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HEAD: Beyond ChatGPT: 7 ways UAE startups are secretly using AI to scale faster than big corporates

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Anurag Byala, CEO, Techies Infotech, guy in black tee shirt standing infront of Techies Infotech logo

Authored by: Dr. Anurag Byala, CEO, Techies Infotech, a global digital transformation & commerce company

Everyone’s talking about ChatGPT. Big corporations are hosting AI transformation workshops. Consultants are selling million-dirham roadmaps. But here’s what nobody’s telling you: while enterprises are still forming committees to discuss AI adoption, UAE startups are already winning the race. And the best part? This might be the most level playing field we’ve seen in decades.

The great equalizer. Think about it. AI is still evolving. We’re on the ground floor. Whether you’re a billion-dollar conglomerate or a three-person team working out of DIFC’s Hub71, you’re accessing the same GPT-4, the same Claude, and the same open-source models. The technology doesn’t care about your market cap. Every business—big or small—is starting from the same line. The difference? Speed. And in the UAE’s startup ecosystem, speed isn’t just an advantage—it’s a necessity. It’s the entire game.

1.  AI-powered customer service that actually works

While corporates are negotiating year-long contracts with enterprise chatbot vendors, UAE startups are spinning up customer service agents in days. They’re using platforms like Voiceflow and Stack AI to build conversational interfaces that actually understand Arabic dialects—crucial in a market where your customer might switch between English, Arabic, and Urdu in the same sentence.

A fintech startup in Dubai recently told me they handle 87% of customer queries without human intervention. Their secret? They’re not waiting for perfect. They’re iterating weekly based on honest conversations, something a corporate legal team would take months to approve.

2.  Spec-driven development is killing traditional coding

Here’s where it gets interesting. Tech startups in the UAE have already started replacing traditional software development cycles with AI agents. Platforms like Cursor, v0 by Vercel, and Replit’s AI pair programmer aren’t just helping developers code faster—they’re letting non-technical founders build products.

You write the specification. The AI writes the code. You test it. You refine it. What used to take a team of developers three months now takes a founder with vision three weeks. And when you’re bootstrapping in Dubai’s Internet City or Abu Dhabi’s ADGM, that timeline difference isn’t just convenient—it’s survival.

3.  The incubator advantage nobody talks about

Dubai has an AI Campus, a Center of Artificial Intelligence, and the Mohamed bin Zayed University of Artificial Excellence. Abu Dhabi has Hub71 and ADGM’s RegLab. Sharjah has Sheraa. But here’s what makes these incubators special in the AI era: they’re knowledge accelerators.

When a startup in Hub71 figures out a clever AI workflow, they share it over coffee. When someone cracks multimodal search for e-commerce in a market with three languages, it spreads through the

ecosystem in days. Try getting that knowledge transfer in a corporate tower where departments don’t even share the same floor.

The UAE’s startup ecosystem isn’t just about funding anymore. It’s about collective intelligence moving at WhatsApp speed.

4.  Fail fast, fix faster—no corporate theatre required

Big corporations have a problem: failure is documented, analyzed, presented, and archived. Startups have a different relationship with failure—they expect it, learn from it, and move on before lunch.

Testing an AI cold email sequence? A startup tries five variations this week. A corporate marketing department schedules a meeting next quarter to discuss testing parameters.

Building an AI voice agent for bookings? A startup launches a beta to 50 customers on Monday—a corporation waits for legal, compliance, and brand approval, and three VP signatures.

The UAE’s regulatory environment, especially in free zones, enables this experimental velocity. You can test, iterate, and scale without navigating the bureaucratic maze that slows down established companies.

5.  AI sales teams that work while you sleep

UAE startups are deploying AI SDRs (Sales Development Representatives) that operate 24/7. These aren’t basic bots—they’re sophisticated systems that research prospects, personalize outreach, qualify leads, and book meetings.

A SaaS startup targeting regional enterprises told me their AI SDR reached out to 2,000 decision-makers last month, personalized each message based on LinkedIn data and company news, and booked 47 qualified meetings. Their human sales team of two focused entirely on closing deals.

Try getting that level of automation approved through a corporate sales enablement process. You’d still be filling out the business case template.

6.  Compliance is their moat—and your opportunity

Big corporates love to talk about their “robust compliance frameworks.” But here’s the dirty secret: compliance frameworks designed for 2019 don’t know what to do with AI in 2025.

Can we use LLMs to process customer data? That requires a privacy review, a security audit, a risk committee meeting, and a sign-off from three departments. By the time they get approval, the technology will have advanced two generations.

Startups, especially those in UAE free zones with clear regulatory sandboxes, can move faster. They’re building compliance into their AI workflows from day one, not retrofitting it into legacy systems.

