Features
The Technology Trends Affecting the Security Sector in 2023
By – Johan Paulsson, CTO at Axis Communications
The fact that technology has become pervasive in our personal and work lives is not news. This is largely due to the benefits that new technologies bring to businesses and citizens around the world in delivering new, more effective, and increasingly efficient services.
However, the depth of technology’s integration into our lives, advances in its capabilities, and heightened awareness of its implications in society are also greater than ever and continue to accelerate.
Given this, many of the broad macro trends around the globe – spanning geopolitical issues, economic uncertainty, environmental concerns, and human rights – have implications for all technology sectors, the security industry included.
Ours is a sector making use of increasingly intelligent technology, one inherently involved in collecting sensitive data, and as impacted by geopolitical issues affecting international trade as any. Yet we’re still resolute in our view that our innovations will create a smarter, safer world.
These are the six key technology trends that we believe will affect the security sector in 2023.
A move towards actionable insights
The increasing application of AI and machine learning have seen a focus on the opportunity for advanced analytics in recent years. Moving forward, the shift in focus will move from the analytics themselves, to the actionable insights they deliver in specific use cases. It’s less about telling you something is wrong, and more about helping you decide what action to take.
A key driver for employing analytics to deliver actionable insights is the huge increase in data being generated by surveillance cameras, along with other sensors integrated into a solution. The data (and metadata) being created would be impossible for human operators to interpret and act upon quickly enough, even with huge and costly increases in resources.
The use of analytics can drive real-time actions which support safety, security, and operational efficiency. From prompts to call emergency services in the case of incidents to redirecting traffic in cities to alleviate jams to redeploying staff in busy retail outlets, to saving energy in buildings through more efficient lighting and heating, analytics are recommending, prompting, and even starting to take the actions that support human operators.
Beyond ‘live’ actionable insights, analytics can support forensic analysis post-incident. Again, given the vast amount of data being created by surveillance cameras, finding the relevant views of a scene can take significant time. This can hinder investigations and reduce the likelihood of suspects being found. Assisted search addresses this issue, helping operators quickly find individuals and objects of interest among hours of footage.
Finally, proposed actions promoted by analytics are increasingly forward-looking. Downtime in industrial sites and factories can be costly. A combination of sensors allows intelligent analytics to propose preventative maintenance ahead of outright failure.
“From analytics to action” will become a mantra for 2023.
Use case-defined hybrid architectures
As we’ve highlighted in previous technology trends posts, it’s now commonly accepted that a hybrid technology architecture is best-suited for security systems, mixing on-premises servers, cloud-based computing, and powerful edge devices.
No one architecture fits all scenarios, however. But here lies the solution: first assess what needs to be addressed in your specific use case, and then define the hybrid solution that will meet your needs. Several factors need to be considered.
Undoubtedly the advantages of advanced analytics embedded in surveillance cameras on the edge of the network are clear to see. Analysis of the highest-quality images the instant they are captured gives organizations the best chance to react in real time.
Equally, the data generated by surveillance cameras is now useful beyond the real-time view. Analysis of trends over time can deliver insights leading to operational efficiencies. This analysis often demands the processing power found in on-premises servers or the cloud.
And of course, there are the requirements – often define by regulation – around data privacy and storage that vary from country to country and region to region. These can define the difference between on-premises storage and the use of the cloud.
What’s essential is not to tie yourself to a single architecture. Remain open, and give yourself the flexibility to create the hybrid architecture best suited to your specific needs.
The emergence of cybersecurity sub-trends
The importance of cybersecurity is also highlighted through the requirement to remain compliant. For instance, the proposed European Commission’s Cyber Resilience Act will place greater demands on producers of hardware and software across all sectors to ensure the cybersecurity of their products, through fewer vulnerabilities at launch, and better cybersecurity management throughout the products’ lifecycles. The security and surveillance sector will, of course, be included.
The Act demonstrates both the importance and the complexity of cybersecurity. No longer can it be seen as one subject, but rather as several interlinked areas. Some of these are well-established, but others are emerging.
In the video surveillance sector, cybersecurity measures that ensure the authenticity and safety of data as it is captured and transferred from the camera to the cloud to the server will be essential to maintain trust in its value.
