Financial
From Latin America to the Middle East: Globant’s Journey in Digital Transformation
In an exclusive interview with Federico Pienovi, Chief Business Officer & CEO for APAC & MENA at Globant, we explore how the company is revolutionizing digital transformation in the Middle East. Leveraging AI, cloud, and analytics, Globant delivers tailored solutions for the region’s dynamic financial and entertainment sectors. From aligning with Saudi Vision 2030 through innovative projects like Qiddiya to navigating complex regulatory landscapes, Globant integrates global expertise from Latin America, Europe, and India to empower organizations. With a strong focus on personalization, operational agility, and sustainable growth, Globant is shaping the future of the Middle East’s digital economy.
What unique value does Globant bring to the Middle East’s financial sector, and what are its core areas of expertise here?
Globant’s unique value in the Middle East’s financial sector lies in our ability to integrate AI-driven personalization and operational agility into a region rapidly embracing digital transformation. In the Gulf Cooperation Council (GCC) alone, Generative AI could add up to $35 billion annually, contributing up to 2.8% to non-oil GDP and fueling regional ambitions for a diversified economy.
Our core expertise in predictive analytics, fraud detection, and customer personalization helps financial institutions across the Middle East make informed, real-time decisions that build trust and enhance security. Through our Finance Studio, we support institutions in modernizing legacy systems, empowering advisors to instantly offer personalized, data-backed insights. Globant’s solutions are tailored to navigate the region’s unique regulatory and market dynamics, helping our partners leverage AI as a catalyst for sustainable growth and a competitive edge in a fast-evolving financial landscape.
Could you provide a brief overview of Globant’s history and growth journey in Latin American and U.S. markets before expanding operations in the EMEA region?
Globant’s story began in 2003 when four friends in Buenos Aires—Martín Migoya, Guibert Englebienne, Martín Umaran, and Néstor Nocetti—set out to create a tech company that would put Latin American talent on the global map. What started as a casual conversation quickly became a mission to revolutionize the tech landscape, enabling companies to adapt and thrive in a fast-changing world.
From the outset, we wanted to be disruptive but knew we had to deploy technology at the pace of enterprise—always with a human-centric approach. The real challenge lies in keeping your bearings as you enter big tech; the North Star must always be visible, and for us, that has been to innovate boldly while never losing sight of the human element.
In 2014, Globant made history as the first Latin American software company to go public on the New York Stock Exchange, marking its arrival on the global stage. With over 29,000 employees worldwide and a recent $1 billion investment in Latin America, Globant remains dedicated to elevating local talent and creating global impact.
As we expanded into the EMEA region under the leadership of co-founder Martín Umaran, Globant has stayed true to this vision. Recently named one of the fastest-growing IT companies worldwide, we are set to deploy transformative technologies like AI, cloud, and digital reinvention, defining the future of business.
Could you share insights into the types of clients Globant has been working with in the Middle East and how your digital solutions have transformed their operations?
As the Middle East shifts away from legacy industries, Globant is proud to be part of the region’s broadening horizons, supporting the rise of new sectors in line with Saudi Arabia’s Vision 2030. One of our standout collaborations is with Qiddiya, a major entertainment destination set to redefine tourism, sports, and leisure in the region. Leveraging our expertise in smart venues and connected experiences, we’re helping to build an immersive and engaging environment for visitors.
Beyond Qiddiya, Globant is involved in several giga-projects driving Vision 2030 forward. Our digital solutions focus on AI-driven customer personalization, operational efficiency, and data insights, enabling these projects to deliver world-class experiences while optimizing their operations. With Saudi Arabia’s entertainment sector projected to reach $5.51 billion by 2032, at a CAGR of 10.61%, we’re equipping our partners to capitalize on this growth and contribute to a modern, competitive entertainment landscape in the Middle East.
Tell us about Globant’s approach and strategy in other markets, such as India and Europe. What distinct design or operational approach do you adopt in these regions?
At Globant, our approach to expansion is all about adapting to the unique dynamics of each region, whether it’s India, Europe, or beyond. In each market, we look closely at factors like talent development, local context, and specific needs that shape how we work and grow. For example, in India, we’re focused on leveraging the country’s vast talent pool to fuel local and global projects. We’re committed to developing that talent by investing in upskilling and creating a vibrant work environment that fosters innovation and creativity.
