Hospitality

How Innovations Group Is Powering the UAE’s Hospitality Workforce

Published

1 year ago

June 18, 2025

Integrator Web-Admin

Exclusive Interview with Nikhil Nanda, Director, Innovations Group

What are the current hiring trends in the UAE’s Hospitality sector, and how have they evolved in past few years?

Over the past few years, the UAE’s Hospitality sector has seen a remarkable shift—not so much in the types of roles being hired, but in the volume and flexibility of those roles. With the exponential growth of new hotel developments, especially in cities like Dubai and Abu Dhabi, hiring numbers have surged.

The most significant evolution has been the rise of flexible and seasonal staffing models, particularly for back-of-house roles. Hotels are now opting for part-time or short-term workforce models—often deployed through staffing companies—to meet peak seasonal demands. For instance, during high tourist seasons, roles like housekeeping and cleaning staff are brought in for 2–4 month stints, ensuring optimal operations without long-term cost commitments.

Are there any specific roles or skillsets that are particularly in high demand across the hospitality industry today?

Yes, there’s a clear surge in demand for back-of-house roles, including housekeeping, public attendants, lifeguards, and general cleaning staff.

This demand is closely tied to the unexpected rise in summer tourism. Traditionally, the summer was a relatively quieter season, but with more tourists choosing the UAE year-round, hotels have had to adjust. Many were not prepared for the increased occupancy, which has pushed operational teams to scale up support functions rapidly and efficiently.

Would you be able to share percentage growth of the hiring graph in this segment?

We’ve observed a 70% increase in back-of-house hiring over the past five years. This growth is directly tied to rising hotel openings, the UAE’s push to become a global tourism hub, and the increasing preference for flexible staffing models that allow employers to scale efficiently during high and low seasons.

How are hospitality employers in the UAE adapting their recruitment strategies to attract and retain top talent?

Hospitality employers are becoming increasingly strategic and global in their talent sourcing. They are now tapping into new geographies such as Eastern Europe (e.g., Moldova, Georgia), East Asia, Kazakhstan, and large parts of Africa, especially for English-speaking back-of-house staff. These regions are emerging as rich talent pools that offer both diversity and reliability.

Retention, on the other hand, is being driven by improvements in workplace culture—including the introduction of flexible shifts, cultural sensitivity programs, team engagement initiatives, and third-party staffing models that enable work-life balance. Hotels understand that talent today prioritizes not just pay, but respect, growth, and a positive work environment.

What solutions does Innovations Group offer to support large-scale or high-volume hospitality staffing needs in the region?

At Innovations Group, we specialize in scalable hospitality staffing solutions that cater to both ongoing and project-based needs. Whether it’s a pre-opening ramp-up or managing peak-season demand, we provide:

– Volume hiring support for new and expanding hotels
– Experienced back-of-house talent from an existing, vetted pool
– Flexible work models (monthly, seasonal, or quarterly contracts)
– Deployment-ready staff with prior hospitality experience
– Geographically diverse sourcing through our global recruitment channels

What sets us apart is our ability to move quickly and match hotels with hospitality professionals who understand the pace and standards of UAE’s hospitality sector. This blend of speed, scale, and service makes us a trusted partner to many leading hotel brands in the region.

Hospitality

NEW SIGNATURE BRUNCH EXPERIENCE LAUNCHES ACROSS DUBAI AND ABU DHABI

Published

12 hours ago

August 12, 2026

Integrator Web-Editor

Society UAE, the premier lifestyle dining destination, is thrilled to announce the launch of its highly anticipated new Brunch offer, going live across both its Dubai and Abu Dhabi locations on August 15th.

Society Unveils A Signature Brunch Across Dubai And Abu Dhabi

Served exclusively on Society’s signature wooden brunch board, the new offering is a meticulously curated feast crafted from the finest, freshest ingredients. Each board is designed to deliver a complete and balanced culinary experience, featuring one hearty main course, one freshly baked pastry, one savoury side dish, and one indulgent dessert. The selections of main dishes include a creamy roasted chicken and mushroom pie, truffle soft scramble on a warm croffle, and huevos rancheros. Desserts include a range of Society’s classic French Toast, Syrniki and creamy dessert cups by MAD Hospitality’s nostaligc dessert concept, HAZE. Fresh pastries include mini garlic bread, mini shio pan and almond croissant while guests can indulge in their favorite side dishes including french fries, chicken sausage or arugula salad. To complement the meal, guests can select one classic beverage of their choice, featuring premium coffee or fresh juice to savour throughout the brunch.

The wooden board concept is designed to be the ultimate centerpiece for social gatherings. Whether it is a relaxed weekend morning with the family or a long catch-up with friends, Society’ Brunch offers a communal, high-quality dining experience tailored for sharing and savoring.

Offer Details:

Launch Date: August 15, 2026
Locations: Society Dubai, Jumeirah 1 and Society Abu Dhabi, Al Mamsha, Al Saadiyat
The Menu: The signature wooden brunch board includes 1 Main, 1 Pastry, 1 Side Dish, 1 Dessert, plus 1 Classic Drink.
Pricing: AED 120 per board (including drink)
Availability: Saturday and Sunday from 8:00AM until 2:00PM
For reservations and more information, please call: +971 56 408 7099 for Society Abu Dhabi, and +97150 210 0096 for Society Dubai.