We will see a more proactive approach by technology vendors in identifying vulnerabilities, with ‘bug bounty’ programs becoming commonplace to incentivize external parties.
And customers will expect transparency regarding the cybersecurity of security solutions, with a Software Bill of Materials becoming standard in assessing software security and risk management.
Beyond security
One of the most significant trends for the security sector, and with it an equally significant opportunity, is the move beyond security.
Surveillance cameras have become powerful sensors. The quality of video information they capture, in all conditions, has increased year-on-year for decades. Today, through advanced analytics, they also create metadata – information about the video data – which adds another layer of detail and value.
This of course improves and enhances their ability to support safety and operational efficiency use cases in addition to security. The opportunity now exists to combine the data created by surveillance cameras with that from other sensors – monitoring temperature, noise, air and water quality, vibration, weather, and more – creating an advanced data-driven sensory network.
We’re already seeing some use of such networks in industrial environments through the monitoring of processes and supporting proactive maintenance. But the use cases in which this network could be applied are limited only by our imaginations, but without doubt they can help improve almost every aspect of our lives, including our safety.
- Sustainability always, climate change at the forefront
Sustainability has been featured in several of our annual technology trends predictions, and we see no less of a need to maintain momentum behind sustainability initiatives in their broadest sense over the coming year. Ensuring that organizations continue to measure and improve the environmental, societal, and business governance practices of their businesses will be essential in respecting people, being a trusted business partner, innovating responsibly, and protecting our planet. All these aspects will come under increasing scrutiny from customers of security and safety solutions.
However, given the extreme conditions of the past year, we do expect a more acute focus specifically on addressing climate change in 2023. It’s clear that we are not yet doing enough to stop the acceleration of global warming, and every sector will be expected to double its efforts.
For Axis, a key step has been committing to the Science-Based Targets Initiative (SBTi) which will see us setting targets for reducing emissions, not only in our own business but through our entire value chain. And this is a key point. While organizations might make great efforts to reduce emissions from their own operations, these can be undermined if their upstream and downstream value chains are not aligned to the same targets.
For technology companies, however, scrutiny of their own business operations will be just one side of the climate change coin. They will also be expected to demonstrate how their products and services support the sustainability goals of their own customers, creating efficiencies that also help those organizations reduce emissions.
An increased regulatory focus
Inevitably, given its pervasiveness and power, the technology sector as a whole and specific technologies are coming under more regulatory and policymaker scrutiny. We still believe that the focus should always be on the regulation of the use cases for the technology, not the technology itself, and will always comply with local, regional, and international regulations. But it can be a complicated picture.
The European Commission is one of the most active in looking to regulate technology in an ongoing effort to protect the privacy and rights of citizens. Its proposed AI Act, part of the Commission’s European AI Strategy, aims to assign specific risk categories to uses of AI and would be the first legal framework on AI. Like the Commission’s AI Liability Directive, the AI Act will no doubt be the subject of much debate before it becomes law.
But whether in relation to AI, demands around cybersecurity, data privacy, curbing the influence of ‘big tech’, or establishing tech sovereignty, it’s clear that technology companies in the security sector will increasingly need to adhere to more stringent regulations. In broad terms, this should be welcomed as ensuring business transparency and ethical practice continue to be critical.
The greatest opportunity for our sector continues to be in aligning continued commercial success with our responsibility to address the critical issues facing the planet and our population. As ever, we’re optimistic that the combination of our human inventiveness, advances in technology, and ethical business practices can be combined to make the world a better place.
Features
Redefining Real Estate: The Rise of Wellness-Centric Spaces

By Mark Phoenix – CEO of Sankari
The way we think about real estate is evolving, and at the heart of this change is a renewed focus on wellness. As we become more aware of the profound impact our living environments have on our health and well-being, it’s clear that real estate must go beyond aesthetics and luxury—it must support a lifestyle of vitality and longevity. To me, true luxury is no longer defined solely by opulence but by spaces that promote health, balance, and connection.
The demand for wellness-oriented spaces is growing rapidly, and real estate developers must rise to meet it. Today’s buyers are looking for more than just high-end finishes and exclusive locations—they want environments that enhance their well-being. Integrating wellness features such as fitness centers, yoga studios, meditation areas, and holistic health services is no longer an option; it’s a necessity. These spaces don’t just add value to a property; they create communities that create physical health, mental clarity, and social engagement.
