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Viva Italia! Future Hospitality Summit World showcases Italy’s new golden age of tourism with exclusive Country Pavilion

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Future Hospitality Summit

The Future Hospitality Summit – FHS World is unveiling a wealth of investment opportunities in Italy’s hospitality sector, with an exclusive pavilion showcasing the country’s new golden age of tourism.

The Italy Pavilion, on show at FHS World, Madinat Jumeirah Dubai, 27-29 October, will highlight the growth, evolution and future goals of the country’s hospitality and tourism sector, which is gearing up for a surge in lifestyle and boutique developments, heritage renovations, wellness retreats and sustainability-focussed offerings over the next 3-5 years.

Investor confidence in Italy has been boosted by a robust rebound of international tourism, with record arrivals over the last two years. Overnight stays reached 458.4 million in 2024, with overseas visitors accounting for more than half of them, making Italy the second most popular tourism destination in Europe, after Spain. Italy is seeing the fastest growth among major European destinations.

Marco G. Malacrida, Italia Hospitality founder, said: “Italy’s incredible – and historic – hospitality sector performance last year has created a virtuous circle, with increased demand fueling more investment, which in turn enables Italy to offer increasingly sophisticated hospitality products. The country is seen as a safe haven for capital and a dynamic, growing market that delivers long-term returns, particularly in projects that focus on sustainability, innovation, and premium, experience-led tourism. At FHS World, we will showcase how strong tourism demand, high-spending visitors and year-round appeal – backed by a government and tourist board commitment to facilitate investment, promote sustainability and enhance infrastructure – make Italy a solid choice for investors looking to create financial returns and a cultural impact.”

Future Hospitality Summit

While luxury remains a cornerstone of Italy’s hospitality and tourism sector, lifestyle hotels, resorts and unique offerings in emerging Italian destinations and lesser-known regions are seeing the most dynamic growth. Investors are discovering the potential of places beyond traditional destinations such Rome, Florence and Milan, and shifting their focus to regions from Abruzzo to Sicily, Puglia to Piedmont, and Umbria to the Dolomites. There is also huge potential in turning Italy’s historical villas, monasteries and palaces into hospitality icons, while adventure, sports, arts, music and gastronomy tourism are also expanding rapidly.

With investors and travellers increasingly favouring destinations that respect the environment, support local communities and create long term value, Italy is also spotlighting sustainability as a key pillar of its future tourism strategy.

Jonathan Worsley, Chairman of the Bench, organiser of FHS World, said: “Italy is open and ready for investment, and we are delighted to help facilitate that investment with our exclusive Italy Pavilion at FHS World.  Demand, diversification and discovery in Italy’s hospitality and tourism sector are creating exciting opportunities to become part of the country’s future – and to play a role in realising the country’s economic, tourism and sustainability goals.  Viva Italia!”

The FHS World Italy Pavilion is one of four country-focused stands at the event, with the Maldives, Albania and the Philippines also featured.

Visit futurehospitality.com/world/country-pavilions for more details, and Future Hospitality Summit (FHS) | Homepage for all things FHS World.

Hospitality

ROHINI Celebrates Holi with Colourful, Contemporary Thandai Creations

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The festival of Holi is all about colour, music and good vibes, and Rohini at Mövenpick JLT is bringing that energy straight to your glass. From 2 to 8 March, the restaurant is serving Rang, Ras aur Thandai Holi, a limited-time beverage special inspired by the playful spirit of the festival, giving Dubai diners a fun way to celebrate through flavour.

Drawing on nostalgic flavours, the traditional thandai is deconstructed with a fresh, contemporary edge that fits naturally into Dubai’s modern dining scene. The seasonal drinks keep the familiarity guests love while introducing lighter, more current flavour combinations, giving guests the green energy this season calls for

The menu features two flavour profiles. One leans into classic Kesar Pista and Badam notes, while the other takes a more experimental direction with a Matcha Moringa twist for a clean, modern flavour. Served as cocktail and mocktail options, the drinks balance tradition with a playful upgrade, capturing the celebratory mood Holi is known for.

Rohini continues to stand out as a go-to destination for contemporary Indian dining in Dubai, with its Holi special bringing together familiar flavours and a nostalgic festive touch for guests to enjoy throughout the week.

