Connect with us

Automotive

Gargash Motors Debuts Alfa Romeo Quadrifoglio Super Sport, Bespoke Edizione Program in the UAE

Published

on

Gargash Motors, one of the largest distributors of luxury performance cars in the UAE and the official distributor of Alfa Romeo in the country, has unveiled the Quadrifoglio Super Sport, a limited-edition series that pays homage to Alfa Romeo’s rich motorsport heritage. This exclusive launch also marks the UAE debut of the Bespoke Edizione Program, a premium customization service from Gargash Motors that allows Alfa Romeo enthusiasts to personalize their vehicles like never before.

The unveiling was a milestone moment  for automotive collectors and Alfa Romeo enthusiasts, Gargash Motors unveiled the Giulia & Stelvio Quadrifoglio Super Sport Bespoke Edizione, blending high-performance engineering with a distinctive, tailor-made touch. This event marked the official launch of the Bespoke Edizione program in the UAE, offering an exclusive customization experience. Adding to the excitement, Gargash Motors surprised attendees with one-of-a-kind Bespoke Edizione models, including the Giulia Competizione, Tonale Veloce, and Stelvio Quadrifoglio 100th Anniversary.

Morgan Sunderland, General Manager at Gargash Motors, commented on the launch: “At Gargash Motors, our vision has always been to bring world-class automotive experiences to the UAE by blending heritage with innovation. The launch of the Quadrifoglio Super Sport Bespoke Edizione is a testament to this commitment, celebrating Alfa Romeo’s storied motorsport legacy while catering to the UAE’s deep appreciation for high-performance vehicles. With the introduction of the Bespoke Edizione program, we are elevating the customization experience, offering enthusiasts the opportunity to own truly one-of-a-kind vehicles that reflect their individuality. This exclusive edition is more than just a car—it’s a statement of passion, craftsmanship, and excellence. We are proud to offer our customers a driving experience that seamlessly fuses Italian artistry with cutting-edge engineering.”

Exclusivity Meets Performance

Powered by a 2.9-liter V6 engine producing 510 hp, the Quadrifoglio Super Sport offers an unparalleled driving experience, combining best-in-class agility, optimal weight balance, and razor-sharp handling. For the first time in Alfa Romeo history, the iconic Quadrifoglio emblem features a bold black background, symbolizing the brand’s relentless pursuit of performance.

The Super Sport is available in three eye-catching exterior colors: Etna Red, Vulcano Black, and Alfa White, enhanced by carbon fiber accents on the mirrors, grille, and roof, black calipers, and black alloy wheels. Equipped with Carbon Ceramic Brakes, it ensures superior braking performance. Inside, you’ll find red exposed carbon fiber details and contrasting red stitching, further elevating its dynamic character.

The Super Sport Bespoke Edizione – A New Level of Customization

For those seeking an even more tailored experience, Gargash Motors introduces the Super Sport Bespoke Edizione, an enhanced version featuring a Titanium Akrapovic Exhaust (+10 hp), GTAm OEM rear spoiler, carbon fiber diffuser, hood vents with green stripes, and bespoke two-tone wheels with green-painted calipers. Each model in this exclusive edition is marked with a “Bespoke Edizione 1 of 1” emblem, reflecting the pinnacle of personalization.

The Bespoke Edizione Program – Customization Without Limits

Beyond the Super Sport, Gargash Motors is offering Alfa Romeo owners the Bespoke Edizione Program, a tailor-made service allowing clients to individualize their vehicles. From exterior carbon fiber elements and bespoke paintwork to personalized leather interiors and high-performance exhaust upgrades, this program redefines exclusivity across all Alfa Romeo models, including Tonale, Giulia, and Stelvio.

Availability

The Stelvio Quadrifoglio Super Sport arrives in February and the Giulia Quadrifoglio Super Sport, in March, with additional bespoke options upon request. All models come with a 7-year warranty and a 5-year service package, ensuring peace of mind for owners.

A Legacy of Motorsport Excellence

The Quadrifoglio Super Sport stands as a tribute to Alfa Romeo’s racing heritage. Combining Italian craftsmanship, cutting-edge technology, and race-bred performance, this limited series solidifies Alfa Romeo’s status as a benchmark for driving excellence.