Wellness-centric design is about more than just adding amenities—it’s about creating environments that encourage movement, relaxation, and human connection. By prioritizing well-being in real estate, developers can offer residents a lifestyle that aligns with modern values and aspirations. These spaces cultivate a sense of belonging, allowing people to come together in ways that enrich their lives beyond the walls of their homes.
Beyond individual benefits, wellness-focused communities have a lasting impact on society. As more people seek out homes that support their health, the real estate industry has an opportunity to lead this cultural shift. Developments that incorporate sustainable materials, biophilic design, and eco-friendly building practices not only benefit residents but also contribute to a healthier planet.
In the ultra-luxury segment, this focus on wellness is especially meaningful. The most sought-after properties are no longer just about extravagance—they are about creating a sanctuary where people can rejuvenate both physically and mentally. True luxury lies in thoughtful, health-driven design that enhances everyday life in meaningful ways.
Designing for wellness also means partnering with visionary architects and designers who understand the importance of both form and function. In regions with challenging climates, for example, innovative solutions can help reduce environmental impact while enhancing comfort and efficiency. Securing sustainability certifications like LEED further reinforces a commitment to responsible development and aligns with the global movement toward eco-conscious living.
For me, integrating wellness into real estate is more than just a trend—it’s a deeply personal mission and a strategic imperative. The places we live should do more than just shelter us; they should actively contribute to our health and happiness. By embedding wellness into the very foundation of luxury real estate, we’re not just shaping beautiful spaces—we’re shaping better lives.
Features
We are bringing tradition to every table in just five minutes

Exclusive Interview with Ashvin Subramanyam, CEO International Business, Orkla India
In this exclusive interview, Ashvin Subramanyam, CEO of International Business at Orkla India, shares insights on the brand’s participation at Gulfood 2025 and its mission to blend tradition with innovation in the Middle East. With the launch of Eastern’s 5-Minute Breakfast range and a refreshed Arabic spice portfolio, Orkla IMEA is redefining convenience without compromising on authenticity.
What can we expect from Orkla IMEA’s presence at Gulfood 2025, and how significant is this event for your brand’s growth in the region?
At Gulfood 2025, Orkla IMEA, subsidiary of Orkla India, is set to make a strong impact by unveiling the Eastern 5-Minute Breakfast range, designed to bring the authentic flavors of Kerala to the fast-growing ready-to-cook market in the Middle East. In addition, visitors can expect a refreshed Arabic spice portfolio, reflecting Orkla India’s continued commitment to catering to the diverse culinary preferences of the region.
Gulfood is a key platform for us as it enables us to showcase our latest innovations to a global audience, including retailers, distributors, and food industry leaders. The Middle East is a strategic market for our expansion. By blending tradition with convenience, our goal through this event is to become a household name across diverse communities in the region, reinforcing our commitment to quality, authenticity, and innovation in packaged foods.
How does Gulfood help Orkla IMEA connect with new markets, consumers, and industry partners, particularly in the Middle East?
Gulfood serves as a vital gateway for Orkla India to connect with new markets, consumers, and industry partners through its subsidiary Orkla IMEA in the Middle East. As one of the world’s largest food and beverage trade exhibitions, it provides an unparalleled opportunity to engage directly with key stakeholders, including retailers, distributors, and hospitality businesses, facilitating strategic partnerships and market expansion.
For Orkla India, this event is instrumental in understanding regional consumer trends, preferences, and evolving dietary habits, particularly in the fast-growing packaged food sector. The launch of the Eastern 5-Minute Breakfast range and refreshed Arabic spice portfolio at Gulfood allows us to showcase our innovation in convenience-driven yet authentic culinary solutions.
By participating in Gulfood, we strengthen our brand presence, foster collaborations with regional partners, and position ourselves as a trusted name in ethnic and mainstream food categories. It’s a key milestone in our vision to become a household name in the Middle East.
Eastern is set to unveil its preservative-free quick South Indian 5-Minute Breakfast range. What was the inspiration behind this concept?
