News
Managing Network Performance
Netscout System, a market leader in service assurance and cybersecurity solutions was an exhibitor at the recently concluded GITEX Technology Week. Abhishek Hajra, regional director, Middle East & Africa, NETSCOUT discusses the company’s regional focus in this interview
Discuss what is driving demand for network and application performance management and monitoring solutions in the region?
Technology evolution has drastically evolved over the past 10 years, and more so in this region as the appetite for new technology remains high. One of the biggest driving factors has been direct customer involvement into technology consumption, be it regular social or community interactions or via services offered by the private or government sectors. This has put a lot of pressure on networks to evolve and support these services. Evolving technologies are helping support this greater demand, but with it, it brings complexity, and complexity leads to challenges of managing a network, and more so, the challenge of identifying a problem when something goes wrong. Today complexity has come in various forms; just having bare network infrastructure is not enough as companies need security IPS/IDS and they need to support virtualization, cloud, SDN etc.
Any business which is dependent on a network, be it a major organization, government entity, a SMB, or a startup, none can afford any down time. The financial loss, customer dissatisfaction, and damage to brand integrity are all catastrophic.
NETSCOUT’s nGeniusONE Service Assurance platform with ASI technology provides rapid and clear insights based on rich analysis, metrics and views into applications, service enablers, server transactions, user communities, and the network. This solution offers top-down contextual workflows, reducing mean-time-to-knowledge so customers can triage problems more quickly.
Here in the region, when our partners talk to potential customers, or if they come across our product, there is immediate interest. The demand is growing continuously and we are making the market more aware of our truly unique product.
Discuss demand for the OptiView networks analyser tablet devices you offer from enterprise users?
NETSCOUT OptiView enables Wi-Fi and wired network infrastructure troubleshooting by local technicians, giving them the portability to go anywhere – and the visibility they need – to solve problems down to the desktop. With automated discovery, mapping of the local network and multiple functions to isolate the root cause of infrastructure-related problems, NETSCOUT OptiView helps distribute problem solving throughout the organization, making everyone more effective.
Today in the market there is no competition for our product. Our customers appreciate the functionality of this one-stop-shop device that put the solutions on the palm of the technician’s hand.
What functionalities do security visibility devices from you offer for customers?
NETSCOUTS’s AirMagnet is a full-time wireless intrusion prevention system (WIPS), wireless intrusion detection system (WIDS) and wireless network (WLAN) security monitoring system that provides dedicated monitoring of the airspace to enable the security, performance and compliance of WLANs. AirMagnet Enterprise is used by organizations for the most complete WIPS and WIDS, remote network troubleshooting, enforcing no-wireless zones, and proving compliance.
NETSCOUT AirMagnet protects against every wireless network (WLAN) security threat by combining the industry’s most thorough wireless intrusion detection system (WIDS) and wireless network security monitoring with leading research, analysis and security threat remediation.
What are the services your partners offer to customers with regards to their network infrastructures?
Today we are better positioned in high-growth markets like the Middle East and Africa and offer a broad portfolio of Industry leading product and solutions. Given the region’s focus on providing smart connectivity across various platforms and applications, we are inching closer towards the reality of a True Connected World.
NETSCOUT’s Business Assurance solutions, anchored in our unique ASI technology, address the combination of needs for IT transformation initiatives, including large scale unified communications projects, custom application roll-outs, and increasingly frequent public and private cloud projects, which require unprecedented levels of visibility and insight in real time for timely implementation and consistently high service quality. Business in the region are utilizing more information and demanding more digital assets. Our unique approach to Business Assurance is made possible through our ability to harness the IP Intelligence that is found in network traffic.
Through our patented ASI technology, we are able to create smart data that drives superior analytics. This provides the speed necessary for IT to respond to the needs of the business at the pace that is dictated by Digital Transformation initiative
Discuss your go to market model with SI partners and distribution partners?
NETSCOUT is a channel company and our partners are empowered to sell the breadth of products and solutions that we offer to the Middle East market. We engage our partners early and work more as consultants, rather than a vendor.