7.  Small teams are the competitive advantage

Here’s the paradox: in the AI era, being small is better. A five-person startup can adopt a new AI tool across the entire company in a team meeting. A 5,000-person corporation needs change management, training programs, and a year-long rollout plan.

When GPT-4 launched, UAE startups rebuilt their products in weeks. Corporations formed AI steering committees that are still meeting quarterly to discuss strategy.

The hierarchy that once signaled strength—layers of management, specialized departments, approval chains—is now dead weight. AI rewards agility, and agility lives in small teams.

The race you didn’t know you were winning. If you’re running a startup in the UAE right now, you’re sitting on an asymmetric advantage that won’t last forever. Big corporations will figure this out eventually. They’ll hire the consultants, restructure their teams, and deploy AI at scale. The question isn’t whether you can compete with corporates using AI. The question is: how much ground can you cover before they even get started? The starting line is level. The finish line hasn’t been drawn yet. And in the UAE’s startup ecosystem, you’ve got everything you need—the infrastructure, the community, the regulatory environment, and most importantly, the speed—to win this race. The only question left is: are you running fast enough?

More about the author: Dr. Anurag Byala is a business leader with 15+ years of experience in technology, helping eCommerce and digital businesses scale across the GCC. His journey—from working at a multinational corporation to founding Techies Infotech—has been centered on building solutions that genuinely move the needle for customers. Along the way, he completed his Doctorate in Business Administration at ESC Clermont Business School in France, where he focused on consumer behavior in

e-commerce. Under his leadership, Techies Infotech has grown into a global player, delivering

AI-powered software solutions that enable faster time-to-market, greater cost efficiency, and compliance with international quality standards. The company serves enterprises across Digital Transformation, Tech Consulting, eCommerce, and Software Development in MENA and beyond. Dr. Byala has been recognized as one of the Top 50 Business Growth Leaders in Technology at the BizzTalk World Conference. He is also a mentor to startups and an active contributor to industry forums, passionate about scaling businesses and building future-ready teams. Outside work, he enjoys playing cricket and padel, exploring new places, and spending time with family.

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Tech Features

When power becomes the bottleneck, efficiency becomes capacity

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Kayvan Karim, Programme Director of MSc Software Engineering, School of Mathematical and Computer Sciences, Heriot-Watt University Dubai 

For the past few years, the AI infrastructure race has largely been measured in scale: more GPUs, larger data centres and greater power capacity. That expansion is continuing, but the economics are beginning to change. Competitive advantage may increasingly depend not only on securing additional power, but on extracting more useful AI work from the power already available. Part of the reason is a change like AI demand. We are moving from relatively simple prompt-and-response systems towards agents that can reason across multiple steps, call tools, inspect results, revise plans and continue working autonomously. Anthropic’s latest Economic Index notes that Claude usage is increasingly shifting towards long-running agentic tasks and that more computationally intensive conversations tend to be associated with higher-value outputs.

This transition could have significant implications for infrastructure demand. A chatbot might generate one answer to one prompt. An agent performing a software-development, research or business task may invoke a model dozens of times, maintain a large context, call external tools and generate many intermediate reasoning steps before producing an outcome. Demand may therefore grow in two ways: more people using AI and more inference, model calls, and tokens processed for each task. Major AI laboratories are already working on this efficiency problem. OpenAI says one of its primary inference objectives is to serve more tokens from the same hardware, using techniques including scheduling, caching, kernel optimisation and improved model implementation. It also describes GPT-5.6 as being trained to accomplish more work per token. Google DeepMind is pursuing a similar direction: its Gemini 3.6 Flash was designed for scaled agentic workloads and uses fewer output tokens than its predecessor on several evaluations. In contrast, its recent agentic video system reduced token consumption by up to 88% for that workload.

Other approaches address efficiency at the model architecture level. DeepSeek-V3, for example, uses a Mixture-of-Experts design with 671 billion total parameters but activates 37 billion per token, so only part of the network is used for each computation. Meta has similarly worked on inference efficiency through grouped-query attention and more efficient tokenisation; the Llama 3 tokeniser was reported to require up to 15% fewer tokens than Llama 2 for equivalent text. Taken together, these approaches show that model capability is increasingly being developed alongside the cost of delivering it.

Model-level efficiency, however, is unlikely to remove the infrastructure constraint on its own. Global data-centre electricity consumption was approximately 415 TWh in 2024, according to the International Energy Agency, and its base case projects this to reach around 945 TWh by 2030. AI is expected to drive most of that growth. Efficiency is therefore improving while aggregate demand continues to rise. One reason is the Jevons, or rebound, effect: efficiency improvements reduce the resources required for each unit of work, but lower costs can also encourage greater overall use. If agents become much cheaper to operate, organisations may respond by deploying more of them, running them for longer, or applying them to tasks that were previously uneconomic. Efficiency can reduce the compute required for an individual task while still increasing total demand.