The Eastern 5-Minute Breakfast range was inspired by the growing need for convenient, time-saving meal solutions that do not compromise on authentic taste and quality. South Indian breakfasts, particularly Kerala’s traditional dishes, are deeply rooted in culture, requiring significant time and effort to prepare. However, with modern lifestyles becoming increasingly fast-paced, many consumers struggle to recreate these meals from scratch.
Recognizing this shift, Eastern set out to bridge the gap between tradition and convenience by crafting a range that retains the authentic flavours and textures of Kerala’s most-loved breakfasts while eliminating the long preparation time. The preservative-free formula ensures that consumers enjoy fresh, wholesome meals made from high-quality ingredients in just three easy steps, ready in five minutes.
With this innovation, Eastern empowers busy professionals, young families, and expatriates to stay connected to their culinary heritage without compromising on their schedules, making traditional breakfast accessible anytime, anywhere in just 5 minutes.
Can you give us an insight into the development process behind this 5-Minute Breakfast range, especially in maintaining authentic South Indian flavors without preservatives?
The development process for our 5-Minute Breakfast range began with a deep understanding of our consumers’ evolving lifestyles and their desire for authentic Kerala-style breakfasts that eliminate a lengthy preparation process. We identified a unique need-gap: while traditional dishes like Puttu, Appam, and Idiyappam are much-loved, the time and effort they require can be challenging in today’s fast-paced world.
Our journey involved benchmarking these dishes to the traditional methods used by homemakers, capturing the essence of how an amma would prepare them at home. This set the standard for the flavor profiles we aimed to achieve. The challenge was to replicate the authentic taste and texture while ensuring our products were preservative-free.
Our R&D team worked tirelessly, conducting extensive trials to balance authenticity and convenience. Through our innovation center we crafted recipes that retain the goodness of traditional Kerala breakfasts while being ready in just five minutes. With this range, Eastern redefines breakfast convenience, allowing families to savor the true flavors of Kerala in a fraction of time.
With over one million Keralites in the UAE, how does Eastern plan to cater to both the traditional tastes of this community and the broader multicultural audience?
With almost two million Keralites in the UAE, Eastern understands the deep emotional and cultural connection this community has with its traditional cuisine. The Eastern 5-Minute Breakfast range is designed to preserve the authentic flavours of Kerala while offering a convenient solution for modern lifestyles. By using high-quality ingredients and a preservative-free formula, the range ensures that the taste and texture remain true to tradition, making it an ideal choice for Malayalees longing for home-cooked meals.
While there are other instant and ready-to-eat options in the market, Eastern’s range stands out by offering dishes like Puttu and Palappam, which traditionally require culinary expertise and time-consuming preparation. These dishes are not widely available in the quick- convenience food category.
At the same time, Eastern is expanding its reach to a broader multicultural audience by showcasing South Indian cuisine as a flavourful, nutritious, and easy-to-prepare option for all. The simplicity of the 3 Easy Steps preparation makes these dishes accessible to non-South Indian consumers who are eager to explore new flavours. Through strategic retail partnerships, digital outreach and and aggressive in-store sampling, Eastern aims to introduce and establish South Indian breakfast as a preferred choice for consumers in this region.
What’s one thing about Orkla IMEA that people might not know but should?
While Orkla IMEA was incorporated recently, we have been in the region for over 25 years now, through our brand Eastern.
Features
2025 Hospitality Tech Trends

By Prince Thampi, Founder and CEO, Hudini
As we approach 2025, the hospitality industry is poised for transformational growth, driven by evolving traveller preferences and advancements in technology. The future of hospitality promises enhanced convenience, personalisation and sustainability, with a significant focus on creating memorable experiences for guests. Let’s dive into five key trends that will shape the hospitality tech landscape in 2025 and beyond.
- The Continued Rise of Frictionless Technology
The increased demand for frictionless experiences is set to dominate the industry, with more and more travellers preferring hotels that offer touch-free check-in, check-out, and room access via mobile apps. This trend reflects a broader shift towards easy interactions powered by seamless digital integration. Mobile apps have been an essential tool for a few years now, enabling guests to manage their stays, order room service, and access hotel information effortlessly. With the introduction of Gen AI, those apps have become more powerful than ever and are now able to provide highly personalised recommendations and speak in different languages.