In Europe, where we work with a broad range of industries, from finance to retail, our approach is more tailored to fit the specific needs of each sector and client. We strongly emphasize understanding the regional market demands, regulations, and consumer expectations, and we adapt our digital solutions accordingly. Our European teams often work closely with clients on custom solutions that address the nuances of each business landscape, blending global expertise with local insight.
How do you view the regulatory landscape in the UAE and other Middle Eastern countries? What opportunities and challenges does it present?
The regulatory landscape in the UAE and the broader Middle East is progressing rapidly, with countries actively positioning themselves as global hubs for tech and innovation. In the UAE, we see forward-looking policies in data privacy, AI governance, and digital finance, creating an environment where businesses can innovate while ensuring compliance and security. For companies like Globant, this represents a significant opportunity: clear, agile regulations make it easier to build solutions aligned with the region’s ambitious digital transformation goals.
However, with rapid regulatory evolution come unique challenges. The frameworks are relatively new and continue to adapt, presenting a moving target for compliance. This environment requires companies to stay engaged and flexible, working closely with regulators to help shape policies that support sustainable growth. The UAE’s agility in adapting to business needs is critical, positioning it as a responsive and dynamic business hub. While global issues, like the pace of technological change, bring their complexities, the UAE’s commitment to innovation and responsive policy-making is instrumental in overcoming these hurdles. As these frameworks mature, they will foster an even more robust landscape for growth and collaboration across the Middle East, supporting the region’s vision as a leader in tech and digital transformation.
What is Globant’s strategic vision for the future in the Middle East? Additionally, could you discuss any acquisitions that have supported your expansion in the region?
Globant’s vision for the Middle East centers on advancing the region’s digital transformation goals, closely aligning with initiatives like Saudi Arabia’s Vision 2030. We see immense potential as the Middle East continues establishing itself as a global tech and innovation hub. Our strategy focuses on supporting businesses across critical sectors—from finance to entertainment and infrastructure—to adopt AI, cloud, and data analytics solutions that drive growth, streamline operations, and elevate customer experience, all while unpacking and managing technology risks to ensure positive, lasting outcomes.
As we expand our presence, we are committed to growing in key markets, strengthening partnerships with regional clients, and fostering local talent to meet the specific needs of the Middle East. Our approach emphasizes building practical, value-driven solutions over developing new models—each solution is crafted to address real user needs and create measurable impact. Strategic acquisitions will continue to play a role in our regional expansion, allowing us to bring expertise and resources that directly support the Middle East’s vision of becoming a global leader in technology and digital transformation.
Financial
TRUST AS A COMPETITIVE ADVANTAGE IN GLOBAL FINANCE
Armin Moradi, the CEO and Founder of Qashio
For centuries, financial institutions relied on one advantage. Whether it was the range of their products, their pricing, or how far their services could reach. Today, those advantages are easy to replicate. Digital infrastructure is widely available, capital moves quickly across borders, and acquiring customers is increasingly automated. What now sets institutions apart is not the breadth of their offerings or the cost of their services. It is the confidence they inspire.
In a world that is increasingly more fragmented, turbulent, and cautious, trust has become one of the few advantages that cannot be replicated. Global investment patterns illustrate this shift. According to the UNCTAD World Investment Report 2025, foreign direct investment (FDI) remains far below its early 2010s peak, reflecting a world that is more risk-aware and geopolitically sensitive. The World Bank’s Global Economic Prospects also highlights uneven growth and rising uncertainty across regions. This means capital is no longer chasing the highest return; instead it is seeking predictability. And institutions that inspire trust are the ones most likely to attract it.
Capital Moves Toward Certainty
The UAE offers a compelling example. The EMIR report, supported by Qashio, Flows of Capital: Mapping the UAE’s Role as a Global Financial Gateway, shows that FDI into the country reached $40 billion, doubling from 2019 levels, and accounting for 40% of gross capital formation compared to a developed economy average of 4.3%. That differential cannot be explained by tax efficiency alone. It reflects regulatory clarity, institutional stability, and operational reliability, all of which underpin trust
The same principle is playing out at the company level.
UAE banks are increasingly pushing for founders and business owners to separate personal and corporate spending. On paper, that is a compliance issue. In reality, it signals a structural shift. Poor accounting discipline creates risk. Blurred financial lines complicate audits, funding discussions, and cross-border expansion. When investors and regulators examine financial behaviour, governance becomes visible immediately, highlighting that trust begins with discipline.