That increased demand meets infrastructure that cannot expand as quickly. Models and software can improve quickly, but grids, substations, transformers and power-generation infrastructure usually have much longer development cycles. The IEA notes that while a data centre can sometimes be developed within two or three years, the broader energy infrastructure required to support it often involves longer planning and construction periods. Where grid capacity is constrained, each available megawatt becomes a more valuable production resource. The amount of power available remains important, but so does the amount of useful computation that can be produced within that power envelope.

That changes how we should understand capacity. Improvements in accelerator performance, model architecture, workload scheduling, caching, utilisation and inference software can increase computational output without increasing a site’s electrical connection. OpenAI’s recently reported Jalapeño inference hardware illustrates the direction of travel: the company says the chip can deliver more AI work per unit of power while increasing throughput and reducing latency. Efficiency can therefore act as a form of virtual capacity. If two operators each control 100 MW, but one can consistently deliver substantially more useful AI work within that power envelope, their nominal capacity may be identical while their productive capacity is not.

The same constraint applies to physical space and cooling. AI systems are concentrating more computational power into individual racks, increasing both power density and heat output. Packing more accelerators into the same building only creates useful capacity if the electrical and thermal infrastructure can support them. This is one reason liquid cooling is moving from a specialist technology towards a more central part of AI data-centre design. Microsoft, for example, has introduced a closed-loop chip-level cooling architecture that it says eliminates evaporative water consumption for cooling and could avoid more than 125 million litres of water annually per data centre. The example also shows why power, cooling, water use and rack density cannot be treated independently.

The same shift creates a measurement problem. Power Usage Effectiveness, or PUE, has been valuable for showing how much facility energy is required beyond the electricity IT equipment consumes. It does not, however, measure whether that IT equipment is producing useful work efficiently. Uptime Institute’s 2025 survey placed average PUE at around 1.54 and noted that the headline industry figure had changed little for six years. Uptime has consequently argued for productivity measures that relate computational work to energy consumption. For AI inference, tokens per kilowatt-hour might offer one operational measure. Still, even that is incomplete: an efficient model that solves a task in 1,000 tokens may be more valuable than one generating 10,000. A more useful long-term measure may therefore be useful AI work per unit of energy, water and infrastructure.

Capacity will remain essential. The AI industry will continue to build larger data centres, secure new power supplies and deploy large quantities of computing hardware. As agentic systems create more persistent inference demand and physical resources become harder to expand, however, efficiency may increasingly determine the productive value of that capacity. Operators that can support more useful computation within the same power, cooling, water, and space constraints can accommodate more workloads without waiting for equivalent growth in physical infrastructure.

For AI infrastructure, installed megawatts will remain a headline measure. The more consequential measure may increasingly be how much useful AI work those megawatts can support.

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Tech Features

TrendAI™Expands Vision One with New Security Capabilities for AI Agents and Application Development

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TrendAI™, the global AI security leader and enterprise business unit of Trend Micro  Incorporated (TYO: 4704; TSE: 4704), has announced new capabilities for TrendAI Vision One™. These include the private preview of Autonomous Vulnerability Discovery and expanded support for Claude’s Compliance API, which now covers Claude Code and Cowork sessions. Together, these services help enterprises identify exploitable vulnerabilities in source code before attackers do, investigate how AI agents operate, and maintain oversight as AI adoption scales.

The need for this oversight is growing rapidly across the region. According to research conducted by The Harris Poll for Dataiku, 62% of UAE chief information officers believe their organisation have more than 50 AI agents running in production, yet only 18% have a fully unified view of agents across platforms, data environments, and business applications. At the same time, AI is accelerating both how quickly code is written and how quickly attackers can identify flaws. Security teams therefore need to keep pace with AI adoption without losing visibility into what is happening across their environments.

The new capabilities extend TrendAI Vision One™ across both software development and AI agent activity. TrendAI Vision One™ Autonomous Vulnerability Discovery is powered by AESIR, TrendAI’s agentic exploit-remediation engine, which identifies and validates vulnerabilities, including zero-days. It also verifies fixes in customer source code. The engine uses purpose-built, multi-model AI architecture that relies primarily on Anthropic models and has outperformed single-model and agentic system scores on the CyberGym Leaderboard. Every finding is validated by experts from the TrendAI™ Zero-Day Initiative™ (ZDI), the world’s largest vendor-agnostic bug bounty programme. The Autonomous Vulnerability Discovery is deployed and operated on Amazon Bedrock from Amazon Web Services (AWS), enabling the full workflow to run within the customer’s AWS environment

In parallel, the expanded Claude Compliance API integration brings Claude Code and Cowork session records from Claude Enterprise into TrendAI Vision One™.  These records include prompts, responses, and tool calls, each tied to a verified user. It enables security teams to investigate AI activity in context, correlate it with endpoint, identity, cloud and network signals, and build custom detections for relevant agent behaviour.