Hotels embracing this trend will gain a competitive edge, as tech-savvy travellers prioritise convenience and efficiency during their stay. According to a recent survey by Deloitte, around 72% of travellers are more likely to choose a hotel that offers mobile check-in and check-out services over those that don’t.
- Hyper Personalised Guest Experiences
In 2025, personalisation will continue to be at the core of hospitality services but will finally be taken to the next level thanks to Gen AI. Guests expect hotels to anticipate their needs and offer tailored experiences, from customised room settings to personalised dining recommendations. Apps powered by AI are now able to predict guest needs based on a wealth of data, ingested from the hotel systems or fed externally.
Leveraging guest data and insights, hotels can create unique offerings that cater to individual preferences. This level of personalisation not only enhances guest satisfaction but also fosters loyalty and repeat bookings. According to Oracle’s findings, biometrics and AI are set to play pivotal roles, with 62% of guests valuing automated recognition for personalised interactions. Biometrics will experience a breakthrough into mainstream hospitality in 2025. Facial recognition technology has matured significantly and is ready to be weaved into the guest experience. It will enable better security and guest recognition while protecting their privacy at the same time.
- AI-Enabled Customer Service
Artificial intelligence is revolutionising every aspect of the hospitality industry, but will be by itself a new way of providing customer service. Chatbots and virtual assistants are becoming standard tools for handling common queries, offering instant support, and streamlining operations at any time and in any language.
AI-driven solutions not only enhance efficiency but also provide guests with 24/7 assistance, ensuring a smoother and more satisfying experience. By integrating AI technologies, hotels can free up staff to focus on delivering exceptional in-person service.
- Sustainability and Eco-Friendly Practices
Sustainability is no longer optional, it’s a necessity often enforced by regulation. Travellers are increasingly favouring hotels that adopt eco-friendly practices, such as using locally sourced food, implementing energy-efficient operations, and reducing waste.
By prioritising sustainability, hotels not only meet guest expectations but also contribute positively to the environment. This commitment to green initiatives enhances brand reputation and attracts environmentally conscious travellers. A recent survey by Booking.com found that 83% of global respondents believe more sustainable travel is vital, with 49% believing there aren’t enough sustainable travel options and 53% saying they get annoyed when a hotel prevents them from being sustainable.
Smart use of technology is key in the sustainability journey of hotels. Technology can accurately measure the reduction in carbon footprint, it will help reduce energy and adopt renewable energy sources, and will enable the effective management of food waste. Many hospitality apps allow guests to apply green energy settings to a room, some will even exchange your energy savings to loyalty points.
- The return of ‘real’
With Gen Z – the first generation grown up with everything digital – becoming the next large group to travel, the craving for ‘real’ experiences is bigger than it ever was. Hotels focusing on truly unique and hyper local experiences; a great meal, cultural outing, or wellness treatment will win the hearts of this generation.
Fortunately hotel apps, AI, automation of processes, sustainability tech and the removal of cumbersome processes like checking-in and studying paper manuals will free up hotel staff to allow them to do what they do best: providing unforgettable, personalised and sustainable experiences.
-
Tech News9 months ago
Denodo Bolsters Executive Team by Hiring Christophe Culine as its Chief Revenue Officer
-
Tech Interviews1 year ago
Navigating the Cybersecurity Landscape in Hybrid Work Environments
-
Tech News1 year ago
Brighton College Abu Dhabi and Brighton College Al Ain Donate 954 IT Devices in Support of ‘Donate Your Own Device’ Campaign
-
VAR8 months ago
Samsung Galaxy Z Fold6 vs Google Pixel 9 Pro Fold: Clash Of The Folding Phenoms
-
Tech Features10 months ago
The Middle East to Lead with Next-generation Mission Critical Communication Advancement
-
Features11 months ago
Security in the Cloud Age: Combating Risks with Hybrid Cloud Solutions
-
Automotive1 year ago
Al-Futtaim Automotive Builds On 23-Year Legacy of Trust & Leadership in UAE’s Pre-Owned Car Market to Sell Over 25,000 Used Vehicles in 2023
-
Tech News1 year ago
Senet enters MENA’s Competitive Gaming Scene with ‘skill-to-earn’ Platform