Designing Trust: Transparency, Control, Reliability
As finance becomes more digital, trust is becoming more measurable. It rests on three interlocking foundations: transparency, control, and reliability.
Transparency is now a baseline expectation. Customers want to know what they are paying, when transactions settle, and how fees are calculated. The scale of global financial flows reinforces this demand. The World Bank estimates that remittance flows to low- and middle-income countries reached $685 billion in 2024. That figure exceeds FDI and official development assistance combined for those economies. When volumes are that significant, even marginal opacity in pricing or settlement becomes economically material, making clarity a matter of cost efficiency at the system level rather than a branding exercise.
Control is equally critical. Modern finance teams operate across distributed workforces, multi-entity structures, and global vendor networks. Organisations lose an estimated 5% of revenue annually to fraud. While fraud has multiple sources, weak internal controls and policy bypass increase exposure. Giving customers direct control of their funds, through stronger controls and policies, helps reinforce trust in financial institutions.
The most resilient organisations design policy directly into their payment infrastructure. Approval hierarchies, spend limits, and permission layers are embedded into the system itself. This allows companies to move quickly without sacrificing oversight. The distinction between proactive and reactive governance is not philosophical. It determines speed, cost of capital, and investor confidence.
Reliability completes the triad. Finance is ultimately about certainty. Platforms must perform consistently. Settlements must arrive when expected. Liquidity windows must be predictable. Inconsistent infrastructure creates friction not just for finance teams, but for suppliers and partners across the value chain.
The Economics of “Free”
Digital finance has conditioned customers to expect “free” services: zero-fee accounts, no-cost cards, complimentary transfers. Yet compliance, fraud monitoring, capital provisioning, cybersecurity, and regulatory reporting all carry measurable costs. If a core financial service is offered at no charge, the obvious question becomes: how is it funded?
Revenue may come from interchange, cross-selling, float income, or data monetisation. None of these are inherently problematic. But misalignment between a provider’s revenue model and a customer’s long-term interests can erode confidence over time.
The question “How good can it be if it’s free?” is not rhetorical. It is structural. Sustainable economics enables sustained investment in compliance, uptime, and risk management. Underinvestment may not be visible immediately, but in financial services, weaknesses surface under stress.
From Compliance to Competitive Moat
Trust can no longer be viewed as a soft metric. It is measurable in capital inflows, in regulatory endorsements, in uptime statistics, and in audit outcomes. It influences valuation multiples and partnership decisions.
Institutions that deliberately design for transparency, embed control within infrastructure, and invest consistently in reliability will compound confidence over time. Those that rely primarily on aggressive pricing or superficial features may gain short-term adoption, but long-term retention is built on predictability.
In a more volatile global environment, the question facing financial leaders is shifting. It is no longer simply about how fast a product can scale or how cheaply it can be distributed. It now depends on the system’s ability to remain reliable under pressure.
Financial
UAE energy firms risk forfeiting millions in R&D credits unless spend is qualified and pre-approved
From enhanced carbon capture at gas processing plants to grid modernisation and renewable energy storage, the technology reshaping the UAE’s oil and gas industry, has acquired a new dimension. As of the 2026, a significant portion of the research and development (R&D) behind it can be converted into a corporate tax credit of up to 50 percent under the country’s first dedicated R&D Tax Credit regime. According to Dhruva, a Ryan Affiliate, the opportunity for the energy sector is substantial, but the design of the regime rewards companies that act early and penalises those that treat it as a year-end exercise.
The regime was established by Cabinet Decision No. 215 of 2025 and made operational by Ministerial Decision No. 24 of 2026, issued on 18 March 2026. It applies to tax periods and fiscal years beginning on or after 1 January 2026, with the first claims expected in 2027. Credits are calculated on a tiered basis, rising from 15 percent to a headline 50 percent. Qualifying expenditure is capped at AED 5 million per qualifying entity or tax group per year, which produces a maximum credit of AED 2 million.
“The UAE’s energy transition has been told as a sustainability story and an investment story. From this year it is also a tax story. The work being undertaken to decarbonise hydrocarbon production, including enhanced oil recovery, carbon capture and storage, methane abatement, and the development of digital twins for processing plants, exemplifies the systematic, uncertainty-driven R&D that this regime is designed to reward. The catch is that the value sits in the documentation, and the documentation has to be built in real time. You cannot retrospectively reconstruct a year’s worth of R&D evidence in 2027,” said Nimish Goel, Leader, Middle East, Dhruva, Ryan LLC Affiliate.