Commenting on the announcement, Salah Suleiman, Managing Director, South Gulf, TrendAI™, said, “AI is changing both how software is built and how work gets done across the enterprise. Code is being written faster than ever, while AI agents are increasingly able to access systems, call tools and act on behalf of users. As organisations across the UAE and the wider region scale AI at pace, their security teams need to identify vulnerabilities early while maintaining clear visibility into what AI systems are doing and whether their actions align with organisational policies. With these additions to TrendAI Vision One™, we are helping organisations move faster with AI while maintaining the context, oversight and control needed to do so securely.”

TrendAI Vision One™ also continues to ingest activity logs from Claude Enterprise, covering user logins, administrative actions and configuration changes, as well as from Claude Platform, covering administrative, system and resource events. Autonomous Vulnerability Discovery is now available in private preview to select enterprise customers running on AWS, while Claude’s Compliance API integration in TrendAI Vision One™ is available to TrendAI Vision One™ customers using Claude Enterprise.

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Spotlight

Beyond the camera: Why video surveillance is becoming a business intelligence tool

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Dr Ryad Soobhany, Deputy Academic Head of School of Mathematical & Computer Sciences, Heriot-Watt University Dubai 

Dr Ryad Soobhany

Camera systems, such as CCTV, are mainly used for video surveillance within organisations. Passive video surveillance has been part of the security ecosystem for years, providing organisations with the ability to monitor different areas simultaneously, while recorded footage can be inspected after an event occurs.

The evolution of computer chips and increased processing power has led to improved image quality, including better performance in low-light conditions, particularly at night. The advent of edge computing, with processing performed on edge devices within a network, has made object and scene recognition more readily accessible. This evolution has led to more active video surveillance through video analytics, where events can be identified and addressed in real time. Examples include number plate recognition systems and facial recognition for access control.

With the combination of AI and video data, computer vision can be integrated with business analytics to transform video surveillance from a security infrastructure into a business intelligence tool. Video surveillance is moving from passively recording events to sensing what is happening in the environment. This helps to answer questions such as which areas are congested, how customers are moving, how long they dwell in particular areas, and whether unusual events are occurring. Businesses can use this data to optimise their operations, such as improving the customer checkout process, monitoring asset or staff movement, and managing crowds or traffic flows. Organisations can also incorporate contextual business information to enhance the analytics by combining behavioural data with CRM or IoT data, providing additional context and insights for decision-making and improving the customer or visitor experience.

Video surveillance can be used to optimise operations, improve customer experiences, and support strategic decision-making across industries. Video itself does not create business intelligence; rather, its value increases when visual information is combined with other operational and contextual data, while computer vision is used to understand and enhance business operations. The pipeline from video to business intelligence can be represented as obtaining data from video sources such as fixed cameras, IoT-enabled cameras, or robots. Computer vision is then applied to the video to detect or track people, objects of interest, or activities. Behavioural data are taken into account, such as customer dwell time in particular product areas, occupancy of rooms or halls, movement of people across a building, and anomalies in behaviour. At this stage, operational data are also considered. The final stage is the business intelligence stage, where trends are identified and insights are inferred. At this stage, data visualisation plays an important role, with dashboards and data storytelling displaying correlations, predictions, and infographics that provide more than simple visual summaries of surveillance data. The camera becomes an operational sensor for the organisation. The important transformation occurs when visual data are combined with business data, such as sales, operational, and IoT data, to convert visual observations into business knowledge that informs operational, tactical, and strategic decision-making within an organisation.

The levels of business intelligence can be viewed as three analytical capabilities: descriptive intelligence, diagnostic intelligence, and combined predictive and prescriptive intelligence. Descriptive intelligence usually addresses what is happening. Visual analytics can identify footfall, occupancy, queue length, waiting time, dwell time, traffic flow, movement patterns, and detected events. Visualisation dashboards can present these indicators in real time or over historical periods, allowing managers to understand the current state of an operation. For example, a museum dashboard can show heat maps of visitor numbers, dwell time, and movement across different exhibition areas, while analysing visitor behaviour and providing insights into the optimal placement of exhibitions. An airport dashboard could display passenger volumes and queue lengths across terminals.

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