Our CONNECT360 is a channel-friendly, multi-tiered program that enables regional partners to market NETSCOUT’s entire enterprise product portfolio spanning service assurance solutions and portable network analysis and troubleshooting tools.
It is designed to enable highly-valued partners to sell more effectively and profitably by providing access to sales and technical resources that they need to be successful. Also the MyNETSCOUT partner portal also provides partners with a convenient, one-stop online destination for accessing the NETSCOUT solution knowledgebase, obtaining collateral materials, registering sales opportunities and applying for marketing event funds. As part of CONNECT360, a global, channel management team will be dedicated to supporting all authorized partners, including training, enablement and certification of the partner base and assisting when necessary on a pre-sales and post-sales basis.
NETSCOUT’s CONNECT360 channel partner program offers critical advantages, including investment-based tiers, structured training and enablement, annual certifications and a dedicated channel account team.
Home Integrator
Samsung Reimagines Home Automation With AI-Powered Smartthings Ecosystem
Samsung Gulf Electronics continues to enhance its breakthrough SmartThings platform, taking connected living to new heights. The latest innovations in the SmartThings ecosystem introduce advanced AI-driven features that promise to revolutionize home management, energy efficiency, and family care.
These advances align with increasing traction for home automation in the UAE residential market. Research shows that the UAE smart home market is set to grow at an annual rate of 10% from 2024 to 2028, with household penetration projected to rise from 16% to 23% during the same period, signaling strong adoption of this technology.
Shafi Alam, Head of Direct-to-Consumer Business & Corporate Marketing at Samsung Gulf Electronics, said, “Samsung’s latest advancements in the SmartThings ecosystem mark a significant leap forward in smart home technology. By harnessing the power of AI, we’re not just automating homes; we’re creating intelligent living spaces that adapt to users’ needs, save energy and enhance family well-being. This holistic approach to connected living aligns with the UAE’s vision for a smarter, more sustainable future.”
At the heart of these upgrades is the innovative Smart Energy Saving feature, which automatically activates energy-saving modes when they’re most effective without compromising comfort through leveraging AI. Meanwhile, with the Save Energy While Away function, SmartThings can detect when residents are out and send notifications prompting users to adjust connected devices to minimize unnecessary energy consumption. These features not only minimize energy spend but also contribute to a more sustainable lifestyle.
Family care takes center stage with new scenarios designed to enhance home safety and comfort. The Safe and Comfortable Welcome feature prepares the home for arrival by adjusting lighting and temperature and even starting appliances like air purifiers. Working parents can also prepare their homes for their children’s return from school, with the ability to prioritize their safety by keeping a watchful eye on them through SmartThings. For pet owners, the Keep Your Pet Safe and Healthy scenario offers peace of mind by monitoring pets’ activities, with the ability to communicate with and feed their furry friends remotely.
Security remains paramount in this connected ecosystem. Samsung’s Knox platform has been fortified to provide defense-grade protection across all layers of the SmartThings network, ensuring that as homes become smarter, they also become more secure against cyber threats.
The updated SmartThings platform also lays the groundwork for broader smart city initiatives. As individual homes become more intelligent and efficient, they contribute valuable data that can be used to optimize urban services, from energy distribution to traffic management. This will contribute to government ambitions to make UAE cities the smartest in the world, as Dubai and Abu Dhabi continue to rise in global smart city indexes.
Home Integrator
Property Finder Reveals Most Searched Home Features across Property Searches in 2024
Who doesn’t love searching the Property Finder platform for the most exciting or unusual properties available in the UAE. As 2024 draws to a close, MENA’s leading property portal has updated its home for every life index – offering a glimpse at some of the most unique properties on the platform.
Add to that insights into what home seekers searched for most in 2024 when looking for properties in the UAE, and you get a comprehensive view of how trends in lifestyles and preferences are shaping the real estate market. From ultra-modern penthouses with private cinemas to sprawling villas featuring outdoor kitchens and zen gardens, Property Finder’s data highlights the evolving aspirations of UAE residents.
The Home for Every Life Index, first launched earlier this year, is a proprietary Index designed to showcase the diversity of properties across the nation, reflecting everything from family-friendly layouts to luxury amenities sought by discerning buyers and renters.