Automotive

ZEEKR SETS GUINNESS WORLD RECORDS™ TITLE WITH THE ZEEKR 7X AT YAS MARINA CIRCUIT, CELEBRATING FIVE YEARS OF INNOVATION

Published

on

The Zeekr 7X has earned a Guinness World Records™ title for the tightest gap passed through whilst drifting an electric car, successfully passing through a gap with an astonishing clearance of just 25 centimetres.

The record was officially achieved at Yas Marina Circuit in Abu Dhabi, showcasing the exceptional precision, stability, and dynamic control of the Zeekr 7X. The achievement demonstrates the advanced capabilities of Zeekr’s intelligent electric vehicle platform and reinforces the brand’s commitment to engineering excellence and innovation.

The Zeekr 7X’s record-setting performance is underpinned by a combination of advanced chassis engineering and intelligent vehicle control systems. Its front double wishbone suspension delivers exceptional steering precision and responsiveness, faithfully translating driver inputs into accurate vehicle movement. The high-output rear electric motor provides instant, precisely controllable torque, enabling smooth, sustained drifts while allowing fine adjustments to the vehicle’s direction through throttle modulation. Complementing these systems, the Sustainable Experience Architecture (SEA) provides exceptional body rigidity and a low centre of gravity, enhancing stability, balance, and driver confidence under extreme driving conditions.

The record attempt formed the centrepiece of Zeekr’s global celebrations marking its fifth anniversary. Since its launch in 2021, Zeekr has rapidly established itself as a premium intelligent electric mobility brand, continually pushing the boundaries of design, technology, safety, and performance. This latest Guinness World Records™ achievement reflects the brand’s relentless pursuit of innovation and serves as a powerful demonstration of the engineering excellence behind the Zeekr 7X.

“Achieving a Guinness World Records title is a proud milestone for Zeekr and a fitting way to celebrate our fifth anniversary,” said Mr. Mars Chen, Vice President of Zeekr. “The Zeekr 7X embodies our commitment to intelligent engineering, precision, and performance. This achievement demonstrates the strength of our technology and reinforces our ambition to continue redefining premium electric mobility through innovation.”

“This Guinness World Records™ achievement reflects the innovation, precision, and performance that define Zeekr,” said Roberto Colucci, Director of Electric Vehicles at AWR Automotive. “We’re proud to celebrate this milestone and to bring the intelligent technology and advanced engineering of the Zeekr 7X to customers across the UAE.”

The celebration continued on 13 June 2026, when more than 200 Zeekr owners, customers, partners, and members of the UAE media gathered at Yas Marina Circuit to commemorate both the world record achievement and Zeekr’s five-year journey. The event brought together the Zeekr community to experience the brand’s latest innovations and celebrate this landmark moment.

As Zeekr enters its next chapter, the company remains committed to accelerating the future of intelligent electric mobility through cutting-edge technology, exceptional craftsmanship, and customer-centric innovation.

Continue Reading

Automotive

UDRIVE CUSTOMERS CROSS 45 MILLION KILOMETRES AS UAE DEMAND FOR CAR SHARING ACCELERATES 

Published

on

Udrive, the UAE’s leading car-sharing platform, has strengthened its mobility network across Dubai, Abu Dhabi, Sharjah and Ajman, as app-based car access becomes a bigger part of how people move across the country. In 2025 alone, Udrive customers have driven more than 45 million kilometres, reflecting rising demand for smarter urban mobility that aligns with the Dubai 2040 Urban Master Plan’s focus on flexible means of transportation.

The growth reflects Udrive’s expanding role as a practical alternative to traditional car rental and private car ownership. The platform now operates a fleet of over 2,000 vehicles and has completed more than three million rentals to date. In 2025, Udrive recorded over half a million trips, while registrations grew by 14% compared with 2024, indicating stronger adoption among customers seeking on-demand access to vehicles.

Residents make up 90% of Udrive’s customer base, showing how car sharing has become part of daily commuting, errands, weekend plans and short-term transport needs. Retention has strengthened, with active customers for 12 months or more rising from 21% to 32%. Growth across shorter-term segments has also supported higher trip volumes and revenue, pointing to sustained adoption among both new and returning users.

Fleet choice has also expanded; Udrive now offers vehicles from Kia, Ford, BYD and MINI, with Toyota, Suzuki, Nissan and Mitsubishi also available on the platform. With the company’s ongoing partnership with AGMC, recent additions include MINI Cooper S and John Cooper Works models, the launch of MINI Convertibles. Udrive has also added hybrid BYD Song and BYD QIN vehicles to its fleet, offering customers premium, lower-emission mobility options.