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Hospitality

EMBRACE THE SPIRIT OF RAMADAN AT AL HABTOOR GRAND RESORT, AUTOGRAPH COLLECTION

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As the Holy Month of Ramadan begins, Al Habtoor Grand Resort, Autograph Collection invites guests to experience the Grand Starlit Iftar at the picturesque Grand Garden Lawn. This refined journey of flavor and reflection offers a beautiful setting to gather with loved ones beneath a starlit sky and twinkling lights.

As the sun sets and the city’s pace slows, guests are invited to escape into a serene, open-air sanctuary. Surrounded by lush greenery and the soft, golden glow of lanterns, the evening begins with the soulful, rhythmic hum of live Oud tunes, setting a peaceful stage for reflection and connection.

The journey starts with the traditional breaking of the fast, featuring refreshing glasses of Jallab, Kamar Al Dein, Tamer Hindi, and Laban. This leads into a lavish Iftar buffet that celebrates both local heritage and global flair. Guests can explore an abundant spread of mezze and salads from creamy Hummus and Tabbouleh to crisp Cheese Sambousek, Meat Kibbeh, and Spinach Fatayer.

The heart of the feast offers a rich tapestry of flavors, featuring aromatic classics like Lamb Kofta, Chicken Shish Taouk, and succulent Ouzi. For those seeking a more international palate, the menu transitions seamlessly into dishes such as Pan Seared Fish with Lemon Butter Sauce and a live pasta station serving fresh Penne Arrabbiata. The air is further filled with the scent of tradition at the live cooking stations, where freshly prepared Saj (Cheese and Zaatar) and expert carvings are made to order.

The experience reaches a sweet crescendo with a decadent dessert selection. Whether it’s the warmth of Cheese Kunafa and Umm Ali, the crunch of Baklawa, or the modern indulgence of Chocolate Fudge and Passion Fruit Delight, there is a flavor for every craving.

As the night matures, the energy shifts into a relaxed Suhoor. In a setting designed for late-night conversations, guests can enjoy a curated à la carte menu of local delights. To round out the evening, a nearby shisha area offers a quiet space to unwind and soak in the calm of the night under the stars.

Event Details

Iftar
Time: Sunset to 9:00 pm

Suhoor
Price: À la carte
Time: 9:00 pm to 1:00 am

Dates: Daily throughout Ramadan
Location: Grand Garden Lawn, Al Habtoor Grand Resort, Autograph Collection, JBR

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Hospitality

RAMADAN AT MARRIOTT AL FORSAN, ABU DHABI

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Flavors of Ramadan: A Sensory Iftar to Remember

Step into the spirit of Ramadan with an unforgettable Iftar experience at Khayal, where tradition, passion, and togetherness come alive. Indulge in a lavish Iftar buffet featuring a carefully curated selection of traditional and international dishes, served in a warm and inviting ambiance inspired by the essence of the holy month.

Iftar Buffet:

  • Timing: From Sunset until 9:30 PM
  • Venue: Khayal, Marriott Al Forsan, Abu Dhabi

Early Bird Offer:

  • 40% off for bookings made before 12th February 2026

Special Discounts:

  • 30% off Iftar for in-house hotel guests
  • 30% off for FAZAA cardholders
  • MoreCravings App: Buy One Get One Free

Serenity at Dawn: Suhoor & Group Ramadan Celebrations
A Peaceful Suhoor Indulgence & Memorable Group Gatherings

Enjoy a calm and comforting Suhoor experience at the Lobby Lounge, designed for those seeking nourishment and tranquility before dawn. Featuring a thoughtfully curated set menu, this Suhoor offering ensures a balanced and fulfilling start to your day.

Suhoor Set Menu:
Timing: 11:00 PM – 3:00 AM
Venue: Lobby Lounge, Marriott Al Forsan

For larger gatherings, celebrate the holy month together with Group Ramadan Packages, ideal for corporate Iftars and family reunions. Enjoy a delightful culinary journey paired with exceptional service in a festive atmosphere.

Group Ramadan Packages:

  • Minimum 30 guests
  • Special Offer: For every 10 guests, 1 dines complimentary
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