For an industry as engineering-intensive as oil and gas, the central question is not whether qualifying activity exists. It is whether companies can tell the difference between routine engineering and genuine R&D, and prove it. Applying an established recovery method to a new reservoir does not, in itself, qualify. By contrast, systematically resolving technical uncertainty, whether relating to reservoir behaviour, materials performance under high-pressure conditions, the capture of CO₂ from sulphur recovery flue gas, or the integration of new digital control systems, may qualify, provided the systematic experimentation and its outcomes are documented as the work is carried out.
“Two features will catch international energy companies off guard. Only R&D performed inside the UAE qualifies, and subcontracted R&D counts only when it is carried out by UAE-based third parties. Much of the sector’s historical R&D has run through global technology centres and group affiliates abroad. Companies will need to look hard at where their R&D actually physically takes place, before they assume they qualify,” said Fran Wilhelm, Associate Partner, Dhruva, Ryan LLC Affiliate.
The regime’s defining feature is a dual threshold that links the credit rate to both qualifying spend and headcount. The first AED 1 million of qualifying spend earns 15 percent and requires at least two R&D staff on average; spend between AED 1 million and AED 2 million earns 35 percent and requires at least six; and spend between AED 2 million and AED 5 million earns the top 50 percent rate and requires at least fourteen. Both conditions must be met for each band. Where the headcount falls short, the claim drops back to the highest band where both the spend and the staffing tests are satisfied. A minimum of AED 500,000 of qualifying expenditure applies to each R&D project.
This is where oil and gas companies face a structural choice that other sectors may not. R&D in the industry is often capital-intensive rather than people-intensive: a single carbon capture or enhanced oil recovery pilot can absorb millions in equipment and consumables while employing only a handful of dedicated researchers. Under the dual threshold, that profile caps the credit at the lowest band regardless of how much is spent. Reaching the higher rates means building R&D headcount physically in the UAE.
Pre-approval from the Emirates Research and Development Council is mandatory before any credit can be claimed, with no exceptions. No pre-approval means no credit, however strong the underlying scientific or technological uncertainty. Businesses must keep detailed technical records of objectives, methods, experiments and outcomes for at least seven years. The credit is also currently non-refundable, so it benefits companies that have a corporate tax or top-up tax liability to offset, which describes most established producers and service contractors in the sector. That said, it has been suggested that Phase 2 may include a refundable credit and an increase in both application and generosity, meaning all businesses should start planning ahead, irrespective of their tax position.
“Companies that map their qualifying projects now, secure pre-approval and build the evidence trail through the 2026 financial year will capture real value when claims open in 2027. Those that wait will find that the spend was eligible but the proof was never created. In this regime, the documentation is the asset,” concluded Nimish Goel.
Financial
WHY THE MIDDLE EAST’S DIGITAL IDENTITY INFRASTRUCTURE NEEDS A DEEPER TRUST LAYER

Stefan Deiss, CEO and Co-Founder, The Hashgraph Group
The Middle East has moved faster on digital identity than almost any other region in the world. The UAE Pass now connects residents to more than 5,000 government and private services. Saudi Arabia’s Absher platform has issued over 28 million unified digital IDs. Dubai has gone fully paperless across 45 government entities.
But these systems were built for a world where the main challenge was convenience: getting citizens online, reducing paperwork, speeding up access to services. The threats they were designed to handle were stolen passwords, forged documents and basic impersonation.
What they were not built for is an environment where artificial intelligence can generate a convincing human face in seconds, clone a voice from a few minutes of audio, and inject a synthetic video feed into a verification check in real time.
What distributed ledger technology actually adds
Most digital identity systems today are centralised. Your credentials sit in a government or enterprise database, and every time your identity needs to be checked, the system queries that database. Sometimes that means scanning your face against a stored biometric template. Sometimes it means pulling up your document records and cross-referencing them. Either way, the process depends on one central store of information being secure, accurate and available.
The model works until it doesn’t. A single database holding millions of identities is a high-value target. An attacker who gets in does not compromise one person. They compromise everyone. And the tools available to attackers are improving fast.
The GCC fraud detection market has reached $1.2 billion. Deepfake attacks on identity systems are surging globally. In May, the Saudi Data and Artificial Intelligence Authority published updated deepfake guidelines that explicitly recommend blockchain-based provenance systems to establish traceable records of original content. The guidelines identify identity impersonation through cloned voices and facial simulations as a major risk, and single out finance, politics and identity verification as sectors requiring priority monitoring.
