic reasons. This industry is ideal for diversification due to the substantial resources generated from oil revenues, which can be invested in financial sectors like asset management investment services, and other financial sectors. Also, the region’s strategic location at the crossroads of Europe, Africa, and Asia makes it a trade hub for oil and other commodities, including tourism and agriculture. This strategic shift underscores the region’s vision for a sustainable and diversified economic future. The GCC nations boast a debt-to-GDP ratio of approximately 20 per cent per cent, significantly lower than countries like the United Kingdom and the USA, where it exceeds 100 per cent, and Japan, where it surpasses 200 per cent. This comparatively low ratio gives GCC countries greater flexibility to leverage their GDP and secure additional investment capital.

When combined with their economic history, competitive advantages, and pro-business policies—such as low taxes and the availability of free zones—these factors enhance the GCC’s appeal as an emerging financial hub for the future of work. Recent legislative changes, like the UAE’s decision to allow non-nationals to establish onshore businesses without local partners, further solidify the region’s reputation as an attractive destination for international companies. The free zone laws in the UAE and Saudi Arabia, which designate specific areas as technically offshore, exempt companies established there from older legal frameworks. This approach enables governments to maintain critical laws while creating environments where international businesses feel more at ease setting up operations, further driving the region’s economic appeal.

Future Projections

The Middle East contributes only 4 per cent of global GDP, yet its rich cultural heritage, strategic geographic position, and vast natural resources make it a key hub for business, investment, and innovation. Historically reliant on oil revenues, the GCC nations—Saudi Arabia, the UAE, Qatar, Kuwait, Bahrain, and Oman—are now diversifying their economies through significant reforms. Ambitious initiatives such as Saudi Arabia’s Vision 2030 and the UAE’s Vision 2031 exemplify efforts to reduce dependence on hydrocarbons and build resilient, future-ready economies.

The UAE’s Vision 2031 aims to drive economic diversification and sustainable growth, targeting a GDP increase from AED 1.49 trillion to AED 3 trillion. The plan seeks to reduce oil dependence by raising the non-oil GDP to 64 per cent, generating AED 800 billion in non-oil exports, increasing tourism’s GDP contribution to AED 450 billion, and growing foreign trade value to AED 4 trillion, reinforcing the UAE’s role as a global economic hub. Furthermore, Saudi Arabia’s Vision 2030 focuses on diversifying the economy away from oil. It aims to boost non-oil revenue from SAR 163 billion to SAR 1 trillion and increase private sector contribution to GDP from 40 per cent to 65 per cent. The initiative includes mega projects like NEOM, a USD 500 billion city powered by renewable energy, and aims for small and medium enterprises (SMEs) to contribute 35 per cent to GDP while increasing women’s workforce participation from 22 per cent to 30 per cent.

The September 2024 edition of PwC’s Middle East Economy Watch highlights two key developments set to shape the future of the Middle East positively. First, a USD 35 billion investment from the UAE has driven a remarkable economic recovery in Egypt this year. Second, the GCC’s growing prominence in the global AI landscape is underscored by robust ICT infrastructure, strategic government initiatives, and substantial capital, making the region an attractive hub for top AI firms. Additionally, the GCC is well-positioned to capitalize on AI’s economic potential by enhancing efficiency and fostering innovation across various sectors. The region’s economies are forecasted to grow at an average annual rate of 3–4 per cent through 2026.

The Middle East’s transformation from a region marked by geopolitical tensions to a global centre for business, technology, culture, and diplomacy is remarkable and full of potential. Driven by visionary leadership, strategic investments, and a focus on diversity and innovation, the Middle East is poised to significantly shape the future worldwide. As the region continues to evolve and redefine its identity, it will increasingly influence global affairs, fostering unprecedented cooperation, innovation, and cultural exchange.

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ATHAR+ LAUNCHES 2ND HACK4IMPACT HACKATHON IN ABU DHABI

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Athar+, Abu Dhabi’s first purpose-driven hub dedicated to accelerating social impact, operated by the Authority of Social Contribution – Ma’an, has launched the second edition of its HACK4IMPACT hackathon, bringing together changemakers to develop practical solutions that address key social priorities and contribute to positive social impact across Abu Dhabi.

Launched in line with the objectives of the UAE’s Year of Family, this edition of the hackathon focuses on addressing family-related challenges through innovative and community-driven approaches. Taking place from 16-18 June 2026 at Athar+, the three-day programme brings together aspiring entrepreneurs, innovators, professionals, and community members to develop solutions addressing three family-centred priorities: building stronger family foundations, enhancing financial wellbeing for parents, and supporting families caring for aging parents.

Guided through a structured innovation journey, participants will apply design thinking methodologies to explore challenges, validate ideas, develop prototype concepts, and present their solutions to a panel of judges.

High-potential concepts emerging from the hackathon have the opportunity to be considered for further support through Athar+’s incubation ecosystem, enabling participants to continue developing their solutions beyond the event. Through these challenge areas, the initiative aims to advance family wellbeing, strengthen social cohesion, and support the development of solutions that respond to the evolving needs of families in Abu Dhabi.