Hospitality

Al Raha Beach Resort & Spa Launches Seasonal “Taste of Summer Experience” in Abu Dhabi

Published

13 hours ago

August 12, 2026

Integrator Web-Editor

Al Raha Beach Resort & Spa has announced the launch of its Taste of Summer Experience, a new seasonal offering designed to combine exceptional dining with leisure, giving guests the perfect way to enjoy the summer months in Abu Dhabi.

The Season with the “Taste of Summer Experience” at Al Raha Beach Resort & Spa

Guests can choose from two distinct dining experiences at the resort’s signature restaurants, Azur and Wanasah, each offering its own unique summer experience.

Two Distinctive Culinary Experiences

The Azur experience is designed for guests looking to enjoy a leisurely afternoon at the resort before dinner. Guests can access the resort’s private beach and swimming pool from 3:00 PM, followed by a three-course dinner from 6:00 PM.

Azur Restaurant – AED 120 per person

Pool & Beach Access: From 3:00 PM

Dinner: From 6:00 PM

Enjoy a complete summer escape featuring:

Refreshing welcome drink
Complimentary access to the resort’s private beach and swimming pool
Three-course set menu

Appetizers

Burrata, Carpaccio Di Monza, Mushroom Soup

Main Courses

Herb-Crusted Lamb Chops, Ravioli Cream, Chicken Tarragon

Desserts

Tiramisu, Crème Brûlée, Apple Tart

Wanasah Restaurant – AED 120 per person

Dinner: From 5:00 PM

The Wanasah experience is a dining-only experience, offering guests an authentic Middle Eastern culinary journey from 5:00 PM onwards.

Appetizers

Hummus, Tabbouleh

Main Courses

Sayadieh Fish, Shish Kebab, Lamb Chop

Desserts

Halawat Al Jibn, Um Ali, Saffron Rice Pudding

A Summer Experience for Every Taste

With two different experiences and timings to choose from, guests can select the option that best matches how they want to spend their summer evening in Abu Dhabi.

For bookings, please direct them to F&B Reservations at +971 56 545 0274 or email fbsecretary.alraha@danathotels.com | Follow @alrahabeachresortandspa on Instagram to stay up to date with the latest offers and experiences.

Hospitality

Marriott Executive Apartments Al Jaddaf Rewards Long Summer Stays with 15,000 Bonus Marriott Bonvoy Points

Published

14 hours ago

August 12, 2026

Integrator Web-Editor

This summer, Marriott Executive Apartments Al Jaddaf is rewarding its longest-staying guests with something worth settling in for. Guests who stay 30 nights or more will earn a bonus of 15,000 Marriott Bonvoy points.

The offer lands as Dubai’s hospitality market leans further into longer-stay demand and within that expansion, hotel apartments have carved out a distinct niche: business travellers on extended assignments, relocating executives and families settling in for months at a time are increasingly choosing the flexibility of a private residence over a traditional hotel room, a shift that is prompting operators across the city to compete harder for the long-staying guest.

The timing is no accident as Al Jaddaf has recently completed a refurbishment across its residences, refreshing interiors while preserving the warm, residential character the property is known for. Every apartment now also features an in-unit water filtration system for premium drinking water, removing the need for single-use plastic bottles across the building, part of a broader push to make longer stays not just more rewarding, but more comfortable and more sustainable. Beyond the apartment door, residents find a fully equipped gym, two outdoor swimming pools, a Balinese spa, a beauty salon, an ATM and an on-site convenience store, along with five restaurants and lounges that carry them from a business dinner to a relaxed family meal to a quiet evening drink.

The bonus builds on rewards that already come with every stay. Across the Marriott Executive Apartments brand, guests now earn 5 Marriott Bonvoy points for every US dollar spent, while every night counts as one Elite Night Credit towards Marriott Bonvoy status. For those settling in for a month or a full season, a long stay in Dubai becomes a fast track to elite recognition across Marriott International’s portfolio of more than 10,000 hotels worldwide.

“Many of our guests choose to stay with us for months rather than nights, and this summer’s offer is a way of recognising that,” said Saad Al-Ghamdi, General Manager. “The longer a guest makes Al Jaddaf their home in Dubai, the more rewarding the stay becomes, both during their time here and across the wider Marriott Bonvoy programme.”

With monthly and yearly residency arrangements available, guests enjoy the flexibility of a private lease without the setup costs, the paperwork or the compromise on service that usually accompany it.

Set in the heart of Dubai with views over Dubai Creek and the city skyline, Marriott Executive Apartments Al Jaddaf sits less than 10 minutes from Downtown Dubai, Dubai World Trade Centre and Dubai International Airport. Its fully serviced one, two and three-bedroom apartments come with full kitchens, generous living and dining areas and dedicated workspaces, alongside twice-weekly housekeeping, 24-hour concierge and security, and in-room dining around the clock.