“At Udrive, our growth is being shaped by customers who want access without the cost and commitment of ownership. Expanding across four emirates and growing our fleet gives residents and visitors the freedom to choose the right car for every journey. Stronger retention shows that flexible mobility is becoming part of daily life in the UAE, while supporting a more practical alternative to private vehicle dependency,” said Hasib Khan, Founder and CEO of Udrive.

As part of its wider network growth, Udrive has added new Business Zones in Dubai, Sharjah and Ajman, extending coverage across almost every area within its operating network. This gives customers more flexibility to pick up and end trips across key residential, commercial and lifestyle districts, supporting everyday journeys across the UAE’s major urban centres.

Through the Udrive app, customers can locate, book and unlock a vehicle in minutes, with flexible rental options by the minute, hour, day, week or month. The service is designed around convenience and transparency, with zero deposit, no paperwork, office visits or delivery fees, and inclusive benefits such as free fuel and parking.

As the UAE’s mobility needs continue to evolve, Udrive will focus on deeper coverage, stronger fleet variety, and partnerships that improve access to flexible transport across the country. The company’s growth strategy is centred on making shared mobility easier to use, more widely available, and more relevant to how residents move across cities every day.

The expanded Udrive network is now live on the app. Customers can open the map, find a nearby car, choose the rental option that fits their journey and start driving in minutes.

Continue Reading

Automotive

Udrive customers cross 45 million kilometres as UAE demand for car sharing accelerates 

Published

on

Udrive, the UAE’s leading car-sharing platform, has strengthened its mobility network across Dubai, Abu Dhabi, Sharjah and Ajman, as app-based car access becomes a bigger part of how people move across the country. In 2025 alone, Udrive customers have driven more than 45 million kilometres, reflecting rising demand for smarter urban mobility that aligns with the Dubai 2040 Urban Master Plan’s focus on flexible means of transportation.

The growth reflects Udrive’s expanding role as a practical alternative to traditional car rental and private car ownership. The platform now operates a fleet of over 2,000 vehicles and has completed more than three million rentals to date. In 2025, Udrive recorded over half a million trips, while registrations grew by 14% compared with 2024, indicating stronger adoption among customers seeking on-demand access to vehicles.

Residents make up 90% of Udrive’s customer base, showing how car sharing has become part of daily commuting, errands, weekend plans and short-term transport needs. Retention has strengthened, with active customers for 12 months or more rising from 21% to 32%. Growth across shorter-term segments has also supported higher trip volumes and revenue, pointing to sustained adoption among both new and returning users.

Fleet choice has also expanded; Udrive now offers vehicles from Kia, Ford, BYD and MINI, with Toyota, Suzuki, Nissan and Mitsubishi also available on the platform. With the company’s ongoing partnership with AGMC, recent additions include MINI Cooper S and John Cooper Works models, the launch of MINI Convertibles. Udrive has also added hybrid BYD Song and BYD QIN vehicles to its fleet, offering customers premium, lower-emission mobility options.

“At Udrive, our growth is being shaped by customers who want access without the cost and commitment of ownership. Expanding across four emirates and growing our fleet gives residents and visitors the freedom to choose the right car for every journey. Stronger retention shows that flexible mobility is becoming part of daily life in the UAE, while supporting a more practical alternative to private vehicle dependency,” said Hasib Khan, Founder and CEO of Udrive.

As part of its wider network growth, Udrive has added new Business Zones in Dubai, Sharjah and Ajman, extending coverage across almost every area within its operating network. This gives customers more flexibility to pick up and end trips across key residential, commercial and lifestyle districts, supporting everyday journeys across the UAE’s major urban centres.

Through the Udrive app, customers can locate, book and unlock a vehicle in minutes, with flexible rental options by the minute, hour, day, week or month. The service is designed around convenience and transparency, with zero deposit, no paperwork, office visits or delivery fees, and inclusive benefits such as free fuel and parking.

As the UAE’s mobility needs continue to evolve, Udrive will focus on deeper coverage, stronger fleet variety, and partnerships that improve access to flexible transport across the country. The company’s growth strategy is centred on making shared mobility easier to use, more widely available, and more relevant to how residents move across cities every day.

The expanded Udrive network is now live on the app. Customers can open the map, find a nearby car, choose the rental option that fits their journey and start driving in minutes.

Continue Reading

Trending

Copyright © 2023 | The Integrator