This initiative aims to strengthen practical innovation skills among participants while identifying high-potential ideas and scalable concepts capable of addressing key social priorities. It also encourages collaboration by bringing together individuals from diverse backgrounds and expertise. The hackathon provides an accessible entry point for youth and first-time innovators to contribute to solving community challenges through entrepreneurship and social innovation, inspiring them to play an active role in shaping impactful and practical solutions.

His Excellency Salem AlShamsi, Executive Director of Social Incubation and Contracting at Ma’an said: “HACK4IMPACT reflects Athar+’s commitment to empowering innovators and aspiring entrepreneurs to develop practical solutions that address real social priorities and enhance quality of life across our communities. By empowering future talent through Athar+, we are strengthening Abu Dhabi’s position as a regional hub for social entrepreneurship while advancing the Authority’s vision of fostering a culture of giving, participation, and measurable social progress.’’

Aligned with the objectives of the UAE’s Year of Family, the initiative also supports broader national efforts to strengthen family wellbeing, social resilience, and community cohesion through collaborative innovation and inclusive engagement.”

Through dedicated workspaces, expert mentorship, professional services, and tailored growth programmes offered by Athar+, participants will be supported in transforming ideas into prototype concepts while gaining access to opportunities within Abu Dhabi’s innovation and entrepreneurship ecosystem.

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QASHIO AND NEXA AI LAB LAUNCH PARTNERSHIP TO AUTOMATE FINANCE WORKFLOWS IN THE UAE

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Qashio, the UAE’s leading spend management platform, has partnered with NEXA AI Lab, the AI division of NEXA, one of MENA’s leading digital growth agencies, to help accelerate AI adoption across finance teams in the UAE through automation and AI-powered financial workflows.

As part of the partnership, Qashio and NEXA AI Lab will work together to support businesses in adopting AI tools that improve spend visibility, streamline manual processes, and make finance operations more efficient. The partnership will also include a free AI audit to help finance teams identify where AI can deliver immediate operational value and support broader adoption across the business. Both companies say the initiative is designed to move businesses from AI awareness to implementation, in line with the UAE’s national AI strategy targeting full public sector AI integration by 2031.

Amit Vyas, CEO of NEXA, comments: “AI delivers value when it is embedded directly into day-to-day workflows, rather than treated as a standalone concept. Finance is one of the clearest areas where this shift is already taking place, with businesses under increasing pressure to improve real-time decision-making. Through our partnership with Qashio, our goal is to help organisations identify where AI can be applied in practical, high-impact ways across financial operations.”

Armin Moradi, CEO of Qashio, said: “A global industry survey shows that 81% of financial institutions expect AI to be embedded in their core operations by 2030, and the UAE is one of the fastest-growing AI markets globally, setting a new baseline for competitiveness across the private sector. Our partnership with NEXA AI Lab is built to help close the gap between AI adoption plans and real execution, enabling enterprises and SMEs in the UAE to compete with the best in the world.”

Qashio has already integrated AI into its own financial workflows through features such as AI-powered receipt capture, which automatically extracts key information, including TRN, vendor names, and transaction data. The technology helps finance teams reduce manual data entry, save more than 4 hours each week, and maintain cleaner, more reliable financial records.

NEXA brings deep expertise in digital transformation and AI implementation across industries. Together, the two companies are focused on making AI accessible and measurable for businesses in the UAE. Both companies are already using tools like ConvoAI to improve access to data and provide instant support outside of working hours. Qashio is already leveraging NEXA AI Lab’s product offering. This reflects a broader shift towards always-on, AI-enabled operations.

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Standard Chartered Supports Pakistan’s First Panda Bond Issuance in Chinese Interbank Market

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Pakistan has successfully completed its inaugural Panda bond issuance in China’s interbank bond market, raising RMB 1.75 billion through a three-year transaction that marks the country’s first direct entry into China’s capital markets.

Standard Chartered (China) Ltd. Co acted as the only foreign bank serving as joint lead underwriter and joint book runner for the transaction, supporting Pakistan in broadening its international financing channels while strengthening financial connectivity between regional capital markets.

The issuance received strong support from multilateral development institutions, including the Asian Infrastructure Investment Bank (AIIB) and the Asian Development Bank (ADB), which together guaranteed 95 per cent of the bond’s principal and interest payments. The structure helped attract significant demand from Chinese banks, securities houses, and international financial institutions.

The transaction was reportedly more than five times oversubscribed, allowing Pakistan to price the bond at 2.50 per cent, the tightest end of the indicated pricing range.

Salman Ansari, Global Head, Capital Markets, Standard Chartered, described the issuance as a strategically important transaction that expands Pakistan’s access to global liquidity pools while demonstrating the growing relevance of regional capital markets within the international funding landscape.

The transaction also reflects the broader evolution of the Renminbi within global financial markets, as China continues expanding the role of its currency beyond trade settlement into cross-border financing and sovereign funding structures.

Jerry Zhang, Global Head of Banks & Broker Dealers and Head of Coverage, Greater China and North Asia at Standard Chartered, said the transaction highlighted the bank’s role in connecting international issuers with China’s domestic capital markets while also reflecting the continued internationalisation of the Renminbi.

The Panda bond market has increasingly attracted a wider range of sovereign, supranational, and institutional issuers in recent years as regional economies explore diversified funding channels and deeper access to Chinese liquidity pools.

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