This is the context in which distributed ledger technology becomes relevant. Decentralised identity flips the conventional model. Instead of credentials sitting in someone else’s database, you hold them yourself, in a digital wallet on your device. When you need to prove something, you present only the specific credential required. The verification is recorded on a distributed ledger, a shared record maintained across a network of independent computers rather than controlled by any single organisation. Nobody owns it, can alter it, and shut it down.
Then there are zero-knowledge proofs. This is a way of proving something is true without revealing the underlying information. You could prove you are over 18 without showing your date of birth. You could prove you hold a valid professional licence without disclosing your name or address. The verifier gets the confirmation they need. You keep everything else private.
There is no single database to breach. The individual controls what information is shared and with whom. And every verification event is recorded permanently, creating an audit trail that regulators, enterprises and individuals can each trust independently.
In Sharjah, decentralised identity infrastructure has been integrated across a smart city ecosystem, making it one of the first urban environments in the world where residents, buildings and services interact through digital credentials rather than centralised databases.
The physical presence problem
There is a further gap that even well-designed digital identity systems do not currently address: physical presence.
Identity verification today confirms who someone claims to be remotely. It checks documents, runs facial recognition, performs biometric matching. What it cannot confirm is that a real human being is actually sitting in front of the screen. A synthetic face, a cloned voice and an injected video feed can sail through remote checks that were designed for an era when faking a human was genuinely difficult. That era is over.
The technology to close this gap exists. Ultra-wideband radar, the same short-range spatial sensing found in consumer devices, can detect physical presence with sub-10-centimetre accuracy. It can pick up vital signs such as breathing and heartbeat as a liveness check. When that presence event is cryptographically bound to a decentralised identity credential and recorded on a distributed ledger, the result is a tamperproof record proving a specific individual was physically present at a given location at a given time, verifiable by any authorised party without exposing personal data.
The applications stretch across sectors. In transport, a traveller approaching a gate at an airport or train station could be verified instantly: identity confirmed, physical presence proven, the event recorded permanently. The same logic applies to stadiums, conferences, concert venues and any gated environment where ticket fraud is a problem.
Why the Middle East is the right place for this conversation
The UAE government has announced its intention to transition 50 per cent of federal sectors and services to agentic AI within two years. When AI agents begin autonomously processing licences, permits, compliance checks and cross-border transactions, the question of who authorised what, and whether a human was genuinely involved at the point of decision, becomes critical. Without a verifiable link between a physical person and a digital action, agentic AI systems become vulnerable to impersonation at a scale that manual fraud teams cannot monitor.
The region also has structural advantages that most other markets do not. Governments in the Gulf are bringing policy, investment and technology deployment together under unified national strategies. Saudi Arabia’s Vision 2030, the UAE’s digital economy strategy targeting 20 per cent of non-oil GDP by 2030, and the broader push toward smart city infrastructure all create an environment where new identity infrastructure can move from concept to deployment far faster than in markets weighed down by legacy systems and fragmented regulation.
What comes next
The digital identity systems the Middle East has built over the past decade are genuine achievements. But they were designed for a world where the person on the other end of a verification check was assumed to be real. That assumption is becoming less reliable every quarter.
The next generation of identity infrastructure needs to do three things. It needs to remove single points of compromise by decentralising how credentials are stored and verified. It needs to give individuals control over their own data through zero-knowledge proofs and selective disclosure. And it needs to prove physical presence at the moment of verification, closing the gap that synthetic media is already exploiting.
About the Author:
Stefan Deiss is Co-Founder and CEO of The Hashgraph Group (THG), a Swiss-based Web3 and AI technology engineering company specialising in enterprise solutions built on the Hedera network.
Stefan brings over two decades of experience in technology and business transformation. He spent 11 years at Orange Business Services before moving to Zurich Insurance Group, and went on to found his own consulting firm in 2013. In 2016, he co-founded The Hashgraph Group, which today operates globally with offices across Switzerland, Abu Dhabi, Hong Kong, and beyond.
Under his leadership, THG has developed a suite of enterprise products including TrackTrace for EU Digital Product Passport compliance, IDTrust for decentralised digital identity, and EcoGuard for sustainability and carbon markets. He is also co-inventor of CITI (Continuous Identity Trust Infrastructure), a patent-pending cryptographic framework that binds physical presence to digital identity.
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