Whether it’s a focus on sustainability, wellness, or bespoke features, the Index continues to inspire and inform the real estate landscape in the UAE. Here’s a snapshot of some of the homes on the home for every life index:
- For Foodies: a villa with a full-size, custom-made industrial kitchen with walk-in fridge
- For spa and well-being enthusiasts: a villa with a Moroccan bath and steam room
- Art and culture lovers: a villa with art from Syria, Morocco, India, and China, alongside hand-painted walls and mosaics
- View Seekers: an apartment with 360-degree terrace
- For petrol heads: a villa with a carport lift
The platform’s latest update not only captures the pulse of property trends but also provides valuable insights into how homeseekers are redefining their idea of a perfect home.
Alongside the Index, proprietary data from Property Finder indicates that homebuyers and renters place a premium on amenities that enhance their lifestyle. More than 5.5 million homeseekers wanted properties with a balcony, for example, while 3.1 million prioritised larger spaces featuring a maid’s room. Central air conditioning followed closely behind with 2.3 million searches considering this a must-have. Other common preferences included:
- Gyms (1.5 million)
- Pet-friendly spaces (1.4 million)
- Private pools (1.3 million)
- Homes with stunning water views (1.3 million)
Interestingly, more niche searches for homes with barbecue areas, private jacuzzis and security systems are also on the rise.
Additionally, over 65,500 manual searches were for ‘freehold’ properties highlighting the growing demand for ownership opportunities in the UAE, while short-term rentals ranked within the top 25 most searched terms, reflecting a growing interest for more flexible living options. Notably, this was also seen within the most searched terms for both Dubai and Abu Dhabi. Dubai saw over 22,000 searches for short-term rentals, while Abu Dhabi recorded 5,400 searches, underlining the growing trend for shorter term stays across the different emirates.
Home Integrator
Dubai Land Department Encourages Property Owners to Join Owners Committees for Enhanced Governance
The Real Estate Regulatory Agency (RERA), a subsidiary of Dubai Land Department, invites all property owners residing in jointly owned properties to take the initiative and register for Owners Committees, in lines with the Jointly Owned Property Law in Dubai and with RERA’s ongoing efforts to enhance transparency and ensure the sustainability of properties in the emirate.
The Owners Committees play a crucial role in empowering property owners and fostering their active involvement in managing residential communities. This initiative aims to enhance the quality of life, ensuring greater comfort and satisfaction for all residents, and aligns seamlessly with Dubai’s forward-thinking vision to optimise the management of jointly owned properties while promoting transparency and accountability in every aspect.
Mohammed Ali Al Badwawi, Acting CEO of RERA, emphasised that automating the registration process for Owners Committees aims to streamline procedures and ensure seamless coordination between Owners’ Committees and management companies: “Owners Committees are an integral part of the emirate’s vision for managing jointly owned properties. They play a crucial role in achieving real estate sustainability by reviewing budgets, prioritising maintenance requirements for buildings and common facilities, and providing feedback on service plans. These committees are not just tools for property management but also serve as a means to promote values of collaboration and community engagement.”
Mohammed Al Dah, Director of the Jointly Owned Properties Management Department at RERA, affirmed that registering in Owners Committees provides property owners with a genuine opportunity to actively participate in decision-making within their residential communities: “These committees play a vital role in safeguarding investments and ensuring the highest levels of efficiency and transparency. We urge all eligible property owners who meet the necessary criteria to take the initiative and register for these committees, as they are fundamental to enhancing project management and the well-being of residents.”
Property owners interested in joining the Owners Committees must meet a set of criteria, including residing in the property, holding a valid UAE ID, providing a certificate of good conduct issued by Dubai Police, and settling all outstanding service fees. The Real Estate Regulatory Agency has clarified that that registration is open until 31 January 2025, with priority given to the first nine registrants. Members will be approved by RERA, and the committee members for each group will be announced in February.
RERA emphasises that this initiative reflects its commitment to upholding integrity and fostering collaboration among all stakeholders in the real estate sector. Owners Committees also present an excellent opportunity for property owners to contribute to building thriving and sustainable communities aligned with the values of innovation and Dubai’s ambitious vision.
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